Apple's iPhone Event Is Coming on Sept. 9. It's a Big Deal
September is right around the corner, and so is the next big Apple iPhone event.Apple investors and customers can finally mark their calendars -- the next iPhone launch event is officially scheduled for Sept. 9 at 1 p.m. EST.Apple usually hosts its product events in September, so Wall Street has been anxiously waiting for the company to officially announce the actual date. The company launches its newest products for the year at these events. Last September, Apple showed off the iPhone 15 and the Apple Watch Series 9."With anticipation from the Street and broader tech industry building for Apple's iPhone 16 AI driven launch in September, our recent Asia checks this week are giving us more confidence this upgrade cycle will kick off a long awaited renaissance of growth for Cupertino over the next year," Wedbush analyst Dan Ives wrote in a note on Aug. 11. He rates the stock as Outperform with a $285 price target.