亚马逊挺进低价赛道，对Temu和Shein发起反攻_老虎社区_美港股上老虎

亚马逊挺进低价赛道，对Temu和Shein发起反攻

金十数据06-27

亚马逊计划推出专门销售低价产品的版块，将允许中国商品直接发往美国消费者。据CNBC报道，亚马逊计划在网站上推出专门销售低价的时尚和日用商品的版块，新板块将允许中国卖家直接向美国消费者发货。周三，亚马逊在一场仅限受邀者参加的中国卖家会议上宣布了这一消息。这一新的销售专区是亚马逊迄今为止最积极的举措，旨在应对新兴电商平台特卖网站Temu和Shein在美国市场的不断扩张。Temu和Shein近年来在...

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马星云
·06-27
亚马逊一直有自发货
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Boschetti表示：“我们一直在不断探索新的方式与销售合作伙伴合作，以更多的选择、更低的价格和更大的便利来取悦客户。”尽管亚马逊没有透露具体上线时间，但会议材料显示将于今年秋季开始接受卖家入驻。长期以来，中国卖家一直是亚马逊市场的重要组成部分，如今公司正加大吸引力度，以应对日益激烈的市场竞争。去年12月，亚马逊宣布在深圳建立一个新的“创新中心”，还大幅削减了售价20美元以下服装商家的费用。亚马逊表示，2023年，中国卖家在其网站上的商品销售额同比增长了20%以上，销售额超过1000万美元的中国卖家数量增长了30%。","kind":"highlight","is_publish_news":true,"is_publish_highlight":true,"is_publish_live":false,"is_publish_wemedia":null,"editions":null,"column":"","sentiment":"0","news_tag":"","news_rank":0,"symbols":[],"gpt_button":0},"commentList":[{"id":321371378655344,"gmtCreate":1719498583535,"gmtModify":1719498956101,"author":{"id":"4181573761157932","authorId":"4181573761157932","name":"马星云","avatar":"https://community-static.tradeup.com/news/default-avatar.jpg","vip":1,"crmLevel":1,"crmLevelSwitch":0,"idStr":"4181573761157932","authorIdStr":"4181573761157932"},"htmlText":"亚马逊一直有自发货","listText":"亚马逊一直有自发货","text":"亚马逊一直有自发货","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/321371378655344","repostId":2446306419,"repostType":2,"isVote":1,"likeStatus":false,"favoriteStatus":false,"reportStatus":false,"tweetType":1,"langContent":"CN"}],"hasMoreComments":true,"newsSizeData":{"likeSize":1,"commentSize":1,"repostSize":1,"favoriteSize":3,"likeStatus":false,"favoriteStatus":false}}