B站与京东深度合作“京火计划” 双11期间上线_老虎社区_美港股上老虎

B站与京东深度合作“京火计划” 双11期间上线

新浪科技2023-10-30

新浪科技讯 10月30日中午消息，在“双11”大促期间，哔哩哔哩（以下简称“B站”）与京东联盟深度合作共建的“京火计划”正式上线。这也是继去年B站与淘宝联盟推出“星火计划”后的又一数据生态共建项目。　　B站方面称，该计划将进一步完善B站种草体系，助力品牌实现营销链路分析，更好地衡量种草价值。品牌在B站通过种草视频引流至京东，在获得即时转化的同时，可依靠多维度的后链路数据指标，验证种草效果。另一方面...

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建华022研发
·2023-10-31
这篇文章不错，转发给大家看看
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戒赌治疗期的赌徒
·2023-10-31
70%新客引流很厉害了
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13:00","market":"us","language":"zh","title":"B站与京东深度合作“京火计划” 双11期间上线","url":"https://stock-news.laohu8.com/highlight/detail?id=2379322258","media":"新浪科技","summary":"新浪科技讯 10月30日中午消息，在“双11”大促期间，哔哩哔哩 与京东联盟深度合作共建的“京火计划”正式上线。这也是继去年B站与淘宝联盟推出“星火计划”后的又一数据生态共建项目。“星火计划”数据显示，从B站引导至淘宝店铺的新客占比达70%。同时今年第二季度数据显示，B站电商行业的广告收入同比增长超140%。基于“大开环”战略，今年双11期间B站与阿里巴巴、京东、拼多多三家头部电商平台，都针对性地进行了深度合作。","content":"<p>　　新浪科技讯 10月30日中午消息，在“双11”大促期间，<a href=\"https://laohu8.com/S/BILI\">哔哩哔哩</a>（以下简称“B站”）与<a href=\"https://laohu8.com/S/JD\">京东</a>联盟深度合作共建的“京火计划”正式上线。这也是继去年B站与淘宝联盟推出“星火计划”后的又一数据生态共建项目。</p><p>　　B站方面称，该计划将进一步完善B站种草体系，助力品牌实现营销链路分析，更好地衡量种草价值。品牌在B站通过种草视频引流至京东，在获得即时转化的同时，可依靠多维度的后链路数据指标，验证种草效果。另一方面，品牌在投后所获得的人群资产，也将帮助品牌实现更精准的人群沉淀和再营销，提升后续的种草效率。</p><p>　　在电商业务上，B站目前坚持“大开环”战略，即将流量导向电商平台，为电商平台和消费品品牌带来更多增量用户。“星火计划”数据显示，从B站引导至淘宝店铺的新客占比达70%。同时今年第二季度数据显示，B站电商行业的广告收入同比增长超140%。基于“大开环”战略，今年双11期间B站与<a href=\"https://laohu8.com/S/BABA\">阿里巴巴</a>、京东、<a href=\"https://laohu8.com/S/PDD\">拼多多</a>三家头部电商平台，都针对性地进行了深度合作。</p><p>责任编辑：杨赐</p>","source":"sina","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>B站与京东深度合作“京火计划” 双11期间上线</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ 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class=\"title\">\nB站与京东深度合作“京火计划” 双11期间上线\n</h2>\n\n<h4 class=\"meta\">\n\n\n2023-10-30 13:00 北京时间&nbsp;&nbsp;&nbsp;<a href=https://finance.sina.com.cn/tech/2023-10-30/doc-imzsweuq3995457.shtml><strong>新浪科技</strong></a>\n\n\n</h4>\n\n</header>\n<article>\n<div>\n<p>新浪科技讯 10月30日中午消息，在“双11”大促期间，哔哩哔哩（以下简称“B站”）与京东联盟深度合作共建的“京火计划”正式上线。这也是继去年B站与淘宝联盟推出“星火计划”后的又一数据生态共建项目。　　B站方面称，该计划将进一步完善B站种草体系，助力品牌实现营销链路分析，更好地衡量种草价值。品牌在B站通过种草视频引流至京东，在获得即时转化的同时，可依靠多维度的后链路数据指标，验证种草效果。另一方面...</p>\n\n<a href=\"https://finance.sina.com.cn/tech/2023-10-30/doc-imzsweuq3995457.shtml\">Web Link</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{"89618":"京东集团-SWR","LU1282649810.SGD":"Allianz Asian Multi Income Plus Cl AMg DIS H2-SGD","LU1794554557.SGD":"Allianz All China Equity AT Acc H2-SGD","LU0488056044.USD":"Allianz Asian Multi Income Plus Cl AM DIS USD","09626":"哔哩哔哩-W","09618":"京东集团-SW","LU0327786744.USD":"Janus Henderson Horizon China Opportunities A2 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