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国际化老九
2023-07-14
$雅乐科技(YALA)$
巴菲特曾说:“投资的好处在于你不需要对每个扔过来的球都挥棒。投资的诀窍就是坐在那里看着一个个扔来的球,并且等待打到你的最佳位置的那个”
国际化老九
2023-06-21
$雅乐科技(YALA)$
短期行情结束,端午再战
国际化老九
2023-06-21
$小米集团-W(01810)$
看后续发展怎么样,再观望
国际化老九
2023-05-26
我没记错的话这个是新市场吧?
$Yalla Group(YALA)$
//
@三十三号
: Yalla Parchis,101 Okey Yalla在2023年一季度的表现愈发亮眼,逐渐成为公司游戏收入的贡献点。101 Okey Yalla的季度收入来到了100万美元。国际化
$雅乐科技(YALA)$
YALA 2023 Q1:稳中求变,游戏驱动高质量第二增长曲线
国际化老九
2023-05-26
这篇文章不错,转发给大家看看
社交泛娱乐出海“掘金”全球,读这一本指南就够了
国际化老九
2023-05-12
这篇文章不错,转发给大家看看
融创4月单月交付28个项目 实现交付超2.2万户
国际化老九
2023-05-12
$雅乐科技(YALA)$
是不是到了人弃我取的时候了?有点犹豫是不是要把减仓的买回来[捂脸] [捂脸] 容我再想想
国际化老九
2023-04-27
$王道科技(EDTK)$
通胀高企,加息就得继续,银行危机依然在连锁反应中,买哪个都难啊
国际化老九
2023-04-27
$特斯拉(TSLA)$
怕了怕了 马斯克的火箭🚀后劲有点大啊
国际化老九
2023-04-27
本来以为今年是“困境反转”,没想到今年才是困境,继续“困境反转中”,加油!⛽️⛽️⛽️
$Yalla Group(YALA)$
国际化老九
2023-04-14
$融创中国(01918)$
刺刺激
国际化老九
2023-04-14
$美团-W(03690)$
国际化老九
2023-04-14
这篇文章不错,转发给大家看看
@期权小班长:机构手把手教你玩转微软财报,不花钱看涨策略再次出现
国际化老九
2023-04-13
$雅乐科技(YALA)$
基本面要素齐全,质地还是很稳的,就差这个股价还不够劲,发个帖表示一下很不满意[愤怒]
国际化老九
2023-04-04
金价涨,油价也要反弹,一有通胀和zz风险这两个就是绝对指示针。虽然不是好事,但只要有300%的利润就可以不顾一切 [得意]
@话题虎:欧佩克“杀手减”,油价问鼎100美元?美联储如何接招?
国际化老九
2023-04-04
$哔哩哔哩-W(09626)$
别买,亏钱亏出来的生态,很难真正盈利。燃烧情怀会被反噬
国际化老九
2023-04-04
这篇文章不错,转发给大家看看
@金吾财讯:阿里拆完京东拆!他们的拆分一样吗?
国际化老九
2023-02-04
$王道科技(EDTK)$
没量啊,继续观察
国际化老九
2023-01-09
$宁德时代(300750)$
宁王👑
国际化老九
2022-06-02
$每日优鲜(MF)$
这么低了吗现在
去老虎APP查看更多动态
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巴菲特曾说:“投资的好处在于你不需要对每个扔过来的球都挥棒。投资的诀窍就是坐在那里看着一个个扔来的球,并且等待打到你的最佳位置的那个”","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/197866219667576","isVote":1,"tweetType":1,"viewCount":1906,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"CN","totalScore":0},{"id":189664542720160,"gmtCreate":1687330418822,"gmtModify":1687330419885,"author":{"id":"4098941171641760","authorId":"4098941171641760","name":"国际化老九","avatar":"https://static.tigerbbs.com/daba92bc345a0cd23f271461d22b0d44","crmLevel":1,"crmLevelSwitch":0,"followedFlag":false,"idStr":"4098941171641760","authorIdStr":"4098941171641760"},"themes":[],"htmlText":"<a href=\"https://laohu8.com/S/YALA\">$雅乐科技(YALA)$ </a>短期行情结束,端午再战","listText":"<a href=\"https://laohu8.com/S/YALA\">$雅乐科技(YALA)$ </a>短期行情结束,端午再战","text":"$雅乐科技(YALA)$ 短期行情结束,端午再战","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/189664542720160","isVote":1,"tweetType":1,"viewCount":1431,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"CN","totalScore":0},{"id":189665179820160,"gmtCreate":1687330374027,"gmtModify":1687330375162,"author":{"id":"4098941171641760","authorId":"4098941171641760","name":"国际化老九","avatar":"https://static.tigerbbs.com/daba92bc345a0cd23f271461d22b0d44","crmLevel":1,"crmLevelSwitch":0,"followedFlag":false,"idStr":"4098941171641760","authorIdStr":"4098941171641760"},"themes":[],"htmlText":"<a href=\"https://laohu8.com/S/01810\">$小米集团-W(01810)$ </a>看后续发展怎么样,再观望","listText":"<a href=\"https://laohu8.com/S/01810\">$小米集团-W(01810)$ </a>看后续发展怎么样,再观望","text":"$小米集团-W(01810)$ 看后续发展怎么样,再观望","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/189665179820160","isVote":1,"tweetType":1,"viewCount":1234,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"CN","totalScore":0},{"id":655982636,"gmtCreate":1685069856125,"gmtModify":1685069858662,"author":{"id":"4098941171641760","authorId":"4098941171641760","name":"国际化老九","avatar":"https://static.tigerbbs.com/daba92bc345a0cd23f271461d22b0d44","crmLevel":1,"crmLevelSwitch":0,"followedFlag":false,"idStr":"4098941171641760","authorIdStr":"4098941171641760"},"themes":[],"htmlText":"我没记错的话这个是新市场吧?<a href=\"https://laohu8.com/S/YALA\">$Yalla Group(YALA)$ </a>//<a href=\"https://laohu8.com/U/4095551216555020\">@三十三号</a>: Yalla Parchis,101 Okey Yalla在2023年一季度的表现愈发亮眼,逐渐成为公司游戏收入的贡献点。101 Okey Yalla的季度收入来到了100万美元。国际化<a href=\"https://laohu8.com/S/YALA\">$雅乐科技(YALA)$ </a>","listText":"我没记错的话这个是新市场吧?<a 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Legends》中得以体现。游戏整体美术风格均带有明显的中东地区特色,阿拉伯长袍、面纱、装饰华丽的武器,这些要点在游戏中均有体现。而游戏在怪物设计上,也选择了类似阿努比斯神形象的、具有地区特色的模型。</p><p>另外Yalla Group在《Age of Legends》中也内置了语音聊天的模块,让玩家能够“打开麦克风交流”,这也是Yalla系产品的一贯特色,契合中东玩家喜欢聊天的特性。</p><p>在业绩会上的问答环节中,Yalla Group管理层明确回应表示,游戏的增值服务将是中重度游戏的主要盈利方式。但在预期收入环节中,Yalla Group并未放出太多豪言壮语,而是表现出了足够的克制,表示需要更长的时间才能得到具体评估。</p><p><b>游戏端占比持续提升,业绩韧性得以凸显</b><b></b></p><p>谈完了新产品,读者可以将注意力转回公司的收入和业绩上,毕竟公司的盈利能力,才是投资者最关心的内容。</p><p>截至目前,社交收入依旧是Yalla Group的主要收入来源,但游戏业务的比重在不断提升。一季度,公司实现营收7351.9万美元,同比增长1.6%。其中社交服务收入达到5044.2万美元,占收入比重的68.6%;游戏业务收入到2307.7万美元,占收入比突破了30%的关口。</p><p><img contenteditable=\"false\" src=\"https://static.szfiu.com/news/20230522/ZDU3MDQ3ZGI4NmM1NWE0OWJmZDk0MjkyMTMxNjIwMTU3MjA=.png\"/></p><p>在上个季度中,Yalla Group的游戏业务收入首次出现下降,使市场对Yalla Ludo的收入下降产生了担忧。而在一季度,游戏收入环比提升了9.5%,同比提升了13.6%,有一个较大的增长幅度,体现了其游戏产品的韧性。</p><p>尽管Yalla Ludo已上线4年多,优质的本地化体验和棋牌游戏的高粘性都使产品还有很多的挖掘空间值得期待。在一季度中通过斋月等一系列本地化主题活动拉新,Yalla&nbsp;Ludo仍在原本相对不利的月份中取得了不错的成绩。</p><p>除了加大在Yalla Ludo的迭代升级外,公司在土耳其、南美市场的开拓在一季度有了明显的成效。Yalla Parchis,101 Okey Yalla在2023年一季度的表现愈发亮眼,逐渐成为公司游戏收入的贡献点。101 Okey Yalla的季度收入来到了100万美元。随着新游戏的数据验证,公司在游戏板块的推进基本令人满意。</p><p><b>社交</b><b>业务稳步迭代,YallaChat向微信靠拢</b></p><p>与游戏业务对应的,是公司社交业务收入的承压。一季度公司社交收入同比下降2.8%,环比下降6.7%。自2022年以来,公司在社交业务领域的收入放缓趋势还是较为明显的。</p><p>Yalla作为公司的旗舰产品在中东市场上依旧长期位列畅销榜/下载榜前列,但较长的应用寿命会使用户投入有所减缓,而新产品YallaChat、Waha尚处于投资发育期,无法产生盈利,种种因素都让公司的社交业务在近期表现不如游戏业务亮眼。</p><p>公司在社交业务上的策略以“稳固阵地+迭代更新”为主,一方面公司通过斋月活动,内部付费结构更新的方式,不断深化Yalla的用户潜力,追求更高的货币化率,一方面,在YallaChat上主要将经精力投入到产品升级中,以求给用户更好的使用体验。</p><p>从产品更新上来看,YallaChat更新主要集中在IM产品的功能性以及附加的小程序上,自产品诞生以来,YallaChat的进化路线就在朝着“微信”的方向发展,其功能性和综合性也越发接近微信。</p><p>在最近的一次更新中,YallaChat更新了类似“摇一摇”的功能,可以查询附近同样使用该产品的用户,达成拉新、交友的效果。从近期的产品下载和评价来看,YallaChat在中东市场相当受欢迎。</p><p><b>用户数量维持稳增,货币化效果提升</b><b></b></p><p>从用户数据角度来看,一季度公司月活用户数量再次得到提升,环比22年四季度提升3.1%,同比22年一季度提升12.9%。付费用户的占比则来到了40%的比例,较22年一季度提升了8.8%。</p><p><img contenteditable=\"false\" src=\"https://static.szfiu.com/news/20230522/MGU0MDUyNjRhYjE4ZTUwNjEyMTBkYmU5YzgyNTIxMDU5MjI1Mjg5MA==.png\"/></p><p>如果按环比提升的视角来看,Yalla Group的月活用户在上市后近10个季度均维持了连续增长,公司的付费用户率也持续提升,在同业产品中均是亮眼的成绩。</p><p>如果将Yalla Group带入价量理论中,那么Yalla Group目前所处的状态似乎就是“以价格换空间”的状态。公司在社区氛围上做出了许多的工作,包括Yalla、Yalla Ludo和YallaChat之间的引流,矩阵化的品牌布局等,这在一定程度上成为公司用户数据表现优异的支撑。</p><p>但由于Yalla Group对社区氛围的重视,在电话会议上,管理层表示目前的广告主要还是用于公司产品矩阵的互相引流;而推出中重度游戏,深化产品的用户货币化率,都可以看做公司改善收入的方法。</p><p>值得注意的是,Yalla Group虽然有充足的现金储备,但公司并没有激进收购或扩张,而是专注于开发完善现有产品,稳中求进,这一点笔者倒是挺欣赏。</p><p><b>写在最后</b><b></b></p><p>中东热土依旧,但市场风险与机遇并存。Yalla Group后续会如何发展,将会是中东游戏市场不错的参考标准。</p></body></html>","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>YALA 2023 Q1:稳中求变,游戏驱动高质量第二增长曲线</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nYALA 2023 Q1:稳中求变,游戏驱动高质量第二增长曲线\n</h2>\n\n<h4 class=\"meta\">\n\n\n<a class=\"head\" href=\"https://laohu8.com/wemedia/1002821290\">\n\n\n<div class=\"h-thumb\" style=\"background-image:url(https://static.tigerbbs.com/b6fb647077f1ce46dc341fc35c26e817);background-size:cover;\"></div>\n\n<div class=\"h-content\">\n<p class=\"h-name\">凤凰网港股 </p>\n<p class=\"h-time\">2023-05-22 14:48</p>\n</div>\n\n</a>\n\n\n</h4>\n\n</header>\n<article>\n<html><body><p>“在这款重度游戏中,我们创建了一个植根于阿拉伯文化和童话故事的魔法世界,玩家可以沉浸其中探索不同的游戏地图,享受绿洲、雪原、沙漠和戈壁世界的旖旎风光。未来也会在游戏中不断推出更多本土化主题活动,提升玩家体验感。”</p><p>这是近日Yalla Group管理层在Q1财报电话会议上对首款硬核手游《Age of Legends》的描述,会上还披露了Yalla在2023年初所做的迭代工作,包括社交产品的迭代更新、用户数据的增长趋势等等。</p><p>接下来笔者就通过对财务报告、产品表现,以及管理层电话会议的数据整理,来聊聊Yalla Group的一季度表现。</p><p><b>首款重度游戏上线 商业潜力值得期待</b><b></b></p><p>首先值得市场关注的,自然是新推出的中重度游戏产品。作为Yalla首款发布的MMORPG手游,《Age of Legends》于2023年5月正式登录土耳其地区。</p><p>根据管理层所述,土耳其地区目前在RPG手游领域尚处空白,而Yalla此前曾凭借101 Okey Yalla这款棋牌类游戏打开了土耳其市场,对其风土人情有所了解。从战略布局上看,Yalla Group或许能成为土耳其市场中第一个吃螃蟹的人。</p><p>根据笔者自己的游戏体验来看,《Age of Legends》是一款非常传统的RPG游戏,风格上有些接近《征途》、《传奇》这类中国老牌网游。玩家扮演一名强大的战士/法师/刺客,在其中体验剧情和世界观。</p><p>Yalla Group对中东本土的深度理解在《Age of Legends》中得以体现。游戏整体美术风格均带有明显的中东地区特色,阿拉伯长袍、面纱、装饰华丽的武器,这些要点在游戏中均有体现。而游戏在怪物设计上,也选择了类似阿努比斯神形象的、具有地区特色的模型。</p><p>另外Yalla Group在《Age of Legends》中也内置了语音聊天的模块,让玩家能够“打开麦克风交流”,这也是Yalla系产品的一贯特色,契合中东玩家喜欢聊天的特性。</p><p>在业绩会上的问答环节中,Yalla Group管理层明确回应表示,游戏的增值服务将是中重度游戏的主要盈利方式。但在预期收入环节中,Yalla Group并未放出太多豪言壮语,而是表现出了足够的克制,表示需要更长的时间才能得到具体评估。</p><p><b>游戏端占比持续提升,业绩韧性得以凸显</b><b></b></p><p>谈完了新产品,读者可以将注意力转回公司的收入和业绩上,毕竟公司的盈利能力,才是投资者最关心的内容。</p><p>截至目前,社交收入依旧是Yalla Group的主要收入来源,但游戏业务的比重在不断提升。一季度,公司实现营收7351.9万美元,同比增长1.6%。其中社交服务收入达到5044.2万美元,占收入比重的68.6%;游戏业务收入到2307.7万美元,占收入比突破了30%的关口。</p><p><img contenteditable=\"false\" src=\"https://static.szfiu.com/news/20230522/ZDU3MDQ3ZGI4NmM1NWE0OWJmZDk0MjkyMTMxNjIwMTU3MjA=.png\"/></p><p>在上个季度中,Yalla Group的游戏业务收入首次出现下降,使市场对Yalla Ludo的收入下降产生了担忧。而在一季度,游戏收入环比提升了9.5%,同比提升了13.6%,有一个较大的增长幅度,体现了其游戏产品的韧性。</p><p>尽管Yalla Ludo已上线4年多,优质的本地化体验和棋牌游戏的高粘性都使产品还有很多的挖掘空间值得期待。在一季度中通过斋月等一系列本地化主题活动拉新,Yalla&nbsp;Ludo仍在原本相对不利的月份中取得了不错的成绩。</p><p>除了加大在Yalla Ludo的迭代升级外,公司在土耳其、南美市场的开拓在一季度有了明显的成效。Yalla Parchis,101 Okey Yalla在2023年一季度的表现愈发亮眼,逐渐成为公司游戏收入的贡献点。101 Okey Yalla的季度收入来到了100万美元。随着新游戏的数据验证,公司在游戏板块的推进基本令人满意。</p><p><b>社交</b><b>业务稳步迭代,YallaChat向微信靠拢</b></p><p>与游戏业务对应的,是公司社交业务收入的承压。一季度公司社交收入同比下降2.8%,环比下降6.7%。自2022年以来,公司在社交业务领域的收入放缓趋势还是较为明显的。</p><p>Yalla作为公司的旗舰产品在中东市场上依旧长期位列畅销榜/下载榜前列,但较长的应用寿命会使用户投入有所减缓,而新产品YallaChat、Waha尚处于投资发育期,无法产生盈利,种种因素都让公司的社交业务在近期表现不如游戏业务亮眼。</p><p>公司在社交业务上的策略以“稳固阵地+迭代更新”为主,一方面公司通过斋月活动,内部付费结构更新的方式,不断深化Yalla的用户潜力,追求更高的货币化率,一方面,在YallaChat上主要将经精力投入到产品升级中,以求给用户更好的使用体验。</p><p>从产品更新上来看,YallaChat更新主要集中在IM产品的功能性以及附加的小程序上,自产品诞生以来,YallaChat的进化路线就在朝着“微信”的方向发展,其功能性和综合性也越发接近微信。</p><p>在最近的一次更新中,YallaChat更新了类似“摇一摇”的功能,可以查询附近同样使用该产品的用户,达成拉新、交友的效果。从近期的产品下载和评价来看,YallaChat在中东市场相当受欢迎。</p><p><b>用户数量维持稳增,货币化效果提升</b><b></b></p><p>从用户数据角度来看,一季度公司月活用户数量再次得到提升,环比22年四季度提升3.1%,同比22年一季度提升12.9%。付费用户的占比则来到了40%的比例,较22年一季度提升了8.8%。</p><p><img contenteditable=\"false\" src=\"https://static.szfiu.com/news/20230522/MGU0MDUyNjRhYjE4ZTUwNjEyMTBkYmU5YzgyNTIxMDU5MjI1Mjg5MA==.png\"/></p><p>如果按环比提升的视角来看,Yalla Group的月活用户在上市后近10个季度均维持了连续增长,公司的付费用户率也持续提升,在同业产品中均是亮眼的成绩。</p><p>如果将Yalla Group带入价量理论中,那么Yalla Group目前所处的状态似乎就是“以价格换空间”的状态。公司在社区氛围上做出了许多的工作,包括Yalla、Yalla Ludo和YallaChat之间的引流,矩阵化的品牌布局等,这在一定程度上成为公司用户数据表现优异的支撑。</p><p>但由于Yalla Group对社区氛围的重视,在电话会议上,管理层表示目前的广告主要还是用于公司产品矩阵的互相引流;而推出中重度游戏,深化产品的用户货币化率,都可以看做公司改善收入的方法。</p><p>值得注意的是,Yalla Group虽然有充足的现金储备,但公司并没有激进收购或扩张,而是专注于开发完善现有产品,稳中求进,这一点笔者倒是挺欣赏。</p><p><b>写在最后</b><b></b></p><p>中东热土依旧,但市场风险与机遇并存。Yalla Group后续会如何发展,将会是中东游戏市场不错的参考标准。</p></body></html>\n\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{"YALA":"雅乐科技","BK4077":"互动媒体与服务"},"source_url":"http://hknews.szfuit.com/newRssInfo/feed?original_id=ecf188f460c1ba3bf909505a863a0d62","is_english":false,"share_image_url":"https://static.laohu8.com/e9f99090a1c2ed51c021029395664489","article_id":"2337610337","content_text":"“在这款重度游戏中,我们创建了一个植根于阿拉伯文化和童话故事的魔法世界,玩家可以沉浸其中探索不同的游戏地图,享受绿洲、雪原、沙漠和戈壁世界的旖旎风光。未来也会在游戏中不断推出更多本土化主题活动,提升玩家体验感。”这是近日Yalla Group管理层在Q1财报电话会议上对首款硬核手游《Age of Legends》的描述,会上还披露了Yalla在2023年初所做的迭代工作,包括社交产品的迭代更新、用户数据的增长趋势等等。接下来笔者就通过对财务报告、产品表现,以及管理层电话会议的数据整理,来聊聊Yalla Group的一季度表现。首款重度游戏上线 商业潜力值得期待首先值得市场关注的,自然是新推出的中重度游戏产品。作为Yalla首款发布的MMORPG手游,《Age of Legends》于2023年5月正式登录土耳其地区。根据管理层所述,土耳其地区目前在RPG手游领域尚处空白,而Yalla此前曾凭借101 Okey Yalla这款棋牌类游戏打开了土耳其市场,对其风土人情有所了解。从战略布局上看,Yalla Group或许能成为土耳其市场中第一个吃螃蟹的人。根据笔者自己的游戏体验来看,《Age of Legends》是一款非常传统的RPG游戏,风格上有些接近《征途》、《传奇》这类中国老牌网游。玩家扮演一名强大的战士/法师/刺客,在其中体验剧情和世界观。Yalla Group对中东本土的深度理解在《Age of Legends》中得以体现。游戏整体美术风格均带有明显的中东地区特色,阿拉伯长袍、面纱、装饰华丽的武器,这些要点在游戏中均有体现。而游戏在怪物设计上,也选择了类似阿努比斯神形象的、具有地区特色的模型。另外Yalla Group在《Age of Legends》中也内置了语音聊天的模块,让玩家能够“打开麦克风交流”,这也是Yalla系产品的一贯特色,契合中东玩家喜欢聊天的特性。在业绩会上的问答环节中,Yalla Group管理层明确回应表示,游戏的增值服务将是中重度游戏的主要盈利方式。但在预期收入环节中,Yalla Group并未放出太多豪言壮语,而是表现出了足够的克制,表示需要更长的时间才能得到具体评估。游戏端占比持续提升,业绩韧性得以凸显谈完了新产品,读者可以将注意力转回公司的收入和业绩上,毕竟公司的盈利能力,才是投资者最关心的内容。截至目前,社交收入依旧是Yalla Group的主要收入来源,但游戏业务的比重在不断提升。一季度,公司实现营收7351.9万美元,同比增长1.6%。其中社交服务收入达到5044.2万美元,占收入比重的68.6%;游戏业务收入到2307.7万美元,占收入比突破了30%的关口。在上个季度中,Yalla Group的游戏业务收入首次出现下降,使市场对Yalla Ludo的收入下降产生了担忧。而在一季度,游戏收入环比提升了9.5%,同比提升了13.6%,有一个较大的增长幅度,体现了其游戏产品的韧性。尽管Yalla Ludo已上线4年多,优质的本地化体验和棋牌游戏的高粘性都使产品还有很多的挖掘空间值得期待。在一季度中通过斋月等一系列本地化主题活动拉新,Yalla Ludo仍在原本相对不利的月份中取得了不错的成绩。除了加大在Yalla Ludo的迭代升级外,公司在土耳其、南美市场的开拓在一季度有了明显的成效。Yalla Parchis,101 Okey Yalla在2023年一季度的表现愈发亮眼,逐渐成为公司游戏收入的贡献点。101 Okey Yalla的季度收入来到了100万美元。随着新游戏的数据验证,公司在游戏板块的推进基本令人满意。社交业务稳步迭代,YallaChat向微信靠拢与游戏业务对应的,是公司社交业务收入的承压。一季度公司社交收入同比下降2.8%,环比下降6.7%。自2022年以来,公司在社交业务领域的收入放缓趋势还是较为明显的。Yalla作为公司的旗舰产品在中东市场上依旧长期位列畅销榜/下载榜前列,但较长的应用寿命会使用户投入有所减缓,而新产品YallaChat、Waha尚处于投资发育期,无法产生盈利,种种因素都让公司的社交业务在近期表现不如游戏业务亮眼。公司在社交业务上的策略以“稳固阵地+迭代更新”为主,一方面公司通过斋月活动,内部付费结构更新的方式,不断深化Yalla的用户潜力,追求更高的货币化率,一方面,在YallaChat上主要将经精力投入到产品升级中,以求给用户更好的使用体验。从产品更新上来看,YallaChat更新主要集中在IM产品的功能性以及附加的小程序上,自产品诞生以来,YallaChat的进化路线就在朝着“微信”的方向发展,其功能性和综合性也越发接近微信。在最近的一次更新中,YallaChat更新了类似“摇一摇”的功能,可以查询附近同样使用该产品的用户,达成拉新、交友的效果。从近期的产品下载和评价来看,YallaChat在中东市场相当受欢迎。用户数量维持稳增,货币化效果提升从用户数据角度来看,一季度公司月活用户数量再次得到提升,环比22年四季度提升3.1%,同比22年一季度提升12.9%。付费用户的占比则来到了40%的比例,较22年一季度提升了8.8%。如果按环比提升的视角来看,Yalla Group的月活用户在上市后近10个季度均维持了连续增长,公司的付费用户率也持续提升,在同业产品中均是亮眼的成绩。如果将Yalla Group带入价量理论中,那么Yalla Group目前所处的状态似乎就是“以价格换空间”的状态。公司在社区氛围上做出了许多的工作,包括Yalla、Yalla Ludo和YallaChat之间的引流,矩阵化的品牌布局等,这在一定程度上成为公司用户数据表现优异的支撑。但由于Yalla Group对社区氛围的重视,在电话会议上,管理层表示目前的广告主要还是用于公司产品矩阵的互相引流;而推出中重度游戏,深化产品的用户货币化率,都可以看做公司改善收入的方法。值得注意的是,Yalla Group虽然有充足的现金储备,但公司并没有激进收购或扩张,而是专注于开发完善现有产品,稳中求进,这一点笔者倒是挺欣赏。写在最后中东热土依旧,但市场风险与机遇并存。Yalla Group后续会如何发展,将会是中东游戏市场不错的参考标准。","news_type":1},"isVote":1,"tweetType":1,"viewCount":1810,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"CN","totalScore":0},{"id":655982823,"gmtCreate":1685069777462,"gmtModify":1685069779038,"author":{"id":"4098941171641760","authorId":"4098941171641760","name":"国际化老九","avatar":"https://static.tigerbbs.com/daba92bc345a0cd23f271461d22b0d44","crmLevel":1,"crmLevelSwitch":0,"followedFlag":false,"idStr":"4098941171641760","authorIdStr":"4098941171641760"},"themes":[],"htmlText":"这篇文章不错,转发给大家看看","listText":"这篇文章不错,转发给大家看看","text":"这篇文章不错,转发给大家看看","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/655982823","repostId":"2337453931","repostType":2,"repost":{"id":"2337453931","kind":"highlight","weMediaInfo":{"introduction":"从科技到文化,从深度到段子,硅星人为你讲述关于硅谷的一切。","home_visible":1,"media_name":"硅星人","id":"1000247187","head_image":"https://static.tigerbbs.com/9079f33623dd4a85acd6d89c55c3c151"},"pubTimestamp":1684824000,"share":"https://www.laohu8.com/m/news/2337453931?lang=&edition=full","pubTime":"2023-05-23 14:40","market":"hk","language":"zh","title":"社交泛娱乐出海“掘金”全球,读这一本指南就够了","url":"https://stock-news.laohu8.com/highlight/detail?id=2337453931","media":"硅星人","summary":"本地视角记录硅谷,全球视野关注创新别忘了给我们加星标~2023新技术追踪BUSINESS声网联合品玩重磅推出《2023音视频社交出海白皮书》文| 品玩/硅星人+声网在数字化时代,随着移动互联网和智能手","content":"<html><body><div><p arial=\"\" border-box=\"\" break-word=\"\" center=\"\" gb=\"\" helvetica=\"\" neue=\"\" rgb=\"\" sans=\"\" sans-serif=\"\" sc=\"\" ui=\"\" visible=\"\" yahei=\"\"><span arial=\"\" border-box=\"\" break-word=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" sc=\"\" ui=\"\" visible=\"\" yahei=\"\">本地视角记录硅谷,全球视野关注创新</span></p><p><span>别忘了给我们加星标</span><span>~</span></p><p><img src=\"https://static.tigerbbs.com/91e6ab9f8a784bb89ab98826d244bc17\"/></p><p><strong>2023</strong></p><p><strong><strong>新技术追踪</strong></strong></p><p>BUSINESS</p><p><img src=\"https://static.tigerbbs.com/5bea34a1a3bd4ac08bff278558fda607\"/></p><p><span>声网联合品玩重磅推出《2023音视频社交出海白皮书》</span></p><p><span>文| 品玩/硅星人+声网</span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">在数字化时代,随着移动互联网和<a href=\"https://laohu8.com/S/5RE.SI\">智能</a>手机的普及,音视频应用正以惊人的速度改变着人们的生活方式和娱乐方式。</span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">在曼谷繁华的市中心,年轻人们用陌生人社交软件Omi和志趣相投的新朋友热切地聊天;在印尼首都雅加达,人们的日常游戏聚会转到了手机里的社交软件Hago上;在迪拜的摩天大楼里,来自各地的旅行者们用着通讯软件imo给远方的亲友打电话;在热情四溢的巴西,人们开始习惯于在闲暇时光里用BIGO LIVE看直播、刷视频……</span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">很多人其实并不知道,这些风靡海外的应用实际上都是过去几年里走出国门的音频社交软件的一些代表。<strong>作为全球最大的互联网市场之一,中国音视频应用的崛起是当前一股尤其引人注目的力量,由这些应用所发起的一些全新的模式、玩法正在迅速席卷全球。</strong><strong></strong></span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">针对当前这股强劲的新出海趋势,此次,实时音视频技术提供商声网联合品玩编纂《2023音视频社交出海白皮书》,全方位解读了音视频社交出海的现状、热门应用和运营策略。</span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\"><img src=\"https://static.tigerbbs.com/172e215147be4e2f82757e16116c4e38\"/></span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">那么,什么样的模式如今最受海外用户的欢迎?音视频社交出海究竟该怎么玩?让我们来一起看看吧!</span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\"><span><strong><span>|全球音视频社交热潮,五大热门区域机型、网络、场景解析</span></strong></span><span><strong><span></span></strong></span></span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">音视频社交作为一种囊括了语音通讯、短视频、直播、游戏等多元化社交娱乐形式,最近几年来给全球各地的用户带来了全新的通讯、分享生活、表达观点、展示才艺和参与各类社交活动的平台。<strong>这种新趋势打破了过去人们人们基于文字信息的单一社交方式,成为了链接线上和线下娱乐社交的新纽带,与此同时也催生出了全新的商业模式,成为出海者们掘金的新蓝海。</strong><strong></strong></span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">但就像探险家踏上未知之地一样,由于每个地区都有自己独特的文化风情、社交习惯和法规限制,对于出海者们来说,走进各国市场、洞察用户习惯,是首先需要做的功课。</span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\"><span>此次,白皮书选取了东南亚、中东北非、拉丁美洲、欧洲和北美等五大当前最火热的音视频社交出海目的地,从经济现状、社会人文、网络使用、软件应用等方面深入分析了各地区的音视频社交的发展环境和基础,并总结了各地区的发展特征和趋势。</span></span></p><p><img src=\"https://static.tigerbbs.com/75a763a970c6423d960ce6862835f4d5\"/><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">中东北非地区音视频社交市场概况,截取于《2023音视频社交出海白皮书》</span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">尤其值得注意的是,<strong>此次声网还首次发布了基于各地区</strong><strong>实时音视频大数据的洞察和分析,对各主要市场的手机机型、网络占比、潜力场景都进行了披露和总结。</strong><strong></strong></span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">比如,声网和品玩发现,东南亚地区作为全球目前最具活力和潜力的音视频社交市场之一,年轻人口占比大、对互联网新模式的接受程度高,近几年来用户进行社交电商的意愿非常强。从移动设备来看,来自中国的手机品牌占据了东南亚超过47%的机型市场,东南亚地区5G用量仅次于北美和中国大陆,秀场和电商直播场景正在快速发展。</span></p><p><img src=\"https://static.tigerbbs.com/fe521774c3044d1894105488e2ebaece\"/><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">东南亚RTC数据分析,截取于《2023音视频社交出海白皮书》</span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">在中东北非市场,音视频社交发展则面临着地区文化和政策限制的挑战。中东北非地区间经济发展水平极不均衡、宗教特色鲜明,出海企业需要遵守的文化习惯和政策法规相对复杂,但与此同时,该地区的应用发展也比较滞后、用户的娱乐社交需求突出。<strong>随着以小米、<a href=\"https://laohu8.com/S/SMSN.UK\">三星</a>为代表的智能手机的普及,近年来该地区的音视频社交应用出现了很强的增长势头,正在快速从单一语音社交向多模式音视频社交转变,发展潜力大。</strong><strong></strong></span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">除了以上两个地区,拉丁美洲、欧洲和北美当前也各自呈现出了不同的发展特点。基于对各个地区经济社会、主力机型、网络用量、音视频热门应用场景现状的洞察,出海者们能够对目标市场有更全面、更深入的了解,并更具针对性地去进行产品设计和制定运营策略。</span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\"><span><strong><span>|“拆解”区域头部玩家,出海新手不走弯路</span></strong></span><span><strong><span></span></strong></span></span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">实际上,过去几年里,一些出海音视频应用已经率先开始在全球崭露头角,成为各地应用市场上炙手可热的“明星产品”。<strong>在此次白皮书中,声网和品玩也在各地区中挑选出了最具代表性和影响力的一些应用,深入拆解他们在各个地区的最新表现、产品特点和主要玩法,为出海者们提供经验参考。</strong><strong></strong></span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">东南亚市场作为当前最热门的音视频出海目的地,目前在音视频社交的各个细分赛道上都出现出了一家或多家头部应用。</span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">在陌生人社交赛道上,主打颜值和真实社交的应用Omi和推崇“不看脸社交”的Litmatch选择了完全不同的产品思路,但都通过切合本地特点和差异化运营策略在东南亚社交市场上异军突起。在线上聚会赛道上,Hago凭借着丰富多样的游戏内容和社交功能俘获大量年轻用户,成为人们线上娱乐的首选应用。</span></p><p><img src=\"https://static.tigerbbs.com/c4acc9423a1c4409b2bac6592fb5d54d\"/><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">Twitch 案例分析,截取于《2023音视频社交出海白皮书》</span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">在美洲地区,其实在TikTok爆红之前,很多当地用户就已经开始在BIGO LIVE上尝试开直播发视频,BIGO LIVE也早早地就开始探索基于视频社交的各种变现模式。在语音聊天领域,<a href=\"https://laohu8.com/S/LIZI\">荔枝</a>旗下的TIYA凭借着对于青少年群体的深耕,成为了年轻人们约着玩游戏、聊天时的热门选项。当然,美洲地区出现的如Clubhouse、Twitch等风靡全球的音视频应用也给出海者们提供了更多可以参考借鉴的“爆款”经验。</span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">在中东北非地区,以Yalla、imo、Sango为代表的出海应用受到了当地用户的热烈追捧。这些出海应用深入研判了中东地区的社会文化和政策条例,各自找到了切近当地市场和用户的产品设计风格和特色玩法,在实践中不断调整、改进、升级,最后取得了巨大成功。</span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">在地区条例复杂、市场成熟度高的欧洲,面对着较高的准入门槛和激烈的竞争环境,以Uplive和Azar为代表的视频社交模式,正在循序渐进地改变着欧洲用户的社交习惯,通过多元化变现方式在地区社交领域中站稳脚跟。</span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\"><strong>通过对各地区这些具有代表性的音视频社交应用的解析,出海者们不仅能够从这些先行者的经历中获取灵感,也能吸取经验避免走弯路,从而更好、更高效地制定自己产品出海战略。</strong><strong></strong></span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\"><span><strong><span>|全新趋势下,出海者如何玩转音视频社交出海?</span></strong></span><span><strong><span></span></strong></span></span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">随着技术的迭代和行业走向成熟,当前,音视频社交在产品、技术和市场方面也出现了全新的发展趋势。</span></p><p><img src=\"https://static.tigerbbs.com/45aa1ccae1c04cbdaad208999882f714\"/><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">音视频社交趋势预测技术篇,截取于《2023音视频社交出海白皮书》</span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">在技术方面,音视频技术直接影响着用户活跃度与产品生命周期、多形态的音视频技术不断拓展着全新社交场景。产品方面,人工智能、VR/AR等前沿技术正在加速运用于音视频社交之中,更沉浸、更智能、更互动的体验正在打破数字界限。市场方面,发展中国家的潜力被加速释放,但全球各国的数据合规和行业监管加强,本土化运营的需求迫切。<strong><span lang=\"EN-US\"></span></strong></span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\"><strong>而在这些新趋势下,出海者们想在海外市场去开疆拓域,无疑将面对非常复杂的技术和市场挑战。</strong>比如,网络覆盖质量、弱网对抗、终端设备适配等问题都是音视频社交出海企业常遇到的几个技术性问题。此外,安全合规、产品本地化、上下游资源的合理利用和分配,也成是出海舵手需解决的基础问题。</span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">面对这些痛难点及海外不断涌现的创新应用场景,声网作为全球实时互动云服务开创者和引领者,此次也为出海者们提供一套完整的技术解决方案。<strong>通过丰富的 API 组合,声网能够帮助开发者快速创建各类实时互动场景,满足开发者多样化的实时互动场景需求,同时保障稳定、流畅、超低延时的实时互动体验。</strong><strong></strong></span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">从2014年开始,声网持续赋能音视频出海企业、紧跟行业发展趋势,持续为各类出海应用提供稳定、可靠、高并发的实时互动解决方案。</span></p><p><img src=\"https://static.tigerbbs.com/0a9db3cea8b84a4c8d939eebf777ccf0\"/><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">截取于《2023音视频社交出海白皮书》</span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">比如,作为中东地区最大语音平台Yalla的技术提供商,声网见证并陪伴了Yalla从2016年成立到成长为“中东小腾讯”的全过程。助力 Yalla 搭建丰富的语音互动场景,保证 Yalla 的全球用户即使在极端弱网条件下也可以享受稳定流畅互动体验。</span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">全球播客与实时音频平台Castbox的用户遍布175个国家,对音频服务跨地区的稳定性、流畅性有很高要求。而声网自建的SD-RTN™覆盖了200+国家与地区,通过智能动态算法确保全球范围内毫秒级的低延时传输,拥有高并发、高可用等特性,为实时语音博客场景提供了有力支撑。</span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">在当前的元宇宙浪潮下,创新企业Oasis正在朝着拉美地区头部元宇宙社交平台发展,声网的通过自研的3D 空间音频技术,模拟头部球面区域立体声场,为Oasis的用户完美模拟现实听觉感受,带来更为沉浸的临场感。</span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">通过这些不断涌现的成功案例,<strong>声网和品玩相信,随着音视频技术的发展,场景化的实时音视频互动才刚刚开始,全球市场还蕴藏着巨大的行业发展机遇。</strong><strong></strong></span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">更多关于全球市场的洞察和案例解读,您可以在此次声网和品玩联合编纂的《2023音视频社交出海白皮书》中了解更多音视频产品出海的动态、数据和最新玩法,进而寻找灵感和获得产品出海增长密码。</span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\"><strong><span>扫描下方海报中二维码,立刻下载阅读白皮书全文</span></strong></span><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\"><strong><span></span></strong></span></p><p><img src=\"https://static.tigerbbs.com/26b8d5c286d8425dac154f623dd64dea\"/></p><p><strong>END</strong></p><p><span><strong>喜欢这篇文章?</strong></span></p><p><strong><span arial=\"\" border-box=\"\" break-word=\"\" color=\"\" emoji=\"\" font=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" symbol=\"\" symbols=\"\" ui=\"\">1)点击右下角的<span>“在看”</span></span></strong></p><p><strong><span arial=\"\" border-box=\"\" break-word=\"\" color=\"\" emoji=\"\" font=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" symbol=\"\" symbols=\"\" ui=\"\">2)分享到你的朋友圈和微信群</span></strong></p><p><strong><span arial=\"\" border-box=\"\" break-word=\"\" color=\"\" emoji=\"\" font=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" symbol=\"\" symbols=\"\" 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}\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\n社交泛娱乐出海“掘金”全球,读这一本指南就够了\n</h2>\n\n<h4 class=\"meta\">\n\n\n<a class=\"head\" href=\"https://laohu8.com/wemedia/1000247187\">\n\n\n<div class=\"h-thumb\" style=\"background-image:url(https://static.tigerbbs.com/9079f33623dd4a85acd6d89c55c3c151);background-size:cover;\"></div>\n\n<div class=\"h-content\">\n<p class=\"h-name\">硅星人 </p>\n<p class=\"h-time\">2023-05-23 14:40</p>\n</div>\n\n</a>\n\n\n</h4>\n\n</header>\n<article>\n<html><body><div><p arial=\"\" border-box=\"\" break-word=\"\" center=\"\" gb=\"\" helvetica=\"\" neue=\"\" rgb=\"\" sans=\"\" sans-serif=\"\" sc=\"\" ui=\"\" visible=\"\" yahei=\"\"><span arial=\"\" border-box=\"\" break-word=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" sc=\"\" ui=\"\" visible=\"\" yahei=\"\">本地视角记录硅谷,全球视野关注创新</span></p><p><span>别忘了给我们加星标</span><span>~</span></p><p><img src=\"https://static.tigerbbs.com/91e6ab9f8a784bb89ab98826d244bc17\"/></p><p><strong>2023</strong></p><p><strong><strong>新技术追踪</strong></strong></p><p>BUSINESS</p><p><img src=\"https://static.tigerbbs.com/5bea34a1a3bd4ac08bff278558fda607\"/></p><p><span>声网联合品玩重磅推出《2023音视频社交出海白皮书》</span></p><p><span>文| 品玩/硅星人+声网</span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">在数字化时代,随着移动互联网和<a href=\"https://laohu8.com/S/5RE.SI\">智能</a>手机的普及,音视频应用正以惊人的速度改变着人们的生活方式和娱乐方式。</span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">在曼谷繁华的市中心,年轻人们用陌生人社交软件Omi和志趣相投的新朋友热切地聊天;在印尼首都雅加达,人们的日常游戏聚会转到了手机里的社交软件Hago上;在迪拜的摩天大楼里,来自各地的旅行者们用着通讯软件imo给远方的亲友打电话;在热情四溢的巴西,人们开始习惯于在闲暇时光里用BIGO LIVE看直播、刷视频……</span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">很多人其实并不知道,这些风靡海外的应用实际上都是过去几年里走出国门的音频社交软件的一些代表。<strong>作为全球最大的互联网市场之一,中国音视频应用的崛起是当前一股尤其引人注目的力量,由这些应用所发起的一些全新的模式、玩法正在迅速席卷全球。</strong><strong></strong></span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">针对当前这股强劲的新出海趋势,此次,实时音视频技术提供商声网联合品玩编纂《2023音视频社交出海白皮书》,全方位解读了音视频社交出海的现状、热门应用和运营策略。</span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\"><img src=\"https://static.tigerbbs.com/172e215147be4e2f82757e16116c4e38\"/></span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">那么,什么样的模式如今最受海外用户的欢迎?音视频社交出海究竟该怎么玩?让我们来一起看看吧!</span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\"><span><strong><span>|全球音视频社交热潮,五大热门区域机型、网络、场景解析</span></strong></span><span><strong><span></span></strong></span></span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">音视频社交作为一种囊括了语音通讯、短视频、直播、游戏等多元化社交娱乐形式,最近几年来给全球各地的用户带来了全新的通讯、分享生活、表达观点、展示才艺和参与各类社交活动的平台。<strong>这种新趋势打破了过去人们人们基于文字信息的单一社交方式,成为了链接线上和线下娱乐社交的新纽带,与此同时也催生出了全新的商业模式,成为出海者们掘金的新蓝海。</strong><strong></strong></span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">但就像探险家踏上未知之地一样,由于每个地区都有自己独特的文化风情、社交习惯和法规限制,对于出海者们来说,走进各国市场、洞察用户习惯,是首先需要做的功课。</span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\"><span>此次,白皮书选取了东南亚、中东北非、拉丁美洲、欧洲和北美等五大当前最火热的音视频社交出海目的地,从经济现状、社会人文、网络使用、软件应用等方面深入分析了各地区的音视频社交的发展环境和基础,并总结了各地区的发展特征和趋势。</span></span></p><p><img src=\"https://static.tigerbbs.com/75a763a970c6423d960ce6862835f4d5\"/><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">中东北非地区音视频社交市场概况,截取于《2023音视频社交出海白皮书》</span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">尤其值得注意的是,<strong>此次声网还首次发布了基于各地区</strong><strong>实时音视频大数据的洞察和分析,对各主要市场的手机机型、网络占比、潜力场景都进行了披露和总结。</strong><strong></strong></span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">比如,声网和品玩发现,东南亚地区作为全球目前最具活力和潜力的音视频社交市场之一,年轻人口占比大、对互联网新模式的接受程度高,近几年来用户进行社交电商的意愿非常强。从移动设备来看,来自中国的手机品牌占据了东南亚超过47%的机型市场,东南亚地区5G用量仅次于北美和中国大陆,秀场和电商直播场景正在快速发展。</span></p><p><img src=\"https://static.tigerbbs.com/fe521774c3044d1894105488e2ebaece\"/><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">东南亚RTC数据分析,截取于《2023音视频社交出海白皮书》</span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">在中东北非市场,音视频社交发展则面临着地区文化和政策限制的挑战。中东北非地区间经济发展水平极不均衡、宗教特色鲜明,出海企业需要遵守的文化习惯和政策法规相对复杂,但与此同时,该地区的应用发展也比较滞后、用户的娱乐社交需求突出。<strong>随着以小米、<a href=\"https://laohu8.com/S/SMSN.UK\">三星</a>为代表的智能手机的普及,近年来该地区的音视频社交应用出现了很强的增长势头,正在快速从单一语音社交向多模式音视频社交转变,发展潜力大。</strong><strong></strong></span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">除了以上两个地区,拉丁美洲、欧洲和北美当前也各自呈现出了不同的发展特点。基于对各个地区经济社会、主力机型、网络用量、音视频热门应用场景现状的洞察,出海者们能够对目标市场有更全面、更深入的了解,并更具针对性地去进行产品设计和制定运营策略。</span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\"><span><strong><span>|“拆解”区域头部玩家,出海新手不走弯路</span></strong></span><span><strong><span></span></strong></span></span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">实际上,过去几年里,一些出海音视频应用已经率先开始在全球崭露头角,成为各地应用市场上炙手可热的“明星产品”。<strong>在此次白皮书中,声网和品玩也在各地区中挑选出了最具代表性和影响力的一些应用,深入拆解他们在各个地区的最新表现、产品特点和主要玩法,为出海者们提供经验参考。</strong><strong></strong></span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">东南亚市场作为当前最热门的音视频出海目的地,目前在音视频社交的各个细分赛道上都出现出了一家或多家头部应用。</span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">在陌生人社交赛道上,主打颜值和真实社交的应用Omi和推崇“不看脸社交”的Litmatch选择了完全不同的产品思路,但都通过切合本地特点和差异化运营策略在东南亚社交市场上异军突起。在线上聚会赛道上,Hago凭借着丰富多样的游戏内容和社交功能俘获大量年轻用户,成为人们线上娱乐的首选应用。</span></p><p><img src=\"https://static.tigerbbs.com/c4acc9423a1c4409b2bac6592fb5d54d\"/><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">Twitch 案例分析,截取于《2023音视频社交出海白皮书》</span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">在美洲地区,其实在TikTok爆红之前,很多当地用户就已经开始在BIGO LIVE上尝试开直播发视频,BIGO LIVE也早早地就开始探索基于视频社交的各种变现模式。在语音聊天领域,<a href=\"https://laohu8.com/S/LIZI\">荔枝</a>旗下的TIYA凭借着对于青少年群体的深耕,成为了年轻人们约着玩游戏、聊天时的热门选项。当然,美洲地区出现的如Clubhouse、Twitch等风靡全球的音视频应用也给出海者们提供了更多可以参考借鉴的“爆款”经验。</span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">在中东北非地区,以Yalla、imo、Sango为代表的出海应用受到了当地用户的热烈追捧。这些出海应用深入研判了中东地区的社会文化和政策条例,各自找到了切近当地市场和用户的产品设计风格和特色玩法,在实践中不断调整、改进、升级,最后取得了巨大成功。</span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">在地区条例复杂、市场成熟度高的欧洲,面对着较高的准入门槛和激烈的竞争环境,以Uplive和Azar为代表的视频社交模式,正在循序渐进地改变着欧洲用户的社交习惯,通过多元化变现方式在地区社交领域中站稳脚跟。</span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\"><strong>通过对各地区这些具有代表性的音视频社交应用的解析,出海者们不仅能够从这些先行者的经历中获取灵感,也能吸取经验避免走弯路,从而更好、更高效地制定自己产品出海战略。</strong><strong></strong></span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\"><span><strong><span>|全新趋势下,出海者如何玩转音视频社交出海?</span></strong></span><span><strong><span></span></strong></span></span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">随着技术的迭代和行业走向成熟,当前,音视频社交在产品、技术和市场方面也出现了全新的发展趋势。</span></p><p><img src=\"https://static.tigerbbs.com/45aa1ccae1c04cbdaad208999882f714\"/><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">音视频社交趋势预测技术篇,截取于《2023音视频社交出海白皮书》</span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">在技术方面,音视频技术直接影响着用户活跃度与产品生命周期、多形态的音视频技术不断拓展着全新社交场景。产品方面,人工智能、VR/AR等前沿技术正在加速运用于音视频社交之中,更沉浸、更智能、更互动的体验正在打破数字界限。市场方面,发展中国家的潜力被加速释放,但全球各国的数据合规和行业监管加强,本土化运营的需求迫切。<strong><span lang=\"EN-US\"></span></strong></span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\"><strong>而在这些新趋势下,出海者们想在海外市场去开疆拓域,无疑将面对非常复杂的技术和市场挑战。</strong>比如,网络覆盖质量、弱网对抗、终端设备适配等问题都是音视频社交出海企业常遇到的几个技术性问题。此外,安全合规、产品本地化、上下游资源的合理利用和分配,也成是出海舵手需解决的基础问题。</span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">面对这些痛难点及海外不断涌现的创新应用场景,声网作为全球实时互动云服务开创者和引领者,此次也为出海者们提供一套完整的技术解决方案。<strong>通过丰富的 API 组合,声网能够帮助开发者快速创建各类实时互动场景,满足开发者多样化的实时互动场景需求,同时保障稳定、流畅、超低延时的实时互动体验。</strong><strong></strong></span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">从2014年开始,声网持续赋能音视频出海企业、紧跟行业发展趋势,持续为各类出海应用提供稳定、可靠、高并发的实时互动解决方案。</span></p><p><img src=\"https://static.tigerbbs.com/0a9db3cea8b84a4c8d939eebf777ccf0\"/><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">截取于《2023音视频社交出海白皮书》</span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">比如,作为中东地区最大语音平台Yalla的技术提供商,声网见证并陪伴了Yalla从2016年成立到成长为“中东小腾讯”的全过程。助力 Yalla 搭建丰富的语音互动场景,保证 Yalla 的全球用户即使在极端弱网条件下也可以享受稳定流畅互动体验。</span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">全球播客与实时音频平台Castbox的用户遍布175个国家,对音频服务跨地区的稳定性、流畅性有很高要求。而声网自建的SD-RTN™覆盖了200+国家与地区,通过智能动态算法确保全球范围内毫秒级的低延时传输,拥有高并发、高可用等特性,为实时语音博客场景提供了有力支撑。</span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">在当前的元宇宙浪潮下,创新企业Oasis正在朝着拉美地区头部元宇宙社交平台发展,声网的通过自研的3D 空间音频技术,模拟头部球面区域立体声场,为Oasis的用户完美模拟现实听觉感受,带来更为沉浸的临场感。</span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">通过这些不断涌现的成功案例,<strong>声网和品玩相信,随着音视频技术的发展,场景化的实时音视频互动才刚刚开始,全球市场还蕴藏着巨大的行业发展机遇。</strong><strong></strong></span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\">更多关于全球市场的洞察和案例解读,您可以在此次声网和品玩联合编纂的《2023音视频社交出海白皮书》中了解更多音视频产品出海的动态、数据和最新玩法,进而寻找灵感和获得产品出海增长密码。</span></p><p><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\"><strong><span>扫描下方海报中二维码,立刻下载阅读白皮书全文</span></strong></span><span arial=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" yahei=\"\"><strong><span></span></strong></span></p><p><img src=\"https://static.tigerbbs.com/26b8d5c286d8425dac154f623dd64dea\"/></p><p><strong>END</strong></p><p><span><strong>喜欢这篇文章?</strong></span></p><p><strong><span arial=\"\" border-box=\"\" break-word=\"\" color=\"\" emoji=\"\" font=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" symbol=\"\" symbols=\"\" ui=\"\">1)点击右下角的<span>“在看”</span></span></strong></p><p><strong><span arial=\"\" border-box=\"\" break-word=\"\" color=\"\" emoji=\"\" font=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" symbol=\"\" symbols=\"\" ui=\"\">2)分享到你的朋友圈和微信群</span></strong></p><p><strong><span arial=\"\" border-box=\"\" break-word=\"\" color=\"\" emoji=\"\" font=\"\" gb=\"\" helvetica=\"\" neue=\"\" sans=\"\" sans-serif=\"\" symbol=\"\" symbols=\"\" ui=\"\">3)赶快关注硅星人吧!</span></strong></p><p><span><p><img src=\"https://static.tigerbbs.com/add5ffc485db4bab8202b3eeb136cb00\"/></p><p><img src=\"\"/></p><p><img src=\"https://static.tigerbbs.com/6f7c1ae509c9479285c5d04fa6f2fba6\"/></p></span></p><strong><span>关注硅星人,带你用本地视角看硅谷,全球视野看创新</span></strong></div></body></html>\n\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{"BK4077":"互动媒体与服务","YALA":"雅乐科技"},"source_url":"http://mp.weixin.qq.com/s?__biz=MzI3ODg4ODEwMA==&mid=2247528273&idx=1&sn=0cff96a16a120d03ba65fb1297fd43f3&chksm=eb52049adc258d8c806b94cfc021c24058dc80099c9527ee3fc47a684930a4ba593af8be51a8#rd","is_english":false,"share_image_url":"https://static.laohu8.com/ecd74548980bc5b366aa8f4b37ed0bd5","article_id":"2337453931","content_text":"本地视角记录硅谷,全球视野关注创新别忘了给我们加星标~2023新技术追踪BUSINESS声网联合品玩重磅推出《2023音视频社交出海白皮书》文| 品玩/硅星人+声网在数字化时代,随着移动互联网和智能手机的普及,音视频应用正以惊人的速度改变着人们的生活方式和娱乐方式。在曼谷繁华的市中心,年轻人们用陌生人社交软件Omi和志趣相投的新朋友热切地聊天;在印尼首都雅加达,人们的日常游戏聚会转到了手机里的社交软件Hago上;在迪拜的摩天大楼里,来自各地的旅行者们用着通讯软件imo给远方的亲友打电话;在热情四溢的巴西,人们开始习惯于在闲暇时光里用BIGO LIVE看直播、刷视频……很多人其实并不知道,这些风靡海外的应用实际上都是过去几年里走出国门的音频社交软件的一些代表。作为全球最大的互联网市场之一,中国音视频应用的崛起是当前一股尤其引人注目的力量,由这些应用所发起的一些全新的模式、玩法正在迅速席卷全球。针对当前这股强劲的新出海趋势,此次,实时音视频技术提供商声网联合品玩编纂《2023音视频社交出海白皮书》,全方位解读了音视频社交出海的现状、热门应用和运营策略。那么,什么样的模式如今最受海外用户的欢迎?音视频社交出海究竟该怎么玩?让我们来一起看看吧!|全球音视频社交热潮,五大热门区域机型、网络、场景解析音视频社交作为一种囊括了语音通讯、短视频、直播、游戏等多元化社交娱乐形式,最近几年来给全球各地的用户带来了全新的通讯、分享生活、表达观点、展示才艺和参与各类社交活动的平台。这种新趋势打破了过去人们人们基于文字信息的单一社交方式,成为了链接线上和线下娱乐社交的新纽带,与此同时也催生出了全新的商业模式,成为出海者们掘金的新蓝海。但就像探险家踏上未知之地一样,由于每个地区都有自己独特的文化风情、社交习惯和法规限制,对于出海者们来说,走进各国市场、洞察用户习惯,是首先需要做的功课。此次,白皮书选取了东南亚、中东北非、拉丁美洲、欧洲和北美等五大当前最火热的音视频社交出海目的地,从经济现状、社会人文、网络使用、软件应用等方面深入分析了各地区的音视频社交的发展环境和基础,并总结了各地区的发展特征和趋势。中东北非地区音视频社交市场概况,截取于《2023音视频社交出海白皮书》尤其值得注意的是,此次声网还首次发布了基于各地区实时音视频大数据的洞察和分析,对各主要市场的手机机型、网络占比、潜力场景都进行了披露和总结。比如,声网和品玩发现,东南亚地区作为全球目前最具活力和潜力的音视频社交市场之一,年轻人口占比大、对互联网新模式的接受程度高,近几年来用户进行社交电商的意愿非常强。从移动设备来看,来自中国的手机品牌占据了东南亚超过47%的机型市场,东南亚地区5G用量仅次于北美和中国大陆,秀场和电商直播场景正在快速发展。东南亚RTC数据分析,截取于《2023音视频社交出海白皮书》在中东北非市场,音视频社交发展则面临着地区文化和政策限制的挑战。中东北非地区间经济发展水平极不均衡、宗教特色鲜明,出海企业需要遵守的文化习惯和政策法规相对复杂,但与此同时,该地区的应用发展也比较滞后、用户的娱乐社交需求突出。随着以小米、三星为代表的智能手机的普及,近年来该地区的音视频社交应用出现了很强的增长势头,正在快速从单一语音社交向多模式音视频社交转变,发展潜力大。除了以上两个地区,拉丁美洲、欧洲和北美当前也各自呈现出了不同的发展特点。基于对各个地区经济社会、主力机型、网络用量、音视频热门应用场景现状的洞察,出海者们能够对目标市场有更全面、更深入的了解,并更具针对性地去进行产品设计和制定运营策略。|“拆解”区域头部玩家,出海新手不走弯路实际上,过去几年里,一些出海音视频应用已经率先开始在全球崭露头角,成为各地应用市场上炙手可热的“明星产品”。在此次白皮书中,声网和品玩也在各地区中挑选出了最具代表性和影响力的一些应用,深入拆解他们在各个地区的最新表现、产品特点和主要玩法,为出海者们提供经验参考。东南亚市场作为当前最热门的音视频出海目的地,目前在音视频社交的各个细分赛道上都出现出了一家或多家头部应用。在陌生人社交赛道上,主打颜值和真实社交的应用Omi和推崇“不看脸社交”的Litmatch选择了完全不同的产品思路,但都通过切合本地特点和差异化运营策略在东南亚社交市场上异军突起。在线上聚会赛道上,Hago凭借着丰富多样的游戏内容和社交功能俘获大量年轻用户,成为人们线上娱乐的首选应用。Twitch 案例分析,截取于《2023音视频社交出海白皮书》在美洲地区,其实在TikTok爆红之前,很多当地用户就已经开始在BIGO LIVE上尝试开直播发视频,BIGO LIVE也早早地就开始探索基于视频社交的各种变现模式。在语音聊天领域,荔枝旗下的TIYA凭借着对于青少年群体的深耕,成为了年轻人们约着玩游戏、聊天时的热门选项。当然,美洲地区出现的如Clubhouse、Twitch等风靡全球的音视频应用也给出海者们提供了更多可以参考借鉴的“爆款”经验。在中东北非地区,以Yalla、imo、Sango为代表的出海应用受到了当地用户的热烈追捧。这些出海应用深入研判了中东地区的社会文化和政策条例,各自找到了切近当地市场和用户的产品设计风格和特色玩法,在实践中不断调整、改进、升级,最后取得了巨大成功。在地区条例复杂、市场成熟度高的欧洲,面对着较高的准入门槛和激烈的竞争环境,以Uplive和Azar为代表的视频社交模式,正在循序渐进地改变着欧洲用户的社交习惯,通过多元化变现方式在地区社交领域中站稳脚跟。通过对各地区这些具有代表性的音视频社交应用的解析,出海者们不仅能够从这些先行者的经历中获取灵感,也能吸取经验避免走弯路,从而更好、更高效地制定自己产品出海战略。|全新趋势下,出海者如何玩转音视频社交出海?随着技术的迭代和行业走向成熟,当前,音视频社交在产品、技术和市场方面也出现了全新的发展趋势。音视频社交趋势预测技术篇,截取于《2023音视频社交出海白皮书》在技术方面,音视频技术直接影响着用户活跃度与产品生命周期、多形态的音视频技术不断拓展着全新社交场景。产品方面,人工智能、VR/AR等前沿技术正在加速运用于音视频社交之中,更沉浸、更智能、更互动的体验正在打破数字界限。市场方面,发展中国家的潜力被加速释放,但全球各国的数据合规和行业监管加强,本土化运营的需求迫切。而在这些新趋势下,出海者们想在海外市场去开疆拓域,无疑将面对非常复杂的技术和市场挑战。比如,网络覆盖质量、弱网对抗、终端设备适配等问题都是音视频社交出海企业常遇到的几个技术性问题。此外,安全合规、产品本地化、上下游资源的合理利用和分配,也成是出海舵手需解决的基础问题。面对这些痛难点及海外不断涌现的创新应用场景,声网作为全球实时互动云服务开创者和引领者,此次也为出海者们提供一套完整的技术解决方案。通过丰富的 API 组合,声网能够帮助开发者快速创建各类实时互动场景,满足开发者多样化的实时互动场景需求,同时保障稳定、流畅、超低延时的实时互动体验。从2014年开始,声网持续赋能音视频出海企业、紧跟行业发展趋势,持续为各类出海应用提供稳定、可靠、高并发的实时互动解决方案。截取于《2023音视频社交出海白皮书》比如,作为中东地区最大语音平台Yalla的技术提供商,声网见证并陪伴了Yalla从2016年成立到成长为“中东小腾讯”的全过程。助力 Yalla 搭建丰富的语音互动场景,保证 Yalla 的全球用户即使在极端弱网条件下也可以享受稳定流畅互动体验。全球播客与实时音频平台Castbox的用户遍布175个国家,对音频服务跨地区的稳定性、流畅性有很高要求。而声网自建的SD-RTN™覆盖了200+国家与地区,通过智能动态算法确保全球范围内毫秒级的低延时传输,拥有高并发、高可用等特性,为实时语音博客场景提供了有力支撑。在当前的元宇宙浪潮下,创新企业Oasis正在朝着拉美地区头部元宇宙社交平台发展,声网的通过自研的3D 空间音频技术,模拟头部球面区域立体声场,为Oasis的用户完美模拟现实听觉感受,带来更为沉浸的临场感。通过这些不断涌现的成功案例,声网和品玩相信,随着音视频技术的发展,场景化的实时音视频互动才刚刚开始,全球市场还蕴藏着巨大的行业发展机遇。更多关于全球市场的洞察和案例解读,您可以在此次声网和品玩联合编纂的《2023音视频社交出海白皮书》中了解更多音视频产品出海的动态、数据和最新玩法,进而寻找灵感和获得产品出海增长密码。扫描下方海报中二维码,立刻下载阅读白皮书全文END喜欢这篇文章?1)点击右下角的“在看”2)分享到你的朋友圈和微信群3)赶快关注硅星人吧!关注硅星人,带你用本地视角看硅谷,全球视野看创新","news_type":1},"isVote":1,"tweetType":1,"viewCount":1239,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"CN","totalScore":0},{"id":656578075,"gmtCreate":1683857218897,"gmtModify":1683857220244,"author":{"id":"4098941171641760","authorId":"4098941171641760","name":"国际化老九","avatar":"https://static.tigerbbs.com/daba92bc345a0cd23f271461d22b0d44","crmLevel":1,"crmLevelSwitch":0,"followedFlag":false,"idStr":"4098941171641760","authorIdStr":"4098941171641760"},"themes":[],"htmlText":"这篇文章不错,转发给大家看看","listText":"这篇文章不错,转发给大家看看","text":"这篇文章不错,转发给大家看看","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/656578075","repostId":"2334140967","repostType":2,"repost":{"id":"2334140967","kind":"news","pubTimestamp":1683767244,"share":"https://www.laohu8.com/m/news/2334140967?lang=&edition=full","pubTime":"2023-05-11 09:07","market":"hk","language":"zh","title":"融创4月单月交付28个项目 实现交付超2.2万户","url":"https://stock-news.laohu8.com/highlight/detail?id=2334140967","media":"观点新媒体","summary":"观点网讯:5月10日,融创官微消息,2023年前4个月融创共交付6.12万户。据观点新媒体了解到,2023年4月,融创在20个城市归心交付28个项目,实现交付超2.2万户。其中,有融创长安街壹号DK4-2地块,济南融创文旅城D5地块,郑州融创城2期,西安融创桃源府DK1二批次,融创云鼎城璟云、玺云等项目实现交付。此前报道显示,2023年一季度,融创在34个城市归心交付53个项目,超3.9万套。2022年融创在84个城市的201个社区完成了超18万套房子的交付。","content":"<html><body><article><p><strong>观点网讯:</strong>5月10日,融创官微消息,2023年前4个月融创共交付6.12万户。</p><p>据观点新媒体了解到,2023年4月,融创在20个城市归心交付28个项目,实现交付超2.2万户。其中,有融创长安街壹号DK4-2地块,济南融创文旅城D5地块,郑州融创城2期,西安融创桃源府DK1二批次,融创云鼎城璟云、玺云等项目实现交付。</p><p>此前报道显示,2023年一季度,融创在34个城市归心交付53个项目,超3.9万套。2022年融创在84个城市的201个社区完成了超18万套房子的交付。</p></article></body></html>","source":"tencent","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" 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height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\n融创4月单月交付28个项目 实现交付超2.2万户\n</h2>\n\n<h4 class=\"meta\">\n\n\n2023-05-11 09:07 北京时间 <a href=http://gu.qq.com/resources/shy/news/detail-v2/index.html#/?id=nesSN20230511091040820c0b68&s=b><strong>观点新媒体</strong></a>\n\n\n</h4>\n\n</header>\n<article>\n<div>\n<p>观点网讯:5月10日,融创官微消息,2023年前4个月融创共交付6.12万户。据观点新媒体了解到,2023年4月,融创在20个城市归心交付28个项目,实现交付超2.2万户。其中,有融创长安街壹号DK4-2地块,济南融创文旅城D5地块,郑州融创城2期,西安融创桃源府DK1二批次,融创云鼎城璟云、玺云等项目实现交付。此前报道显示,2023年一季度,融创在34个城市归心交付53个项目,超3.9万套。...</p>\n\n<a href=\"http://gu.qq.com/resources/shy/news/detail-v2/index.html#/?id=nesSN20230511091040820c0b68&s=b\">Web Link</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{"BK1240":"房地产开发","01918":"融创中国","BK1521":"挪威政府全球养老基金持仓","BK1555":"内房股"},"source_url":"http://gu.qq.com/resources/shy/news/detail-v2/index.html#/?id=nesSN20230511091040820c0b68&s=b","is_english":false,"share_image_url":"https://static.laohu8.com/9a95c1376e76363c1401fee7d3717173","article_id":"2334140967","content_text":"观点网讯:5月10日,融创官微消息,2023年前4个月融创共交付6.12万户。据观点新媒体了解到,2023年4月,融创在20个城市归心交付28个项目,实现交付超2.2万户。其中,有融创长安街壹号DK4-2地块,济南融创文旅城D5地块,郑州融创城2期,西安融创桃源府DK1二批次,融创云鼎城璟云、玺云等项目实现交付。此前报道显示,2023年一季度,融创在34个城市归心交付53个项目,超3.9万套。2022年融创在84个城市的201个社区完成了超18万套房子的交付。","news_type":1},"isVote":1,"tweetType":1,"viewCount":1301,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"CN","totalScore":0},{"id":656571502,"gmtCreate":1683857186206,"gmtModify":1683857187517,"author":{"id":"4098941171641760","authorId":"4098941171641760","name":"国际化老九","avatar":"https://static.tigerbbs.com/daba92bc345a0cd23f271461d22b0d44","crmLevel":1,"crmLevelSwitch":0,"followedFlag":false,"idStr":"4098941171641760","authorIdStr":"4098941171641760"},"themes":[],"htmlText":"<a 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href=\"https://laohu8.com/S/01918\">$融创中国(01918)$ </a>刺刺激","text":"$融创中国(01918)$ 刺刺激","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/651947583","isVote":1,"tweetType":1,"viewCount":607,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"CN","totalScore":0},{"id":651947290,"gmtCreate":1681447699410,"gmtModify":1681447700245,"author":{"id":"4098941171641760","authorId":"4098941171641760","name":"国际化老九","avatar":"https://static.tigerbbs.com/daba92bc345a0cd23f271461d22b0d44","crmLevel":1,"crmLevelSwitch":0,"followedFlag":false,"idStr":"4098941171641760","authorIdStr":"4098941171641760"},"themes":[],"htmlText":"<a href=\"https://laohu8.com/S/03690\">$美团-W(03690)$ </a><v-v data-views=\"1\"></v-v>","listText":"<a href=\"https://laohu8.com/S/03690\">$美团-W(03690)$ </a><v-v data-views=\"1\"></v-v>","text":"$美团-W(03690)$","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/651947290","isVote":1,"tweetType":1,"viewCount":185,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"EN","totalScore":0},{"id":651947671,"gmtCreate":1681447607794,"gmtModify":1681447609183,"author":{"id":"4098941171641760","authorId":"4098941171641760","name":"国际化老九","avatar":"https://static.tigerbbs.com/daba92bc345a0cd23f271461d22b0d44","crmLevel":1,"crmLevelSwitch":0,"followedFlag":false,"idStr":"4098941171641760","authorIdStr":"4098941171641760"},"themes":[],"htmlText":"这篇文章不错,转发给大家看看","listText":"这篇文章不错,转发给大家看看","text":"这篇文章不错,转发给大家看看","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/651947671","repostId":"651098610","repostType":1,"repost":{"id":651098610,"gmtCreate":1681312332630,"gmtModify":1710247955720,"author":{"id":"3527667590215376","authorId":"3527667590215376","name":"期权小班长","avatar":"https://static.tigerbbs.com/e785bea87af8baf08d2b24111b78c16a","crmLevel":1,"crmLevelSwitch":0,"followedFlag":false,"idStr":"3527667590215376","authorIdStr":"3527667590215376"},"themes":[],"title":"机构手把手教你玩转微软财报,不花钱看涨策略再次出现","htmlText":"前两天复活节,机构大单不太活跃,直到昨天微软期权异动连续出现好几组颇具看点的策略,再次给出了相当明确的指引,对科技股近期走向很有指导性。对于微软价格走势,有好消息也有坏消息。好消息:几家机构一定程度上看涨微软。坏消息:一家机构重金看跌微软。你可能很急,为什么相反的结论能颇具看点,但先别急。一般的分裂性看法不足以让我拿出来分析,比如一些机构买入看涨期权,一些机构又买入看跌期权,这种异动出现就意味着机构对于基本面看法很分裂,或者其中有几家知道了一些不为人知的信息。如果恰好这种情况出现在财报季,那么对于普通投资者而言就别猜涨跌了,波动够大直接选择跨式策略即可。不过微软几组大单不属于这个范畴,逻辑之间有衔接,但不完全衔接:如上图所示,一共有四组大单,从下往上分别是:1、sell put 看涨策略:sell <a href=\"https://laohu8.com/OPT/MSFT%2020231117%20280.0%20PUT\">$MSFT 20231117 280.0 PUT$</a> 2、buy call 看涨策略:buy <a href=\"https://laohu8.com/OPT/MSFT%2020230721%20295.0%20CALL\">$MSFT 20230721 295.0 CALL$</a> 3、三腿对冲看涨策略(最理想):buy <a href=\"https://laohu8.com/OPT/MSFT%2020230616%20300.0%20CALL\">$MSFT 20230616 300.0 CALL$</a> sell <a href=\"https://laohu8.com/OPT/MSFT%2020230616%20320.0%20CALL\">$MSFT 20230616 320.0 CALL$</a> sell","listText":"前两天复活节,机构大单不太活跃,直到昨天微软期权异动连续出现好几组颇具看点的策略,再次给出了相当明确的指引,对科技股近期走向很有指导性。对于微软价格走势,有好消息也有坏消息。好消息:几家机构一定程度上看涨微软。坏消息:一家机构重金看跌微软。你可能很急,为什么相反的结论能颇具看点,但先别急。一般的分裂性看法不足以让我拿出来分析,比如一些机构买入看涨期权,一些机构又买入看跌期权,这种异动出现就意味着机构对于基本面看法很分裂,或者其中有几家知道了一些不为人知的信息。如果恰好这种情况出现在财报季,那么对于普通投资者而言就别猜涨跌了,波动够大直接选择跨式策略即可。不过微软几组大单不属于这个范畴,逻辑之间有衔接,但不完全衔接:如上图所示,一共有四组大单,从下往上分别是:1、sell put 看涨策略:sell <a href=\"https://laohu8.com/OPT/MSFT%2020231117%20280.0%20PUT\">$MSFT 20231117 280.0 PUT$</a> 2、buy call 看涨策略:buy <a href=\"https://laohu8.com/OPT/MSFT%2020230721%20295.0%20CALL\">$MSFT 20230721 295.0 CALL$</a> 3、三腿对冲看涨策略(最理想):buy <a href=\"https://laohu8.com/OPT/MSFT%2020230616%20300.0%20CALL\">$MSFT 20230616 300.0 CALL$</a> sell <a href=\"https://laohu8.com/OPT/MSFT%2020230616%20320.0%20CALL\">$MSFT 20230616 320.0 CALL$</a> sell","text":"前两天复活节,机构大单不太活跃,直到昨天微软期权异动连续出现好几组颇具看点的策略,再次给出了相当明确的指引,对科技股近期走向很有指导性。对于微软价格走势,有好消息也有坏消息。好消息:几家机构一定程度上看涨微软。坏消息:一家机构重金看跌微软。你可能很急,为什么相反的结论能颇具看点,但先别急。一般的分裂性看法不足以让我拿出来分析,比如一些机构买入看涨期权,一些机构又买入看跌期权,这种异动出现就意味着机构对于基本面看法很分裂,或者其中有几家知道了一些不为人知的信息。如果恰好这种情况出现在财报季,那么对于普通投资者而言就别猜涨跌了,波动够大直接选择跨式策略即可。不过微软几组大单不属于这个范畴,逻辑之间有衔接,但不完全衔接:如上图所示,一共有四组大单,从下往上分别是:1、sell put 看涨策略:sell $MSFT 20231117 280.0 PUT$ 2、buy call 看涨策略:buy $MSFT 20230721 295.0 CALL$ 3、三腿对冲看涨策略(最理想):buy $MSFT 20230616 300.0 CALL$ sell $MSFT 20230616 320.0 CALL$ sell","images":[{"img":"https://static.tigerbbs.com/245bce7ae6be3d9f69985502d6737205","width":"2404","height":"622"}],"top":1,"highlighted":2,"essential":2,"paper":2,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/651098610","isVote":1,"tweetType":1,"viewCount":0,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":1,"langContent":"CN","totalScore":0},"isVote":1,"tweetType":1,"viewCount":849,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"CN","totalScore":0},{"id":651058863,"gmtCreate":1681368928953,"gmtModify":1681377331789,"author":{"id":"4098941171641760","authorId":"4098941171641760","name":"国际化老九","avatar":"https://static.tigerbbs.com/daba92bc345a0cd23f271461d22b0d44","crmLevel":1,"crmLevelSwitch":0,"followedFlag":false,"idStr":"4098941171641760","authorIdStr":"4098941171641760"},"themes":[],"htmlText":"<a href=\"https://laohu8.com/S/YALA\">$雅乐科技(YALA)$ </a>基本面要素齐全,质地还是很稳的,就差这个股价还不够劲,发个帖表示一下很不满意[愤怒] ","listText":"<a href=\"https://laohu8.com/S/YALA\">$雅乐科技(YALA)$ </a>基本面要素齐全,质地还是很稳的,就差这个股价还不够劲,发个帖表示一下很不满意[愤怒] ","text":"$雅乐科技(YALA)$ 基本面要素齐全,质地还是很稳的,就差这个股价还不够劲,发个帖表示一下很不满意[愤怒]","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":2,"commentSize":2,"repostSize":1,"link":"https://laohu8.com/post/651058863","isVote":1,"tweetType":1,"viewCount":1906,"authorTweetTopStatus":1,"verified":2,"comments":[{"author":{"id":"4095551031554940","authorId":"4095551031554940","name":"火的意志","avatar":"https://static.tigerbbs.com/a0914d84da7759d1902e069d08b4c6e6","crmLevel":1,"crmLevelSwitch":0,"idStr":"4095551031554940","authorIdStr":"4095551031554940"},"content":"你看你一唱衰就涨了 [开心] [开心],不过近期应该还是横盘,没看到什么大动作 $Yalla Group(YALA)$","text":"你看你一唱衰就涨了 [开心] [开心],不过近期应该还是横盘,没看到什么大动作 $Yalla Group(YALA)$","html":"你看你一唱衰就涨了 [开心] [开心],不过近期应该还是横盘,没看到什么大动作 $Yalla Group(YALA)$"}],"imageCount":0,"langContent":"CN","totalScore":0},{"id":653374035,"gmtCreate":1680599264827,"gmtModify":1680599279991,"author":{"id":"4098941171641760","authorId":"4098941171641760","name":"国际化老九","avatar":"https://static.tigerbbs.com/daba92bc345a0cd23f271461d22b0d44","crmLevel":1,"crmLevelSwitch":0,"followedFlag":false,"idStr":"4098941171641760","authorIdStr":"4098941171641760"},"themes":[],"htmlText":"金价涨,油价也要反弹,一有通胀和zz风险这两个就是绝对指示针。虽然不是好事,但只要有300%的利润就可以不顾一切 [得意]","listText":"金价涨,油价也要反弹,一有通胀和zz风险这两个就是绝对指示针。虽然不是好事,但只要有300%的利润就可以不顾一切 [得意]","text":"金价涨,油价也要反弹,一有通胀和zz风险这两个就是绝对指示针。虽然不是好事,但只要有300%的利润就可以不顾一切 [得意]","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":17,"commentSize":6,"repostSize":0,"link":"https://laohu8.com/post/653374035","repostId":"653358132","repostType":1,"repost":{"id":653358132,"gmtCreate":1680589344526,"gmtModify":1680589356720,"author":{"id":"3502767768442965","authorId":"3502767768442965","name":"话题虎","avatar":"https://static.tigerbbs.com/d418c2def5dc1d094b03270b450f71ce","crmLevel":1,"crmLevelSwitch":0,"followedFlag":false,"idStr":"3502767768442965","authorIdStr":"3502767768442965"},"themes":[],"title":"欧佩克“杀手减”,油价问鼎100美元?美联储如何接招?","htmlText":"事件起因:4月2日,欧佩克多国同时宣布,“自愿”削减原油产量116万桶,消息传出后,油价应声跳涨, <a href=\"https://laohu8.com/FUT/CLmain\">$WTI原油主连 2305(CLmain)$</a> 一度大涨8%,目前报价80.75美元, <a href=\"https://laohu8.com/FUT/BZmain\">$布油现金主连 2306(BZmain)$</a> 报价85.2美元据媒体爆料,之前能源成本飙升,美国要求沙特增产,并保证如果油价下跌,将介入购买,补充其战略储备。但上周,拜登政府出尔反尔,公开排除了采购新原油的可能性。之前石油需求疲软,油价低迷,硅谷银行的倒闭,引发市场恐慌情绪,大宗商品也被波及。眼看美国政府是是指望不上了,欧佩克选择主动出击,削减产量,以稳定市场。昨日,能源股大涨, <a href=\"https://laohu8.com/S/MRO\">$马拉松石油(MRO)$</a> 涨约10%, <a href=\"https://laohu8.com/S/COP\">$康菲石油(COP)$</a> 涨9.3%, <a href=\"https://laohu8.com/S/BP\">$英国石油(BP)$</a> 涨4.74%,巴菲特巴菲特半个月前刚刚加仓的 <a href=\"https://laohu8.com/S/OXY\">$西方石油(OXY)$</a> ,昨日涨幅4.4%,重仓的 <a href=\"https://laohu8.com/S/CVX\">$雪佛龙(CVX)$</a> ,昨日涨4.16%华尔街多数分析师认为,此次减产将有大部分落实到实际产量上,纷纷看涨布油将达到100美元/桶。高盛上调2023年底布伦特原油价格至95美元每桶,上调2024年底布油的价格至100美元。欧佩克的意外减产,美国不乐意了,4月3日,美国白","listText":"事件起因:4月2日,欧佩克多国同时宣布,“自愿”削减原油产量116万桶,消息传出后,油价应声跳涨, <a href=\"https://laohu8.com/FUT/CLmain\">$WTI原油主连 2305(CLmain)$</a> 一度大涨8%,目前报价80.75美元, <a href=\"https://laohu8.com/FUT/BZmain\">$布油现金主连 2306(BZmain)$</a> 报价85.2美元据媒体爆料,之前能源成本飙升,美国要求沙特增产,并保证如果油价下跌,将介入购买,补充其战略储备。但上周,拜登政府出尔反尔,公开排除了采购新原油的可能性。之前石油需求疲软,油价低迷,硅谷银行的倒闭,引发市场恐慌情绪,大宗商品也被波及。眼看美国政府是是指望不上了,欧佩克选择主动出击,削减产量,以稳定市场。昨日,能源股大涨, <a href=\"https://laohu8.com/S/MRO\">$马拉松石油(MRO)$</a> 涨约10%, <a href=\"https://laohu8.com/S/COP\">$康菲石油(COP)$</a> 涨9.3%, <a href=\"https://laohu8.com/S/BP\">$英国石油(BP)$</a> 涨4.74%,巴菲特巴菲特半个月前刚刚加仓的 <a href=\"https://laohu8.com/S/OXY\">$西方石油(OXY)$</a> ,昨日涨幅4.4%,重仓的 <a href=\"https://laohu8.com/S/CVX\">$雪佛龙(CVX)$</a> ,昨日涨4.16%华尔街多数分析师认为,此次减产将有大部分落实到实际产量上,纷纷看涨布油将达到100美元/桶。高盛上调2023年底布伦特原油价格至95美元每桶,上调2024年底布油的价格至100美元。欧佩克的意外减产,美国不乐意了,4月3日,美国白","text":"事件起因:4月2日,欧佩克多国同时宣布,“自愿”削减原油产量116万桶,消息传出后,油价应声跳涨, $WTI原油主连 2305(CLmain)$ 一度大涨8%,目前报价80.75美元, $布油现金主连 2306(BZmain)$ 报价85.2美元据媒体爆料,之前能源成本飙升,美国要求沙特增产,并保证如果油价下跌,将介入购买,补充其战略储备。但上周,拜登政府出尔反尔,公开排除了采购新原油的可能性。之前石油需求疲软,油价低迷,硅谷银行的倒闭,引发市场恐慌情绪,大宗商品也被波及。眼看美国政府是是指望不上了,欧佩克选择主动出击,削减产量,以稳定市场。昨日,能源股大涨, $马拉松石油(MRO)$ 涨约10%, $康菲石油(COP)$ 涨9.3%, $英国石油(BP)$ 涨4.74%,巴菲特巴菲特半个月前刚刚加仓的 $西方石油(OXY)$ ,昨日涨幅4.4%,重仓的 $雪佛龙(CVX)$ ,昨日涨4.16%华尔街多数分析师认为,此次减产将有大部分落实到实际产量上,纷纷看涨布油将达到100美元/桶。高盛上调2023年底布伦特原油价格至95美元每桶,上调2024年底布油的价格至100美元。欧佩克的意外减产,美国不乐意了,4月3日,美国白","images":[{"img":"https://static.tigerbbs.com/6b35a7f4afd37172988f27ed5c3ba9c7","width":"255","height":"197"}],"top":1,"highlighted":2,"essential":2,"paper":2,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/653358132","isVote":1,"tweetType":1,"viewCount":0,"authorTweetTopStatus":1,"verified":2,"subType":2,"comments":[],"imageCount":2,"langContent":"CN","totalScore":0},"isVote":1,"tweetType":1,"viewCount":1079,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"CN","totalScore":0},{"id":653375840,"gmtCreate":1680598973880,"gmtModify":1680598974900,"author":{"id":"4098941171641760","authorId":"4098941171641760","name":"国际化老九","avatar":"https://static.tigerbbs.com/daba92bc345a0cd23f271461d22b0d44","crmLevel":1,"crmLevelSwitch":0,"followedFlag":false,"idStr":"4098941171641760","authorIdStr":"4098941171641760"},"themes":[],"htmlText":"<a href=\"https://laohu8.com/S/09626\">$哔哩哔哩-W(09626)$ </a>别买,亏钱亏出来的生态,很难真正盈利。燃烧情怀会被反噬","listText":"<a href=\"https://laohu8.com/S/09626\">$哔哩哔哩-W(09626)$ </a>别买,亏钱亏出来的生态,很难真正盈利。燃烧情怀会被反噬","text":"$哔哩哔哩-W(09626)$ 别买,亏钱亏出来的生态,很难真正盈利。燃烧情怀会被反噬","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/653375840","isVote":1,"tweetType":1,"viewCount":829,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"CN","totalScore":0},{"id":653375950,"gmtCreate":1680598726470,"gmtModify":1680598727862,"author":{"id":"4098941171641760","authorId":"4098941171641760","name":"国际化老九","avatar":"https://static.tigerbbs.com/daba92bc345a0cd23f271461d22b0d44","crmLevel":1,"crmLevelSwitch":0,"followedFlag":false,"idStr":"4098941171641760","authorIdStr":"4098941171641760"},"themes":[],"htmlText":"这篇文章不错,转发给大家看看","listText":"这篇文章不错,转发给大家看看","text":"这篇文章不错,转发给大家看看","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/653375950","repostId":"653944846","repostType":1,"repost":{"id":653944846,"gmtCreate":1680519193285,"gmtModify":1680519487347,"author":{"id":"4113008293263880","authorId":"4113008293263880","name":"金吾财讯","avatar":"https://static.tigerbbs.com/9b7f44f5ceeeeb4eab30f0530c2a7157","crmLevel":1,"crmLevelSwitch":0,"followedFlag":false,"idStr":"4113008293263880","authorIdStr":"4113008293263880"},"themes":[],"title":"阿里拆完京东拆!他们的拆分一样吗?","htmlText":"阿里3月28日宣布成立24年来最重大的“1+6+N”组织大变革,所有业务集团可以独立融资或进行IPO。 时隔两天,京东于3月30日发布公告,宣布分拆旗下的京东工业以及京东产发于港交所上市,京东工业、京东产发在当晚向港交所递交上市申请书。 来源:披露易 资本市场均对阿里和京东的分拆计划表示看好。消息公布后, <a href=\"https://laohu8.com/S/09988\">$阿里巴巴-SW(09988)$</a> 港股股价3日累计上涨近20%,重新站上100港元。 <a href=\"https://laohu8.com/S/09618\">$京东集团-SW(09618)$</a> 港股股价在公布分拆后的次日盘中一度涨超8%,最终以5.39%的涨幅收盘。 01、京东和阿里的分拆一样吗? 阿里宣布分拆计划的两天后,3月30日晚间,有消息称阿里巴巴集团旗下的菜鸟物流公司已开始准备在香港进行首次公开募股(ipo),最早可能于今年年底上市。 消息人士预计,菜鸟的估值超过200亿美元。菜鸟后续回应称,目前尚无明确规划和时间表。 来源:网络 实际上,阿里和京东都有不少子公司已经成功独立上市。阿里这边是阿里健康、阿里影业以及高鑫零售;京东则是京东健康、京东物流及达达集团(美股)。 虽然数量上阿里并不少,但双方的上市子公司的市值上差距较大,阿里健康、阿里影业及高鑫零售合计市值仅约1200亿港元,而京东健康和京东物流合计市值近2800亿港元。 阿里市值超2万亿港元,京东市值约5300亿港元,这样算下来阿里已上市的子公司的占比实际上是非常小的。 也就是说,阿里虽然已经分拆上市过,但是之前分拆上市的业务并不算核心业务,这次“1拆6”变革实际上的含义是:允许包括核心业务在内的所有业务,只要有能力都可以独立去上市。 京东则早已这么操作,京东物流和京东健康毫无疑问都是京东的核心业务。所以这次分拆京东","listText":"阿里3月28日宣布成立24年来最重大的“1+6+N”组织大变革,所有业务集团可以独立融资或进行IPO。 时隔两天,京东于3月30日发布公告,宣布分拆旗下的京东工业以及京东产发于港交所上市,京东工业、京东产发在当晚向港交所递交上市申请书。 来源:披露易 资本市场均对阿里和京东的分拆计划表示看好。消息公布后, <a href=\"https://laohu8.com/S/09988\">$阿里巴巴-SW(09988)$</a> 港股股价3日累计上涨近20%,重新站上100港元。 <a href=\"https://laohu8.com/S/09618\">$京东集团-SW(09618)$</a> 港股股价在公布分拆后的次日盘中一度涨超8%,最终以5.39%的涨幅收盘。 01、京东和阿里的分拆一样吗? 阿里宣布分拆计划的两天后,3月30日晚间,有消息称阿里巴巴集团旗下的菜鸟物流公司已开始准备在香港进行首次公开募股(ipo),最早可能于今年年底上市。 消息人士预计,菜鸟的估值超过200亿美元。菜鸟后续回应称,目前尚无明确规划和时间表。 来源:网络 实际上,阿里和京东都有不少子公司已经成功独立上市。阿里这边是阿里健康、阿里影业以及高鑫零售;京东则是京东健康、京东物流及达达集团(美股)。 虽然数量上阿里并不少,但双方的上市子公司的市值上差距较大,阿里健康、阿里影业及高鑫零售合计市值仅约1200亿港元,而京东健康和京东物流合计市值近2800亿港元。 阿里市值超2万亿港元,京东市值约5300亿港元,这样算下来阿里已上市的子公司的占比实际上是非常小的。 也就是说,阿里虽然已经分拆上市过,但是之前分拆上市的业务并不算核心业务,这次“1拆6”变革实际上的含义是:允许包括核心业务在内的所有业务,只要有能力都可以独立去上市。 京东则早已这么操作,京东物流和京东健康毫无疑问都是京东的核心业务。所以这次分拆京东","text":"阿里3月28日宣布成立24年来最重大的“1+6+N”组织大变革,所有业务集团可以独立融资或进行IPO。 时隔两天,京东于3月30日发布公告,宣布分拆旗下的京东工业以及京东产发于港交所上市,京东工业、京东产发在当晚向港交所递交上市申请书。 来源:披露易 资本市场均对阿里和京东的分拆计划表示看好。消息公布后, $阿里巴巴-SW(09988)$ 港股股价3日累计上涨近20%,重新站上100港元。 $京东集团-SW(09618)$ 港股股价在公布分拆后的次日盘中一度涨超8%,最终以5.39%的涨幅收盘。 01、京东和阿里的分拆一样吗? 阿里宣布分拆计划的两天后,3月30日晚间,有消息称阿里巴巴集团旗下的菜鸟物流公司已开始准备在香港进行首次公开募股(ipo),最早可能于今年年底上市。 消息人士预计,菜鸟的估值超过200亿美元。菜鸟后续回应称,目前尚无明确规划和时间表。 来源:网络 实际上,阿里和京东都有不少子公司已经成功独立上市。阿里这边是阿里健康、阿里影业以及高鑫零售;京东则是京东健康、京东物流及达达集团(美股)。 虽然数量上阿里并不少,但双方的上市子公司的市值上差距较大,阿里健康、阿里影业及高鑫零售合计市值仅约1200亿港元,而京东健康和京东物流合计市值近2800亿港元。 阿里市值超2万亿港元,京东市值约5300亿港元,这样算下来阿里已上市的子公司的占比实际上是非常小的。 也就是说,阿里虽然已经分拆上市过,但是之前分拆上市的业务并不算核心业务,这次“1拆6”变革实际上的含义是:允许包括核心业务在内的所有业务,只要有能力都可以独立去上市。 京东则早已这么操作,京东物流和京东健康毫无疑问都是京东的核心业务。所以这次分拆京东","images":[{"img":"https://static.tigerbbs.com/2197b84d7baab4171814de22d8da58c0","width":"629","height":"500"}],"top":1,"highlighted":2,"essential":2,"paper":2,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/653944846","isVote":1,"tweetType":1,"viewCount":0,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":9,"langContent":"CN","totalScore":0},"isVote":1,"tweetType":1,"viewCount":794,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"CN","totalScore":0},{"id":622648735,"gmtCreate":1675520734327,"gmtModify":1675520735521,"author":{"id":"4098941171641760","authorId":"4098941171641760","name":"国际化老九","avatar":"https://static.tigerbbs.com/daba92bc345a0cd23f271461d22b0d44","crmLevel":1,"crmLevelSwitch":0,"followedFlag":false,"idStr":"4098941171641760","authorIdStr":"4098941171641760"},"themes":[],"htmlText":"<a href=\"https://laohu8.com/S/EDTK\">$王道科技(EDTK)$ 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宁王👑","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/628299254","isVote":1,"tweetType":1,"viewCount":935,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"CN","totalScore":0},{"id":617174861,"gmtCreate":1654150175656,"gmtModify":1704858962088,"author":{"id":"4098941171641760","authorId":"4098941171641760","name":"国际化老九","avatar":"https://static.tigerbbs.com/daba92bc345a0cd23f271461d22b0d44","crmLevel":1,"crmLevelSwitch":0,"followedFlag":false,"idStr":"4098941171641760","authorIdStr":"4098941171641760"},"themes":[],"htmlText":"<a href=\"https://laohu8.com/S/MF\">$每日优鲜(MF)$</a>这么低了吗现在","listText":"<a href=\"https://laohu8.com/S/MF\">$每日优鲜(MF)$</a>这么低了吗现在","text":"$每日优鲜(MF)$这么低了吗现在","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":1,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/617174861","isVote":1,"tweetType":1,"viewCount":794,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"CN","totalScore":0}],"hots":[{"id":653374035,"gmtCreate":1680599264827,"gmtModify":1680599279991,"author":{"id":"4098941171641760","authorId":"4098941171641760","name":"国际化老九","avatar":"https://static.tigerbbs.com/daba92bc345a0cd23f271461d22b0d44","crmLevel":1,"crmLevelSwitch":0,"followedFlag":false,"idStr":"4098941171641760","authorIdStr":"4098941171641760"},"themes":[],"htmlText":"金价涨,油价也要反弹,一有通胀和zz风险这两个就是绝对指示针。虽然不是好事,但只要有300%的利润就可以不顾一切 [得意]","listText":"金价涨,油价也要反弹,一有通胀和zz风险这两个就是绝对指示针。虽然不是好事,但只要有300%的利润就可以不顾一切 [得意]","text":"金价涨,油价也要反弹,一有通胀和zz风险这两个就是绝对指示针。虽然不是好事,但只要有300%的利润就可以不顾一切 [得意]","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":17,"commentSize":6,"repostSize":0,"link":"https://laohu8.com/post/653374035","repostId":"653358132","repostType":1,"repost":{"id":653358132,"gmtCreate":1680589344526,"gmtModify":1680589356720,"author":{"id":"3502767768442965","authorId":"3502767768442965","name":"话题虎","avatar":"https://static.tigerbbs.com/d418c2def5dc1d094b03270b450f71ce","crmLevel":1,"crmLevelSwitch":0,"followedFlag":false,"idStr":"3502767768442965","authorIdStr":"3502767768442965"},"themes":[],"title":"欧佩克“杀手减”,油价问鼎100美元?美联储如何接招?","htmlText":"事件起因:4月2日,欧佩克多国同时宣布,“自愿”削减原油产量116万桶,消息传出后,油价应声跳涨, <a href=\"https://laohu8.com/FUT/CLmain\">$WTI原油主连 2305(CLmain)$</a> 一度大涨8%,目前报价80.75美元, <a href=\"https://laohu8.com/FUT/BZmain\">$布油现金主连 2306(BZmain)$</a> 报价85.2美元据媒体爆料,之前能源成本飙升,美国要求沙特增产,并保证如果油价下跌,将介入购买,补充其战略储备。但上周,拜登政府出尔反尔,公开排除了采购新原油的可能性。之前石油需求疲软,油价低迷,硅谷银行的倒闭,引发市场恐慌情绪,大宗商品也被波及。眼看美国政府是是指望不上了,欧佩克选择主动出击,削减产量,以稳定市场。昨日,能源股大涨, <a href=\"https://laohu8.com/S/MRO\">$马拉松石油(MRO)$</a> 涨约10%, <a href=\"https://laohu8.com/S/COP\">$康菲石油(COP)$</a> 涨9.3%, <a href=\"https://laohu8.com/S/BP\">$英国石油(BP)$</a> 涨4.74%,巴菲特巴菲特半个月前刚刚加仓的 <a href=\"https://laohu8.com/S/OXY\">$西方石油(OXY)$</a> ,昨日涨幅4.4%,重仓的 <a href=\"https://laohu8.com/S/CVX\">$雪佛龙(CVX)$</a> ,昨日涨4.16%华尔街多数分析师认为,此次减产将有大部分落实到实际产量上,纷纷看涨布油将达到100美元/桶。高盛上调2023年底布伦特原油价格至95美元每桶,上调2024年底布油的价格至100美元。欧佩克的意外减产,美国不乐意了,4月3日,美国白","listText":"事件起因:4月2日,欧佩克多国同时宣布,“自愿”削减原油产量116万桶,消息传出后,油价应声跳涨, <a href=\"https://laohu8.com/FUT/CLmain\">$WTI原油主连 2305(CLmain)$</a> 一度大涨8%,目前报价80.75美元, <a href=\"https://laohu8.com/FUT/BZmain\">$布油现金主连 2306(BZmain)$</a> 报价85.2美元据媒体爆料,之前能源成本飙升,美国要求沙特增产,并保证如果油价下跌,将介入购买,补充其战略储备。但上周,拜登政府出尔反尔,公开排除了采购新原油的可能性。之前石油需求疲软,油价低迷,硅谷银行的倒闭,引发市场恐慌情绪,大宗商品也被波及。眼看美国政府是是指望不上了,欧佩克选择主动出击,削减产量,以稳定市场。昨日,能源股大涨, <a href=\"https://laohu8.com/S/MRO\">$马拉松石油(MRO)$</a> 涨约10%, <a href=\"https://laohu8.com/S/COP\">$康菲石油(COP)$</a> 涨9.3%, <a href=\"https://laohu8.com/S/BP\">$英国石油(BP)$</a> 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data-views=\"1\"></v-v>","text":"$美团-W(03690)$","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/651947290","isVote":1,"tweetType":1,"viewCount":185,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"EN","totalScore":0},{"id":651947671,"gmtCreate":1681447607794,"gmtModify":1681447609183,"author":{"id":"4098941171641760","authorId":"4098941171641760","name":"国际化老九","avatar":"https://static.tigerbbs.com/daba92bc345a0cd23f271461d22b0d44","crmLevel":1,"crmLevelSwitch":0,"followedFlag":false,"idStr":"4098941171641760","authorIdStr":"4098941171641760"},"themes":[],"htmlText":"这篇文章不错,转发给大家看看","listText":"这篇文章不错,转发给大家看看","text":"这篇文章不错,转发给大家看看","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/651947671","repostId":"651098610","repostType":1,"repost":{"id":651098610,"gmtCreate":1681312332630,"gmtModify":1710247955720,"author":{"id":"3527667590215376","authorId":"3527667590215376","name":"期权小班长","avatar":"https://static.tigerbbs.com/e785bea87af8baf08d2b24111b78c16a","crmLevel":1,"crmLevelSwitch":0,"followedFlag":false,"idStr":"3527667590215376","authorIdStr":"3527667590215376"},"themes":[],"title":"机构手把手教你玩转微软财报,不花钱看涨策略再次出现","htmlText":"前两天复活节,机构大单不太活跃,直到昨天微软期权异动连续出现好几组颇具看点的策略,再次给出了相当明确的指引,对科技股近期走向很有指导性。对于微软价格走势,有好消息也有坏消息。好消息:几家机构一定程度上看涨微软。坏消息:一家机构重金看跌微软。你可能很急,为什么相反的结论能颇具看点,但先别急。一般的分裂性看法不足以让我拿出来分析,比如一些机构买入看涨期权,一些机构又买入看跌期权,这种异动出现就意味着机构对于基本面看法很分裂,或者其中有几家知道了一些不为人知的信息。如果恰好这种情况出现在财报季,那么对于普通投资者而言就别猜涨跌了,波动够大直接选择跨式策略即可。不过微软几组大单不属于这个范畴,逻辑之间有衔接,但不完全衔接:如上图所示,一共有四组大单,从下往上分别是:1、sell put 看涨策略:sell <a href=\"https://laohu8.com/OPT/MSFT%2020231117%20280.0%20PUT\">$MSFT 20231117 280.0 PUT$</a> 2、buy call 看涨策略:buy <a href=\"https://laohu8.com/OPT/MSFT%2020230721%20295.0%20CALL\">$MSFT 20230721 295.0 CALL$</a> 3、三腿对冲看涨策略(最理想):buy <a href=\"https://laohu8.com/OPT/MSFT%2020230616%20300.0%20CALL\">$MSFT 20230616 300.0 CALL$</a> sell <a href=\"https://laohu8.com/OPT/MSFT%2020230616%20320.0%20CALL\">$MSFT 20230616 320.0 CALL$</a> sell","listText":"前两天复活节,机构大单不太活跃,直到昨天微软期权异动连续出现好几组颇具看点的策略,再次给出了相当明确的指引,对科技股近期走向很有指导性。对于微软价格走势,有好消息也有坏消息。好消息:几家机构一定程度上看涨微软。坏消息:一家机构重金看跌微软。你可能很急,为什么相反的结论能颇具看点,但先别急。一般的分裂性看法不足以让我拿出来分析,比如一些机构买入看涨期权,一些机构又买入看跌期权,这种异动出现就意味着机构对于基本面看法很分裂,或者其中有几家知道了一些不为人知的信息。如果恰好这种情况出现在财报季,那么对于普通投资者而言就别猜涨跌了,波动够大直接选择跨式策略即可。不过微软几组大单不属于这个范畴,逻辑之间有衔接,但不完全衔接:如上图所示,一共有四组大单,从下往上分别是:1、sell put 看涨策略:sell <a href=\"https://laohu8.com/OPT/MSFT%2020231117%20280.0%20PUT\">$MSFT 20231117 280.0 PUT$</a> 2、buy call 看涨策略:buy <a href=\"https://laohu8.com/OPT/MSFT%2020230721%20295.0%20CALL\">$MSFT 20230721 295.0 CALL$</a> 3、三腿对冲看涨策略(最理想):buy <a href=\"https://laohu8.com/OPT/MSFT%2020230616%20300.0%20CALL\">$MSFT 20230616 300.0 CALL$</a> sell <a href=\"https://laohu8.com/OPT/MSFT%2020230616%20320.0%20CALL\">$MSFT 20230616 320.0 CALL$</a> sell","text":"前两天复活节,机构大单不太活跃,直到昨天微软期权异动连续出现好几组颇具看点的策略,再次给出了相当明确的指引,对科技股近期走向很有指导性。对于微软价格走势,有好消息也有坏消息。好消息:几家机构一定程度上看涨微软。坏消息:一家机构重金看跌微软。你可能很急,为什么相反的结论能颇具看点,但先别急。一般的分裂性看法不足以让我拿出来分析,比如一些机构买入看涨期权,一些机构又买入看跌期权,这种异动出现就意味着机构对于基本面看法很分裂,或者其中有几家知道了一些不为人知的信息。如果恰好这种情况出现在财报季,那么对于普通投资者而言就别猜涨跌了,波动够大直接选择跨式策略即可。不过微软几组大单不属于这个范畴,逻辑之间有衔接,但不完全衔接:如上图所示,一共有四组大单,从下往上分别是:1、sell put 看涨策略:sell $MSFT 20231117 280.0 PUT$ 2、buy call 看涨策略:buy $MSFT 20230721 295.0 CALL$ 3、三腿对冲看涨策略(最理想):buy $MSFT 20230616 300.0 CALL$ sell $MSFT 20230616 320.0 CALL$ sell","images":[{"img":"https://static.tigerbbs.com/245bce7ae6be3d9f69985502d6737205","width":"2404","height":"622"}],"top":1,"highlighted":2,"essential":2,"paper":2,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/651098610","isVote":1,"tweetType":1,"viewCount":0,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":1,"langContent":"CN","totalScore":0},"isVote":1,"tweetType":1,"viewCount":849,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"CN","totalScore":0},{"id":653375840,"gmtCreate":1680598973880,"gmtModify":1680598974900,"author":{"id":"4098941171641760","authorId":"4098941171641760","name":"国际化老九","avatar":"https://static.tigerbbs.com/daba92bc345a0cd23f271461d22b0d44","crmLevel":1,"crmLevelSwitch":0,"followedFlag":false,"idStr":"4098941171641760","authorIdStr":"4098941171641760"},"themes":[],"htmlText":"<a href=\"https://laohu8.com/S/09626\">$哔哩哔哩-W(09626)$ </a>别买,亏钱亏出来的生态,很难真正盈利。燃烧情怀会被反噬","listText":"<a href=\"https://laohu8.com/S/09626\">$哔哩哔哩-W(09626)$ </a>别买,亏钱亏出来的生态,很难真正盈利。燃烧情怀会被反噬","text":"$哔哩哔哩-W(09626)$ 别买,亏钱亏出来的生态,很难真正盈利。燃烧情怀会被反噬","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/653375840","isVote":1,"tweetType":1,"viewCount":829,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"CN","totalScore":0},{"id":653375950,"gmtCreate":1680598726470,"gmtModify":1680598727862,"author":{"id":"4098941171641760","authorId":"4098941171641760","name":"国际化老九","avatar":"https://static.tigerbbs.com/daba92bc345a0cd23f271461d22b0d44","crmLevel":1,"crmLevelSwitch":0,"followedFlag":false,"idStr":"4098941171641760","authorIdStr":"4098941171641760"},"themes":[],"htmlText":"这篇文章不错,转发给大家看看","listText":"这篇文章不错,转发给大家看看","text":"这篇文章不错,转发给大家看看","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/653375950","repostId":"653944846","repostType":1,"repost":{"id":653944846,"gmtCreate":1680519193285,"gmtModify":1680519487347,"author":{"id":"4113008293263880","authorId":"4113008293263880","name":"金吾财讯","avatar":"https://static.tigerbbs.com/9b7f44f5ceeeeb4eab30f0530c2a7157","crmLevel":1,"crmLevelSwitch":0,"followedFlag":false,"idStr":"4113008293263880","authorIdStr":"4113008293263880"},"themes":[],"title":"阿里拆完京东拆!他们的拆分一样吗?","htmlText":"阿里3月28日宣布成立24年来最重大的“1+6+N”组织大变革,所有业务集团可以独立融资或进行IPO。 时隔两天,京东于3月30日发布公告,宣布分拆旗下的京东工业以及京东产发于港交所上市,京东工业、京东产发在当晚向港交所递交上市申请书。 来源:披露易 资本市场均对阿里和京东的分拆计划表示看好。消息公布后, <a href=\"https://laohu8.com/S/09988\">$阿里巴巴-SW(09988)$</a> 港股股价3日累计上涨近20%,重新站上100港元。 <a href=\"https://laohu8.com/S/09618\">$京东集团-SW(09618)$</a> 港股股价在公布分拆后的次日盘中一度涨超8%,最终以5.39%的涨幅收盘。 01、京东和阿里的分拆一样吗? 阿里宣布分拆计划的两天后,3月30日晚间,有消息称阿里巴巴集团旗下的菜鸟物流公司已开始准备在香港进行首次公开募股(ipo),最早可能于今年年底上市。 消息人士预计,菜鸟的估值超过200亿美元。菜鸟后续回应称,目前尚无明确规划和时间表。 来源:网络 实际上,阿里和京东都有不少子公司已经成功独立上市。阿里这边是阿里健康、阿里影业以及高鑫零售;京东则是京东健康、京东物流及达达集团(美股)。 虽然数量上阿里并不少,但双方的上市子公司的市值上差距较大,阿里健康、阿里影业及高鑫零售合计市值仅约1200亿港元,而京东健康和京东物流合计市值近2800亿港元。 阿里市值超2万亿港元,京东市值约5300亿港元,这样算下来阿里已上市的子公司的占比实际上是非常小的。 也就是说,阿里虽然已经分拆上市过,但是之前分拆上市的业务并不算核心业务,这次“1拆6”变革实际上的含义是:允许包括核心业务在内的所有业务,只要有能力都可以独立去上市。 京东则早已这么操作,京东物流和京东健康毫无疑问都是京东的核心业务。所以这次分拆京东","listText":"阿里3月28日宣布成立24年来最重大的“1+6+N”组织大变革,所有业务集团可以独立融资或进行IPO。 时隔两天,京东于3月30日发布公告,宣布分拆旗下的京东工业以及京东产发于港交所上市,京东工业、京东产发在当晚向港交所递交上市申请书。 来源:披露易 资本市场均对阿里和京东的分拆计划表示看好。消息公布后, <a href=\"https://laohu8.com/S/09988\">$阿里巴巴-SW(09988)$</a> 港股股价3日累计上涨近20%,重新站上100港元。 <a href=\"https://laohu8.com/S/09618\">$京东集团-SW(09618)$</a> 港股股价在公布分拆后的次日盘中一度涨超8%,最终以5.39%的涨幅收盘。 01、京东和阿里的分拆一样吗? 阿里宣布分拆计划的两天后,3月30日晚间,有消息称阿里巴巴集团旗下的菜鸟物流公司已开始准备在香港进行首次公开募股(ipo),最早可能于今年年底上市。 消息人士预计,菜鸟的估值超过200亿美元。菜鸟后续回应称,目前尚无明确规划和时间表。 来源:网络 实际上,阿里和京东都有不少子公司已经成功独立上市。阿里这边是阿里健康、阿里影业以及高鑫零售;京东则是京东健康、京东物流及达达集团(美股)。 虽然数量上阿里并不少,但双方的上市子公司的市值上差距较大,阿里健康、阿里影业及高鑫零售合计市值仅约1200亿港元,而京东健康和京东物流合计市值近2800亿港元。 阿里市值超2万亿港元,京东市值约5300亿港元,这样算下来阿里已上市的子公司的占比实际上是非常小的。 也就是说,阿里虽然已经分拆上市过,但是之前分拆上市的业务并不算核心业务,这次“1拆6”变革实际上的含义是:允许包括核心业务在内的所有业务,只要有能力都可以独立去上市。 京东则早已这么操作,京东物流和京东健康毫无疑问都是京东的核心业务。所以这次分拆京东","text":"阿里3月28日宣布成立24年来最重大的“1+6+N”组织大变革,所有业务集团可以独立融资或进行IPO。 时隔两天,京东于3月30日发布公告,宣布分拆旗下的京东工业以及京东产发于港交所上市,京东工业、京东产发在当晚向港交所递交上市申请书。 来源:披露易 资本市场均对阿里和京东的分拆计划表示看好。消息公布后, $阿里巴巴-SW(09988)$ 港股股价3日累计上涨近20%,重新站上100港元。 $京东集团-SW(09618)$ 港股股价在公布分拆后的次日盘中一度涨超8%,最终以5.39%的涨幅收盘。 01、京东和阿里的分拆一样吗? 阿里宣布分拆计划的两天后,3月30日晚间,有消息称阿里巴巴集团旗下的菜鸟物流公司已开始准备在香港进行首次公开募股(ipo),最早可能于今年年底上市。 消息人士预计,菜鸟的估值超过200亿美元。菜鸟后续回应称,目前尚无明确规划和时间表。 来源:网络 实际上,阿里和京东都有不少子公司已经成功独立上市。阿里这边是阿里健康、阿里影业以及高鑫零售;京东则是京东健康、京东物流及达达集团(美股)。 虽然数量上阿里并不少,但双方的上市子公司的市值上差距较大,阿里健康、阿里影业及高鑫零售合计市值仅约1200亿港元,而京东健康和京东物流合计市值近2800亿港元。 阿里市值超2万亿港元,京东市值约5300亿港元,这样算下来阿里已上市的子公司的占比实际上是非常小的。 也就是说,阿里虽然已经分拆上市过,但是之前分拆上市的业务并不算核心业务,这次“1拆6”变革实际上的含义是:允许包括核心业务在内的所有业务,只要有能力都可以独立去上市。 京东则早已这么操作,京东物流和京东健康毫无疑问都是京东的核心业务。所以这次分拆京东","images":[{"img":"https://static.tigerbbs.com/2197b84d7baab4171814de22d8da58c0","width":"629","height":"500"}],"top":1,"highlighted":2,"essential":2,"paper":2,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/653944846","isVote":1,"tweetType":1,"viewCount":0,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":9,"langContent":"CN","totalScore":0},"isVote":1,"tweetType":1,"viewCount":794,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"CN","totalScore":0},{"id":622648735,"gmtCreate":1675520734327,"gmtModify":1675520735521,"author":{"id":"4098941171641760","authorId":"4098941171641760","name":"国际化老九","avatar":"https://static.tigerbbs.com/daba92bc345a0cd23f271461d22b0d44","crmLevel":1,"crmLevelSwitch":0,"followedFlag":false,"idStr":"4098941171641760","authorIdStr":"4098941171641760"},"themes":[],"htmlText":"<a href=\"https://laohu8.com/S/EDTK\">$王道科技(EDTK)$ 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