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曹超168
2023-01-21
除了字打的多,没看到一样是符合es8的东西,作者是不是发错了地方?
三十多万的国产电车,蔚来ES8难为用户带来惊喜
曹超168
2022-08-23
$Faraday Future(FFIE)$
如何投票?请告诉我们
曹超168
2022-05-09
$Faraday Future(FFIE)$
笑死,发个财报就成利好了!!!
曹超168
2021-07-27
$滴滴(DIDI)$
好奇,这种股竟然还有人抄底,这种级别的下架,如果没有外力介入,比如美国介入,三个月都无法恢复上架,我们app都经历过,何况它可是国家级违规!
曹超168
2021-07-27
$Faraday Future(FFIE)$
此股被当成中概股杀跌了!别忘了,你可是纯种的美国公司!
曹超168
2021-07-26
$滴滴(DIDI)$
这货还能涨,都快退市了!别被骗了
曹超168
2021-07-09
$滴滴(DIDI)$
一锅端了,感觉这像是国家意志出手打击!没有2个月别想恢复,幸好已下载的还能用,不过我估计很快老用户可能也不能用,接下来工信部会把相关域名列入黑名单!之后就彻底凉凉了!
曹超168
2021-03-26
$老虎证券(TIGR)$
这么点业绩,市值这么高,太离谱了!再跌30%-50%挤挤水分!
曹超168
2021-01-04
$理想汽车(LI)$
现在的理想才不到300亿市值,处于绝对低估,三傻中最看好产品经理的脚踏实地
曹超168
2021-01-04
$理想汽车(LI)$
今年的目标就是理想到90元,市值过800亿刀
曹超168
2020-12-14
$蔚来(NIO)$
蔚来刚跟国网签好协议,共同建充换电站!超级大利好!不涨个10%怎么对得住这个协议呢?
曹超168
2020-11-09
$蔚来(NIO)$
说句实话,现在做空才是最大的风险
曹超168
2020-11-09
$蔚来(NIO)$
看起来今天轮到大象特斯拉涨了
曹超168
2020-11-06
$蔚来(NIO)$
听了今天的直播会,更加坚定了蔚来的持股
曹超168
2020-10-22
理想总归只是理想,你需要的是拥有蔚来!
曹超168
2020-09-01
$理想汽车(LI)$
说实话,我坚定看好理想!
曹超168
2020-08-25
$蔚来(NIO)$
估计很多人想卖了蔚来去打新小鹏,我都有这个打算的还好忍住了!
去老虎APP查看更多动态
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htmlText":"除了字打的多,没看到一样是符合es8的东西,作者是不是发错了地方?","listText":"除了字打的多,没看到一样是符合es8的东西,作者是不是发错了地方?","text":"除了字打的多,没看到一样是符合es8的东西,作者是不是发错了地方?","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/626250541","repostId":"2304755744","repostType":2,"repost":{"id":"2304755744","pubTimestamp":1673911321,"share":"https://www.laohu8.com/m/news/2304755744?lang=&edition=full","pubTime":"2023-01-17 07:22","market":"us","language":"zh","title":"三十多万的国产电车,蔚来ES8难为用户带来惊喜","url":"https://stock-news.laohu8.com/highlight/detail?id=2304755744","media":"创事记","summary":"纵观国内新能源车市场,目前国内的汽车行业越发地成熟,国产品牌已占据了大半个汽车市场。而作为一款主流中高端车型,蔚来ES8销量却远远落后于理想小鹏。蔚来ES8是蔚来汽车旗下首款新能源车型,也是蔚来汽车在新能源汽车领域中迈出了第一步。从市场表现看,蔚来ES8并没有给蔚来汽车带来太大的帮助。作为国内首个造车新势力,蔚来的新车型ES8自上市以来,可谓是备受关注。","content":"<html><body><p>\n<figure>\n<img h=\"367\" src=\"http://n.sinaimg.cn/finance/crawl/117/w550h367/20230117/7fad-8946b50b83ac9d71408a5157b5f71f7c.png\" w=\"550\"/>\n</figure>\n</p><p>来源:于见专栏</p>\n<p>在整个新能源车市场中,并且<a href=\"https://laohu8.com/S/TSLA\">特斯拉</a>和<a href=\"https://laohu8.com/S/002594\">比亚迪</a>都具备了较强的市场竞争力。纵观国内新能源车市场,目前国内的汽车行业越发地成熟,国产品牌已占据了大半个汽车市场。</p>\n<p>但特斯拉的销量可谓是一枝独秀,比亚迪的新能源汽车虽不及<a href=\"https://laohu8.com/S/NIO\">蔚来</a>、小鹏、理想等公司销量高,但也在稳步增长。而作为一款主流中高端车型,<a href=\"https://laohu8.com/S/NIO.SI\">蔚来</a>ES8销量却远远落后于理想小鹏。</p>\n<p>蔚来ES8是蔚来汽车旗下首款新能源车型,也是蔚来汽车在新能源汽车领域中迈出了第一步。蔚来汽车打造ES8的初衷,想要做一款七座的高性能新能源SUV来满足各个年龄段人群,从而使得蔚来能占据一定的市场容量。</p>\n<p>从市场表现看,蔚来ES8并没有给蔚来汽车带来太大的帮助。那么问题来了,为什么蔚来ES8在国内消费者眼中如此不受欢迎呢,这款车存在哪些需要改进的地方呢?</p>\n<p><strong>面临较大竞争 品牌效应不足</strong></p>\n<p>作为国内首个造车新势力,蔚来的新车型ES8自上市以来,可谓是备受关注。作为一款纯电动SUV,而这款车在市场上的表现却让人大跌眼镜。根据相关部门统计销量数据显示,2022年全年销售量为13842辆,同比下降40.4%。</p>\n<p>蔚来一直在为自己的发展“造血”,目前资金压力非常大,蔚来作为新能源车品牌,一直以来处于一个亏损的状态。并且其本身在资金方面也有一定的压力,从目前来看还没有摆脱亏损和负债等问题。</p>\n<p>蔚来在纯电动领域进行了大量的投资工作。将更多的资金投入到了研发工作中,对于蔚来来说,它目前最大的问题是缺钱。2022年前三季度,蔚来实现营收332亿元,但累计亏损达到 87 亿元。</p>\n<p>蔚来自身所存在的问题并不少,加上蔚来本身的定位就是一款中高端车型,而高端车意味着用户量相对较小,自然就会面临比较大的竞争。</p>\n<p>在蔚来汽车发生自燃之后,也有很多用户不再选择他们的车型。除此之外,就是在交付的过程中,由于蔚来汽车本身的交付能力有限,导致有一些用户可能会出现交不了车的情况。再加上蔚来也没有很好的管理体系,所以对于蔚来汽车来说有很大的问题,尤其是在售后服务方面。</p>\n<p>蔚来汽车之前因为产品问题还曾被罚过款,所以也导致他们在用户心目中有一定的负面印象。而且随着国内电动车行业不断发展壮大,各大车企都要面临和特斯拉一样的竞争压力。</p>\n<p>而对于蔚来来说,除了可以继续推出ES8之外,还要多生产一些车辆给ES6或者是其他车型来使用。不过目前蔚来依然没有放弃造车,而是在为ES8和后续的车型做准备。</p>\n<p>除此之外,蔚来ES8还存在其自身品牌效应不足且知名度不高的问题。目前,国产电动车品牌已经有了很多产品,比如说我们熟知的比亚迪、北汽新能源、广汽埃安等都已经推出了各自的电动汽车产品,而蔚来汽车目前则只有一款 SUV产品。</p>\n<p>2022年,新能源汽车销售同比增长70.6%。但机遇与挑战并存,蔚来面临着较大的压力。目前电动车市场已经有很多的竞争对手了,所以蔚来ES8获得消费者的青睐就没有那么容易了。</p>\n<p><strong>未重视细节,贴心度不够</strong></p>\n<p>目前大多数用户比较偏向注重细节设计、内部空间较大的车型,更加重视能否获得舒适的驾驶体验感。蔚来ES8在细节上仍然有一些不足之处,这使得蔚来ES8丢失了一定的用户和市场。比如方向盘与座椅之间的缝隙较大、中控台上半部分有明显的凸起、后排扶手较短等等。</p>\n<p>目前大部分车型采用的方向盘电子控制系统,蔚来ES8采用的方向盘为传统机械结构。在驾驶过程中存在一个比较难处理的问题,即驾驶员不能对方向盘进行自定义,另外,这款车还需要驾驶员自己安装APP、进行车辆配置和功能的自定义。</p>\n<p>令很多意向用户失望的是,ES8的拨片非常小,且非常硬,操作起来极为不适。尤其是在车辆前进时,拨片还会出现声响。当车辆后退时,拨片还会出现异响。车身整体给人的感觉是比较笨重,且用户如长时间乘坐会觉得蔚来ES8的底盘较硬,所以这也是它目前存在的一个最大问题之一。</p>\n<p>蔚来ES8的空间表现也不是特别好,轴距只有2850mm,后排空间对于一台中型SUV来说并不算大,后排头部空间有些偏小,只有接近两拳不到的距离,乘坐者会明显感觉到拥挤。</p>\n<p>除了头部空间太小之外,蔚来ES8后排座椅的舒适性也有待提高,坐姿偏低、坐垫硬且短以及坐垫填充物薄等原因使得它的舒适性也非常一般。</p>\n<div sax-type=\"proxy\"></div><p>还存在靠背角度可调范围较小问题,只有10度到28度左右,坐垫长度不足50 mm,靠背也仅有34度到45度左右,座椅包裹性比较差,且乘坐过程中很容易就会出现腿部麻木和腰酸的情况。</p>\n<figure>\n<img h=\"367\" src=\"http://n.sinaimg.cn/finance/crawl/117/w550h367/20230117/2936-1e03ab1e164a6d95f5b266ac99e4692a.png\" w=\"550\"/>\n</figure>\n<p>舒适感与底盘偏硬也有很大关系,如底盘较硬在其过减速带时,极为容易出现颠簸现象,在过大的坑洼路面的时候,也非常容易出现明显的震动。</p>\n<p>为了解决这个问题,目前蔚来汽车使用的调校方案是,使用前双叉臂后多连杆悬挂。这个悬架本身就有着不错的支撑能力,在一定程度上能避免发生颠簸。但与之而来的是底盘偏硬带来较大的噪音,对于这个问题蔚来有自己的解决方案,就是增加一些阻尼调节模块。</p>\n<p>这个解决方案虽然会带来一定程度上的舒适性提升,但对于车身刚性也是一个不小的挑战。再加上其本身车身也比较大,这使得其车身重量相比于其它纯电动 SUV来说也会增加不少。</p>\n<p>目前在这几点上蔚来做得并不是很出色,蔚来ES8并不能算是一个特别好的选择。蔚来汽车已提供了一些配置给用户,但这些配置不算完善,蔚来ES8确实不够理想。</p>\n<p><strong>明显割韭菜,无法迎合市场</strong></p>\n<p>蔚来ES8这款车型定位并不高,属于小型 SUV级别,所以很多消费者在购车时对这款车型的需求并不大,对于购买ES8的用户来说,他们更多的是想要购买一辆物美价廉的 SUV,用于日常通勤使用。</p>\n<p>蔚来ES8定位于中大型SUV车型,其价格区间为30-40万元。是一款7座SUV,而且它有7个版本。每一个版本都比同级别SUV的价格偏高一些。对于用户来说不够划算。</p>\n<p>在很多方面都未达到高端车配置水平,虽有着不错的续航里程表现,售价太高又不能选择大幅度降价,则是目前蔚来ES8最大的问题之一。对于蔚来来说,其首款车型ES8并没有很好地解决市场定位以及价格问题。</p>\n<figure>\n<img h=\"198\" src=\"http://n.sinaimg.cn/finance/crawl/748/w550h198/20230117/60a2-5281f26254780f1a5b55f2ac4f29a009.png\" w=\"550\"/>\n</figure>\n<p>在售价上与特斯拉 Model 3和小鹏P7相比有着明显优势,但是在用户需求的定位上却又无法做到完全满足。</p>\n<p>虽蔚来ES8已在很多城市进行了交付,但是这款车仍然没有解决价格和市场定位问题。另外,由于蔚来汽车所使用的制造工艺相对复杂一点,这就导致其ES8的生产成本相比于特斯拉Model 3等车型更高一点。</p>\n<p>作为一款国产电动汽车品牌中的高端产品来说,蔚来ES8目前还没有达到广大用户期望中的效果。蔚来ES8的座椅材质为仿皮,而仿皮在汽车座椅中只是一个统称,其材料包括了PU、PE、PVC等不同种类。</p>\n<p>蔚来ES8的座椅采用了成本较高的仿真皮材质,也不能代表它的皮质一定比其他品牌的皮质更好。目前一些新兴品牌车型的座椅具备人体工学设计功能、并在座椅中加入一些软性材料来提升舒适性。但在蔚来ES8中,这些该有细节处理的地方都没有体现出来。</p>\n<p>蔚来ES8它所提供的座椅包裹性差,乘坐感也不好。座椅包裹性差,主要是因为它靠背角度没有调整好,导致人体在坐进去之后受到约束。座椅本身不存在任何问题,主要原因是蔚来ES8所使用的电机有一个固定的角度。</p>\n<p>其次,如车主忘记关闭发动机,导致电子手刹被频繁启动,会造成极大的安全隐患。如果驾驶过其他同类车型后,再重新开起蔚来ES8的话,会发现这辆车存在明显的动力不足问题。</p>\n<p>蔚来ES8相比其他同价位的车型来说,需要改进的问题比较多,因此,这样一款性价比并不高的车型很难获得较大的市场容量。</p>\n<p><strong>结语</strong></p>\n<p>由于产品定位比较高,导致蔚来ES8目前在市场上还是有着不小的劣势。此外,蔚来ES8在配置和细节处理上还需要多用心改进,才能给用户带来较好的驾驶体验。</p>\n<p>蔚来ES8作为一款中大型纯电SUV,根据官方公布的数据来看,很多用户不愿意为蔚来ES8买单,这也意味着,蔚来当初布局ES8的如意算盘几乎落空。</p>\n<p>随着国家对新能源汽车的大力支持,相信未来会有更多的新造车企业进入市场,在这一块领域中会有很多机遇与挑战,对于新造车企业来说,只有做到了技术上领先才能有自己的市场地位,才能真正地获得消费者的认可。整体来看蔚来ES8还是有着不错的产品力表现,经过垂直换代之后,在空间、动力上也都有了优势。相信蔚来会有一个更好的未来。</p>\n<div>\n<img src=\"http://n.sinaimg.cn/default/2fb77759/20151125/320X320.png\"/>\n</div>\n</body></html>","source":"sina_tech","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>三十多万的国产电车,蔚来ES8难为用户带来惊喜</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 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class=\"title\">\n三十多万的国产电车,蔚来ES8难为用户带来惊喜\n</h2>\n\n<h4 class=\"meta\">\n\n\n2023-01-17 07:22 北京时间 <a href=https://finance.sina.cn/tech/csj/2023-01-17/detail-imyamvfr0168071.d.html?vt=4><strong>创事记</strong></a>\n\n\n</h4>\n\n</header>\n<article>\n<div>\n<p>来源:于见专栏\n在整个新能源车市场中,并且特斯拉和比亚迪都具备了较强的市场竞争力。纵观国内新能源车市场,目前国内的汽车行业越发地成熟,国产品牌已占据了大半个汽车市场。\n但特斯拉的销量可谓是一枝独秀,比亚迪的新能源汽车虽不及蔚来、小鹏、理想等公司销量高,但也在稳步增长。而作为一款主流中高端车型,蔚来ES8销量却远远落后于理想小鹏。\n蔚来ES8是蔚来汽车旗下首款新能源车型,也是蔚来汽车在新能源汽车领域...</p>\n\n<a href=\"https://finance.sina.cn/tech/csj/2023-01-17/detail-imyamvfr0168071.d.html?vt=4\">Web Link</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"https://k.sinaimg.cn/n/finance/crawl/117/w550h367/20230117/7fad-8946b50b83ac9d71408a5157b5f71f7c.png/w120h90l50t13b6.jpg","relate_stocks":{"BK4531":"中概回港概念","BK4534":"瑞士信贷持仓","BK4555":"新能源车","NIO.SI":"蔚来","BK4509":"腾讯概念","BK1588":"回港中概股","BK4526":"热门中概股","BK1119":"汽车制造商","EVS.SI":"MSCI China Electric Vehicles and Future Mobility ETF-NikkoAM","LU0052750758.USD":"富兰克林中国基金A Acc","LU0320764599.SGD":"FTIF - Templeton China A Acc SGD","BK4574":"无人驾驶","NIO":"蔚来","BK4505":"高瓴资本持仓","BK4581":"高盛持仓","BK4504":"桥水持仓","BK4099":"汽车制造商","BK4548":"巴美列捷福持仓","09866":"蔚来-SW","LU0708995583.HKD":"TEMPLETON CHINA \"A\" (HKD) ACC","BK4532":"文艺复兴科技持仓"},"source_url":"https://finance.sina.cn/tech/csj/2023-01-17/detail-imyamvfr0168071.d.html?vt=4","is_english":false,"share_image_url":"https://static.laohu8.com/e9f99090a1c2ed51c021029395664489","article_id":"2304755744","content_text":"来源:于见专栏\n在整个新能源车市场中,并且特斯拉和比亚迪都具备了较强的市场竞争力。纵观国内新能源车市场,目前国内的汽车行业越发地成熟,国产品牌已占据了大半个汽车市场。\n但特斯拉的销量可谓是一枝独秀,比亚迪的新能源汽车虽不及蔚来、小鹏、理想等公司销量高,但也在稳步增长。而作为一款主流中高端车型,蔚来ES8销量却远远落后于理想小鹏。\n蔚来ES8是蔚来汽车旗下首款新能源车型,也是蔚来汽车在新能源汽车领域中迈出了第一步。蔚来汽车打造ES8的初衷,想要做一款七座的高性能新能源SUV来满足各个年龄段人群,从而使得蔚来能占据一定的市场容量。\n从市场表现看,蔚来ES8并没有给蔚来汽车带来太大的帮助。那么问题来了,为什么蔚来ES8在国内消费者眼中如此不受欢迎呢,这款车存在哪些需要改进的地方呢?\n面临较大竞争 品牌效应不足\n作为国内首个造车新势力,蔚来的新车型ES8自上市以来,可谓是备受关注。作为一款纯电动SUV,而这款车在市场上的表现却让人大跌眼镜。根据相关部门统计销量数据显示,2022年全年销售量为13842辆,同比下降40.4%。\n蔚来一直在为自己的发展“造血”,目前资金压力非常大,蔚来作为新能源车品牌,一直以来处于一个亏损的状态。并且其本身在资金方面也有一定的压力,从目前来看还没有摆脱亏损和负债等问题。\n蔚来在纯电动领域进行了大量的投资工作。将更多的资金投入到了研发工作中,对于蔚来来说,它目前最大的问题是缺钱。2022年前三季度,蔚来实现营收332亿元,但累计亏损达到 87 亿元。\n蔚来自身所存在的问题并不少,加上蔚来本身的定位就是一款中高端车型,而高端车意味着用户量相对较小,自然就会面临比较大的竞争。\n在蔚来汽车发生自燃之后,也有很多用户不再选择他们的车型。除此之外,就是在交付的过程中,由于蔚来汽车本身的交付能力有限,导致有一些用户可能会出现交不了车的情况。再加上蔚来也没有很好的管理体系,所以对于蔚来汽车来说有很大的问题,尤其是在售后服务方面。\n蔚来汽车之前因为产品问题还曾被罚过款,所以也导致他们在用户心目中有一定的负面印象。而且随着国内电动车行业不断发展壮大,各大车企都要面临和特斯拉一样的竞争压力。\n而对于蔚来来说,除了可以继续推出ES8之外,还要多生产一些车辆给ES6或者是其他车型来使用。不过目前蔚来依然没有放弃造车,而是在为ES8和后续的车型做准备。\n除此之外,蔚来ES8还存在其自身品牌效应不足且知名度不高的问题。目前,国产电动车品牌已经有了很多产品,比如说我们熟知的比亚迪、北汽新能源、广汽埃安等都已经推出了各自的电动汽车产品,而蔚来汽车目前则只有一款 SUV产品。\n2022年,新能源汽车销售同比增长70.6%。但机遇与挑战并存,蔚来面临着较大的压力。目前电动车市场已经有很多的竞争对手了,所以蔚来ES8获得消费者的青睐就没有那么容易了。\n未重视细节,贴心度不够\n目前大多数用户比较偏向注重细节设计、内部空间较大的车型,更加重视能否获得舒适的驾驶体验感。蔚来ES8在细节上仍然有一些不足之处,这使得蔚来ES8丢失了一定的用户和市场。比如方向盘与座椅之间的缝隙较大、中控台上半部分有明显的凸起、后排扶手较短等等。\n目前大部分车型采用的方向盘电子控制系统,蔚来ES8采用的方向盘为传统机械结构。在驾驶过程中存在一个比较难处理的问题,即驾驶员不能对方向盘进行自定义,另外,这款车还需要驾驶员自己安装APP、进行车辆配置和功能的自定义。\n令很多意向用户失望的是,ES8的拨片非常小,且非常硬,操作起来极为不适。尤其是在车辆前进时,拨片还会出现声响。当车辆后退时,拨片还会出现异响。车身整体给人的感觉是比较笨重,且用户如长时间乘坐会觉得蔚来ES8的底盘较硬,所以这也是它目前存在的一个最大问题之一。\n蔚来ES8的空间表现也不是特别好,轴距只有2850mm,后排空间对于一台中型SUV来说并不算大,后排头部空间有些偏小,只有接近两拳不到的距离,乘坐者会明显感觉到拥挤。\n除了头部空间太小之外,蔚来ES8后排座椅的舒适性也有待提高,坐姿偏低、坐垫硬且短以及坐垫填充物薄等原因使得它的舒适性也非常一般。\n还存在靠背角度可调范围较小问题,只有10度到28度左右,坐垫长度不足50 mm,靠背也仅有34度到45度左右,座椅包裹性比较差,且乘坐过程中很容易就会出现腿部麻木和腰酸的情况。\n\n\n\n舒适感与底盘偏硬也有很大关系,如底盘较硬在其过减速带时,极为容易出现颠簸现象,在过大的坑洼路面的时候,也非常容易出现明显的震动。\n为了解决这个问题,目前蔚来汽车使用的调校方案是,使用前双叉臂后多连杆悬挂。这个悬架本身就有着不错的支撑能力,在一定程度上能避免发生颠簸。但与之而来的是底盘偏硬带来较大的噪音,对于这个问题蔚来有自己的解决方案,就是增加一些阻尼调节模块。\n这个解决方案虽然会带来一定程度上的舒适性提升,但对于车身刚性也是一个不小的挑战。再加上其本身车身也比较大,这使得其车身重量相比于其它纯电动 SUV来说也会增加不少。\n目前在这几点上蔚来做得并不是很出色,蔚来ES8并不能算是一个特别好的选择。蔚来汽车已提供了一些配置给用户,但这些配置不算完善,蔚来ES8确实不够理想。\n明显割韭菜,无法迎合市场\n蔚来ES8这款车型定位并不高,属于小型 SUV级别,所以很多消费者在购车时对这款车型的需求并不大,对于购买ES8的用户来说,他们更多的是想要购买一辆物美价廉的 SUV,用于日常通勤使用。\n蔚来ES8定位于中大型SUV车型,其价格区间为30-40万元。是一款7座SUV,而且它有7个版本。每一个版本都比同级别SUV的价格偏高一些。对于用户来说不够划算。\n在很多方面都未达到高端车配置水平,虽有着不错的续航里程表现,售价太高又不能选择大幅度降价,则是目前蔚来ES8最大的问题之一。对于蔚来来说,其首款车型ES8并没有很好地解决市场定位以及价格问题。\n\n\n\n在售价上与特斯拉 Model 3和小鹏P7相比有着明显优势,但是在用户需求的定位上却又无法做到完全满足。\n虽蔚来ES8已在很多城市进行了交付,但是这款车仍然没有解决价格和市场定位问题。另外,由于蔚来汽车所使用的制造工艺相对复杂一点,这就导致其ES8的生产成本相比于特斯拉Model 3等车型更高一点。\n作为一款国产电动汽车品牌中的高端产品来说,蔚来ES8目前还没有达到广大用户期望中的效果。蔚来ES8的座椅材质为仿皮,而仿皮在汽车座椅中只是一个统称,其材料包括了PU、PE、PVC等不同种类。\n蔚来ES8的座椅采用了成本较高的仿真皮材质,也不能代表它的皮质一定比其他品牌的皮质更好。目前一些新兴品牌车型的座椅具备人体工学设计功能、并在座椅中加入一些软性材料来提升舒适性。但在蔚来ES8中,这些该有细节处理的地方都没有体现出来。\n蔚来ES8它所提供的座椅包裹性差,乘坐感也不好。座椅包裹性差,主要是因为它靠背角度没有调整好,导致人体在坐进去之后受到约束。座椅本身不存在任何问题,主要原因是蔚来ES8所使用的电机有一个固定的角度。\n其次,如车主忘记关闭发动机,导致电子手刹被频繁启动,会造成极大的安全隐患。如果驾驶过其他同类车型后,再重新开起蔚来ES8的话,会发现这辆车存在明显的动力不足问题。\n蔚来ES8相比其他同价位的车型来说,需要改进的问题比较多,因此,这样一款性价比并不高的车型很难获得较大的市场容量。\n结语\n由于产品定位比较高,导致蔚来ES8目前在市场上还是有着不小的劣势。此外,蔚来ES8在配置和细节处理上还需要多用心改进,才能给用户带来较好的驾驶体验。\n蔚来ES8作为一款中大型纯电SUV,根据官方公布的数据来看,很多用户不愿意为蔚来ES8买单,这也意味着,蔚来当初布局ES8的如意算盘几乎落空。\n随着国家对新能源汽车的大力支持,相信未来会有更多的新造车企业进入市场,在这一块领域中会有很多机遇与挑战,对于新造车企业来说,只有做到了技术上领先才能有自己的市场地位,才能真正地获得消费者的认可。整体来看蔚来ES8还是有着不错的产品力表现,经过垂直换代之后,在空间、动力上也都有了优势。相信蔚来会有一个更好的未来。","news_type":1},"isVote":1,"tweetType":1,"viewCount":1552,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"CN","totalScore":0},{"id":687766419,"gmtCreate":1661266941433,"gmtModify":1661266941433,"author":{"id":"3509915730846530","authorId":"3509915730846530","name":"曹超168","avatar":"https://static.tigerbbs.com/c92e1479d0a40dd9664971be6292148b","crmLevel":2,"crmLevelSwitch":0,"followedFlag":false,"idStr":"3509915730846530","authorIdStr":"3509915730846530"},"themes":[],"htmlText":"<a 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href=\"https://laohu8.com/S/NIO\">$蔚来(NIO)$</a>说句实话,现在做空才是最大的风险","text":"$蔚来(NIO)$说句实话,现在做空才是最大的风险","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":2,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/305836320","isVote":1,"tweetType":1,"viewCount":1113,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"CN","totalScore":0},{"id":305839427,"gmtCreate":1604933746169,"gmtModify":1703835308385,"author":{"id":"3509915730846530","authorId":"3509915730846530","name":"曹超168","avatar":"https://static.tigerbbs.com/c92e1479d0a40dd9664971be6292148b","crmLevel":2,"crmLevelSwitch":0,"followedFlag":false,"idStr":"3509915730846530","authorIdStr":"3509915730846530"},"themes":[],"htmlText":"<a href=\"https://laohu8.com/S/NIO\">$蔚来(NIO)$</a>看起来今天轮到大象特斯拉涨了","listText":"<a href=\"https://laohu8.com/S/NIO\">$蔚来(NIO)$</a>看起来今天轮到大象特斯拉涨了","text":"$蔚来(NIO)$看起来今天轮到大象特斯拉涨了","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":1,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/305839427","isVote":1,"tweetType":1,"viewCount":1377,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"CN","totalScore":0},{"id":626250541,"gmtCreate":1674254793584,"gmtModify":1674254795641,"author":{"id":"3509915730846530","authorId":"3509915730846530","name":"曹超168","avatar":"https://static.tigerbbs.com/c92e1479d0a40dd9664971be6292148b","crmLevel":2,"crmLevelSwitch":0,"followedFlag":false,"idStr":"3509915730846530","authorIdStr":"3509915730846530"},"themes":[],"htmlText":"除了字打的多,没看到一样是符合es8的东西,作者是不是发错了地方?","listText":"除了字打的多,没看到一样是符合es8的东西,作者是不是发错了地方?","text":"除了字打的多,没看到一样是符合es8的东西,作者是不是发错了地方?","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/626250541","repostId":"2304755744","repostType":2,"repost":{"id":"2304755744","pubTimestamp":1673911321,"share":"https://www.laohu8.com/m/news/2304755744?lang=&edition=full","pubTime":"2023-01-17 07:22","market":"us","language":"zh","title":"三十多万的国产电车,蔚来ES8难为用户带来惊喜","url":"https://stock-news.laohu8.com/highlight/detail?id=2304755744","media":"创事记","summary":"纵观国内新能源车市场,目前国内的汽车行业越发地成熟,国产品牌已占据了大半个汽车市场。而作为一款主流中高端车型,蔚来ES8销量却远远落后于理想小鹏。蔚来ES8是蔚来汽车旗下首款新能源车型,也是蔚来汽车在新能源汽车领域中迈出了第一步。从市场表现看,蔚来ES8并没有给蔚来汽车带来太大的帮助。作为国内首个造车新势力,蔚来的新车型ES8自上市以来,可谓是备受关注。","content":"<html><body><p>\n<figure>\n<img h=\"367\" src=\"http://n.sinaimg.cn/finance/crawl/117/w550h367/20230117/7fad-8946b50b83ac9d71408a5157b5f71f7c.png\" w=\"550\"/>\n</figure>\n</p><p>来源:于见专栏</p>\n<p>在整个新能源车市场中,并且<a href=\"https://laohu8.com/S/TSLA\">特斯拉</a>和<a href=\"https://laohu8.com/S/002594\">比亚迪</a>都具备了较强的市场竞争力。纵观国内新能源车市场,目前国内的汽车行业越发地成熟,国产品牌已占据了大半个汽车市场。</p>\n<p>但特斯拉的销量可谓是一枝独秀,比亚迪的新能源汽车虽不及<a href=\"https://laohu8.com/S/NIO\">蔚来</a>、小鹏、理想等公司销量高,但也在稳步增长。而作为一款主流中高端车型,<a href=\"https://laohu8.com/S/NIO.SI\">蔚来</a>ES8销量却远远落后于理想小鹏。</p>\n<p>蔚来ES8是蔚来汽车旗下首款新能源车型,也是蔚来汽车在新能源汽车领域中迈出了第一步。蔚来汽车打造ES8的初衷,想要做一款七座的高性能新能源SUV来满足各个年龄段人群,从而使得蔚来能占据一定的市场容量。</p>\n<p>从市场表现看,蔚来ES8并没有给蔚来汽车带来太大的帮助。那么问题来了,为什么蔚来ES8在国内消费者眼中如此不受欢迎呢,这款车存在哪些需要改进的地方呢?</p>\n<p><strong>面临较大竞争 品牌效应不足</strong></p>\n<p>作为国内首个造车新势力,蔚来的新车型ES8自上市以来,可谓是备受关注。作为一款纯电动SUV,而这款车在市场上的表现却让人大跌眼镜。根据相关部门统计销量数据显示,2022年全年销售量为13842辆,同比下降40.4%。</p>\n<p>蔚来一直在为自己的发展“造血”,目前资金压力非常大,蔚来作为新能源车品牌,一直以来处于一个亏损的状态。并且其本身在资金方面也有一定的压力,从目前来看还没有摆脱亏损和负债等问题。</p>\n<p>蔚来在纯电动领域进行了大量的投资工作。将更多的资金投入到了研发工作中,对于蔚来来说,它目前最大的问题是缺钱。2022年前三季度,蔚来实现营收332亿元,但累计亏损达到 87 亿元。</p>\n<p>蔚来自身所存在的问题并不少,加上蔚来本身的定位就是一款中高端车型,而高端车意味着用户量相对较小,自然就会面临比较大的竞争。</p>\n<p>在蔚来汽车发生自燃之后,也有很多用户不再选择他们的车型。除此之外,就是在交付的过程中,由于蔚来汽车本身的交付能力有限,导致有一些用户可能会出现交不了车的情况。再加上蔚来也没有很好的管理体系,所以对于蔚来汽车来说有很大的问题,尤其是在售后服务方面。</p>\n<p>蔚来汽车之前因为产品问题还曾被罚过款,所以也导致他们在用户心目中有一定的负面印象。而且随着国内电动车行业不断发展壮大,各大车企都要面临和特斯拉一样的竞争压力。</p>\n<p>而对于蔚来来说,除了可以继续推出ES8之外,还要多生产一些车辆给ES6或者是其他车型来使用。不过目前蔚来依然没有放弃造车,而是在为ES8和后续的车型做准备。</p>\n<p>除此之外,蔚来ES8还存在其自身品牌效应不足且知名度不高的问题。目前,国产电动车品牌已经有了很多产品,比如说我们熟知的比亚迪、北汽新能源、广汽埃安等都已经推出了各自的电动汽车产品,而蔚来汽车目前则只有一款 SUV产品。</p>\n<p>2022年,新能源汽车销售同比增长70.6%。但机遇与挑战并存,蔚来面临着较大的压力。目前电动车市场已经有很多的竞争对手了,所以蔚来ES8获得消费者的青睐就没有那么容易了。</p>\n<p><strong>未重视细节,贴心度不够</strong></p>\n<p>目前大多数用户比较偏向注重细节设计、内部空间较大的车型,更加重视能否获得舒适的驾驶体验感。蔚来ES8在细节上仍然有一些不足之处,这使得蔚来ES8丢失了一定的用户和市场。比如方向盘与座椅之间的缝隙较大、中控台上半部分有明显的凸起、后排扶手较短等等。</p>\n<p>目前大部分车型采用的方向盘电子控制系统,蔚来ES8采用的方向盘为传统机械结构。在驾驶过程中存在一个比较难处理的问题,即驾驶员不能对方向盘进行自定义,另外,这款车还需要驾驶员自己安装APP、进行车辆配置和功能的自定义。</p>\n<p>令很多意向用户失望的是,ES8的拨片非常小,且非常硬,操作起来极为不适。尤其是在车辆前进时,拨片还会出现声响。当车辆后退时,拨片还会出现异响。车身整体给人的感觉是比较笨重,且用户如长时间乘坐会觉得蔚来ES8的底盘较硬,所以这也是它目前存在的一个最大问题之一。</p>\n<p>蔚来ES8的空间表现也不是特别好,轴距只有2850mm,后排空间对于一台中型SUV来说并不算大,后排头部空间有些偏小,只有接近两拳不到的距离,乘坐者会明显感觉到拥挤。</p>\n<p>除了头部空间太小之外,蔚来ES8后排座椅的舒适性也有待提高,坐姿偏低、坐垫硬且短以及坐垫填充物薄等原因使得它的舒适性也非常一般。</p>\n<div sax-type=\"proxy\"></div><p>还存在靠背角度可调范围较小问题,只有10度到28度左右,坐垫长度不足50 mm,靠背也仅有34度到45度左右,座椅包裹性比较差,且乘坐过程中很容易就会出现腿部麻木和腰酸的情况。</p>\n<figure>\n<img h=\"367\" src=\"http://n.sinaimg.cn/finance/crawl/117/w550h367/20230117/2936-1e03ab1e164a6d95f5b266ac99e4692a.png\" w=\"550\"/>\n</figure>\n<p>舒适感与底盘偏硬也有很大关系,如底盘较硬在其过减速带时,极为容易出现颠簸现象,在过大的坑洼路面的时候,也非常容易出现明显的震动。</p>\n<p>为了解决这个问题,目前蔚来汽车使用的调校方案是,使用前双叉臂后多连杆悬挂。这个悬架本身就有着不错的支撑能力,在一定程度上能避免发生颠簸。但与之而来的是底盘偏硬带来较大的噪音,对于这个问题蔚来有自己的解决方案,就是增加一些阻尼调节模块。</p>\n<p>这个解决方案虽然会带来一定程度上的舒适性提升,但对于车身刚性也是一个不小的挑战。再加上其本身车身也比较大,这使得其车身重量相比于其它纯电动 SUV来说也会增加不少。</p>\n<p>目前在这几点上蔚来做得并不是很出色,蔚来ES8并不能算是一个特别好的选择。蔚来汽车已提供了一些配置给用户,但这些配置不算完善,蔚来ES8确实不够理想。</p>\n<p><strong>明显割韭菜,无法迎合市场</strong></p>\n<p>蔚来ES8这款车型定位并不高,属于小型 SUV级别,所以很多消费者在购车时对这款车型的需求并不大,对于购买ES8的用户来说,他们更多的是想要购买一辆物美价廉的 SUV,用于日常通勤使用。</p>\n<p>蔚来ES8定位于中大型SUV车型,其价格区间为30-40万元。是一款7座SUV,而且它有7个版本。每一个版本都比同级别SUV的价格偏高一些。对于用户来说不够划算。</p>\n<p>在很多方面都未达到高端车配置水平,虽有着不错的续航里程表现,售价太高又不能选择大幅度降价,则是目前蔚来ES8最大的问题之一。对于蔚来来说,其首款车型ES8并没有很好地解决市场定位以及价格问题。</p>\n<figure>\n<img h=\"198\" src=\"http://n.sinaimg.cn/finance/crawl/748/w550h198/20230117/60a2-5281f26254780f1a5b55f2ac4f29a009.png\" w=\"550\"/>\n</figure>\n<p>在售价上与特斯拉 Model 3和小鹏P7相比有着明显优势,但是在用户需求的定位上却又无法做到完全满足。</p>\n<p>虽蔚来ES8已在很多城市进行了交付,但是这款车仍然没有解决价格和市场定位问题。另外,由于蔚来汽车所使用的制造工艺相对复杂一点,这就导致其ES8的生产成本相比于特斯拉Model 3等车型更高一点。</p>\n<p>作为一款国产电动汽车品牌中的高端产品来说,蔚来ES8目前还没有达到广大用户期望中的效果。蔚来ES8的座椅材质为仿皮,而仿皮在汽车座椅中只是一个统称,其材料包括了PU、PE、PVC等不同种类。</p>\n<p>蔚来ES8的座椅采用了成本较高的仿真皮材质,也不能代表它的皮质一定比其他品牌的皮质更好。目前一些新兴品牌车型的座椅具备人体工学设计功能、并在座椅中加入一些软性材料来提升舒适性。但在蔚来ES8中,这些该有细节处理的地方都没有体现出来。</p>\n<p>蔚来ES8它所提供的座椅包裹性差,乘坐感也不好。座椅包裹性差,主要是因为它靠背角度没有调整好,导致人体在坐进去之后受到约束。座椅本身不存在任何问题,主要原因是蔚来ES8所使用的电机有一个固定的角度。</p>\n<p>其次,如车主忘记关闭发动机,导致电子手刹被频繁启动,会造成极大的安全隐患。如果驾驶过其他同类车型后,再重新开起蔚来ES8的话,会发现这辆车存在明显的动力不足问题。</p>\n<p>蔚来ES8相比其他同价位的车型来说,需要改进的问题比较多,因此,这样一款性价比并不高的车型很难获得较大的市场容量。</p>\n<p><strong>结语</strong></p>\n<p>由于产品定位比较高,导致蔚来ES8目前在市场上还是有着不小的劣势。此外,蔚来ES8在配置和细节处理上还需要多用心改进,才能给用户带来较好的驾驶体验。</p>\n<p>蔚来ES8作为一款中大型纯电SUV,根据官方公布的数据来看,很多用户不愿意为蔚来ES8买单,这也意味着,蔚来当初布局ES8的如意算盘几乎落空。</p>\n<p>随着国家对新能源汽车的大力支持,相信未来会有更多的新造车企业进入市场,在这一块领域中会有很多机遇与挑战,对于新造车企业来说,只有做到了技术上领先才能有自己的市场地位,才能真正地获得消费者的认可。整体来看蔚来ES8还是有着不错的产品力表现,经过垂直换代之后,在空间、动力上也都有了优势。相信蔚来会有一个更好的未来。</p>\n<div>\n<img src=\"http://n.sinaimg.cn/default/2fb77759/20151125/320X320.png\"/>\n</div>\n</body></html>","source":"sina_tech","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>三十多万的国产电车,蔚来ES8难为用户带来惊喜</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 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class=\"title\">\n三十多万的国产电车,蔚来ES8难为用户带来惊喜\n</h2>\n\n<h4 class=\"meta\">\n\n\n2023-01-17 07:22 北京时间 <a href=https://finance.sina.cn/tech/csj/2023-01-17/detail-imyamvfr0168071.d.html?vt=4><strong>创事记</strong></a>\n\n\n</h4>\n\n</header>\n<article>\n<div>\n<p>来源:于见专栏\n在整个新能源车市场中,并且特斯拉和比亚迪都具备了较强的市场竞争力。纵观国内新能源车市场,目前国内的汽车行业越发地成熟,国产品牌已占据了大半个汽车市场。\n但特斯拉的销量可谓是一枝独秀,比亚迪的新能源汽车虽不及蔚来、小鹏、理想等公司销量高,但也在稳步增长。而作为一款主流中高端车型,蔚来ES8销量却远远落后于理想小鹏。\n蔚来ES8是蔚来汽车旗下首款新能源车型,也是蔚来汽车在新能源汽车领域...</p>\n\n<a href=\"https://finance.sina.cn/tech/csj/2023-01-17/detail-imyamvfr0168071.d.html?vt=4\">Web Link</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"https://k.sinaimg.cn/n/finance/crawl/117/w550h367/20230117/7fad-8946b50b83ac9d71408a5157b5f71f7c.png/w120h90l50t13b6.jpg","relate_stocks":{"BK4531":"中概回港概念","BK4534":"瑞士信贷持仓","BK4555":"新能源车","NIO.SI":"蔚来","BK4509":"腾讯概念","BK1588":"回港中概股","BK4526":"热门中概股","BK1119":"汽车制造商","EVS.SI":"MSCI China Electric Vehicles and Future Mobility ETF-NikkoAM","LU0052750758.USD":"富兰克林中国基金A Acc","LU0320764599.SGD":"FTIF - Templeton China A Acc SGD","BK4574":"无人驾驶","NIO":"蔚来","BK4505":"高瓴资本持仓","BK4581":"高盛持仓","BK4504":"桥水持仓","BK4099":"汽车制造商","BK4548":"巴美列捷福持仓","09866":"蔚来-SW","LU0708995583.HKD":"TEMPLETON CHINA \"A\" (HKD) ACC","BK4532":"文艺复兴科技持仓"},"source_url":"https://finance.sina.cn/tech/csj/2023-01-17/detail-imyamvfr0168071.d.html?vt=4","is_english":false,"share_image_url":"https://static.laohu8.com/e9f99090a1c2ed51c021029395664489","article_id":"2304755744","content_text":"来源:于见专栏\n在整个新能源车市场中,并且特斯拉和比亚迪都具备了较强的市场竞争力。纵观国内新能源车市场,目前国内的汽车行业越发地成熟,国产品牌已占据了大半个汽车市场。\n但特斯拉的销量可谓是一枝独秀,比亚迪的新能源汽车虽不及蔚来、小鹏、理想等公司销量高,但也在稳步增长。而作为一款主流中高端车型,蔚来ES8销量却远远落后于理想小鹏。\n蔚来ES8是蔚来汽车旗下首款新能源车型,也是蔚来汽车在新能源汽车领域中迈出了第一步。蔚来汽车打造ES8的初衷,想要做一款七座的高性能新能源SUV来满足各个年龄段人群,从而使得蔚来能占据一定的市场容量。\n从市场表现看,蔚来ES8并没有给蔚来汽车带来太大的帮助。那么问题来了,为什么蔚来ES8在国内消费者眼中如此不受欢迎呢,这款车存在哪些需要改进的地方呢?\n面临较大竞争 品牌效应不足\n作为国内首个造车新势力,蔚来的新车型ES8自上市以来,可谓是备受关注。作为一款纯电动SUV,而这款车在市场上的表现却让人大跌眼镜。根据相关部门统计销量数据显示,2022年全年销售量为13842辆,同比下降40.4%。\n蔚来一直在为自己的发展“造血”,目前资金压力非常大,蔚来作为新能源车品牌,一直以来处于一个亏损的状态。并且其本身在资金方面也有一定的压力,从目前来看还没有摆脱亏损和负债等问题。\n蔚来在纯电动领域进行了大量的投资工作。将更多的资金投入到了研发工作中,对于蔚来来说,它目前最大的问题是缺钱。2022年前三季度,蔚来实现营收332亿元,但累计亏损达到 87 亿元。\n蔚来自身所存在的问题并不少,加上蔚来本身的定位就是一款中高端车型,而高端车意味着用户量相对较小,自然就会面临比较大的竞争。\n在蔚来汽车发生自燃之后,也有很多用户不再选择他们的车型。除此之外,就是在交付的过程中,由于蔚来汽车本身的交付能力有限,导致有一些用户可能会出现交不了车的情况。再加上蔚来也没有很好的管理体系,所以对于蔚来汽车来说有很大的问题,尤其是在售后服务方面。\n蔚来汽车之前因为产品问题还曾被罚过款,所以也导致他们在用户心目中有一定的负面印象。而且随着国内电动车行业不断发展壮大,各大车企都要面临和特斯拉一样的竞争压力。\n而对于蔚来来说,除了可以继续推出ES8之外,还要多生产一些车辆给ES6或者是其他车型来使用。不过目前蔚来依然没有放弃造车,而是在为ES8和后续的车型做准备。\n除此之外,蔚来ES8还存在其自身品牌效应不足且知名度不高的问题。目前,国产电动车品牌已经有了很多产品,比如说我们熟知的比亚迪、北汽新能源、广汽埃安等都已经推出了各自的电动汽车产品,而蔚来汽车目前则只有一款 SUV产品。\n2022年,新能源汽车销售同比增长70.6%。但机遇与挑战并存,蔚来面临着较大的压力。目前电动车市场已经有很多的竞争对手了,所以蔚来ES8获得消费者的青睐就没有那么容易了。\n未重视细节,贴心度不够\n目前大多数用户比较偏向注重细节设计、内部空间较大的车型,更加重视能否获得舒适的驾驶体验感。蔚来ES8在细节上仍然有一些不足之处,这使得蔚来ES8丢失了一定的用户和市场。比如方向盘与座椅之间的缝隙较大、中控台上半部分有明显的凸起、后排扶手较短等等。\n目前大部分车型采用的方向盘电子控制系统,蔚来ES8采用的方向盘为传统机械结构。在驾驶过程中存在一个比较难处理的问题,即驾驶员不能对方向盘进行自定义,另外,这款车还需要驾驶员自己安装APP、进行车辆配置和功能的自定义。\n令很多意向用户失望的是,ES8的拨片非常小,且非常硬,操作起来极为不适。尤其是在车辆前进时,拨片还会出现声响。当车辆后退时,拨片还会出现异响。车身整体给人的感觉是比较笨重,且用户如长时间乘坐会觉得蔚来ES8的底盘较硬,所以这也是它目前存在的一个最大问题之一。\n蔚来ES8的空间表现也不是特别好,轴距只有2850mm,后排空间对于一台中型SUV来说并不算大,后排头部空间有些偏小,只有接近两拳不到的距离,乘坐者会明显感觉到拥挤。\n除了头部空间太小之外,蔚来ES8后排座椅的舒适性也有待提高,坐姿偏低、坐垫硬且短以及坐垫填充物薄等原因使得它的舒适性也非常一般。\n还存在靠背角度可调范围较小问题,只有10度到28度左右,坐垫长度不足50 mm,靠背也仅有34度到45度左右,座椅包裹性比较差,且乘坐过程中很容易就会出现腿部麻木和腰酸的情况。\n\n\n\n舒适感与底盘偏硬也有很大关系,如底盘较硬在其过减速带时,极为容易出现颠簸现象,在过大的坑洼路面的时候,也非常容易出现明显的震动。\n为了解决这个问题,目前蔚来汽车使用的调校方案是,使用前双叉臂后多连杆悬挂。这个悬架本身就有着不错的支撑能力,在一定程度上能避免发生颠簸。但与之而来的是底盘偏硬带来较大的噪音,对于这个问题蔚来有自己的解决方案,就是增加一些阻尼调节模块。\n这个解决方案虽然会带来一定程度上的舒适性提升,但对于车身刚性也是一个不小的挑战。再加上其本身车身也比较大,这使得其车身重量相比于其它纯电动 SUV来说也会增加不少。\n目前在这几点上蔚来做得并不是很出色,蔚来ES8并不能算是一个特别好的选择。蔚来汽车已提供了一些配置给用户,但这些配置不算完善,蔚来ES8确实不够理想。\n明显割韭菜,无法迎合市场\n蔚来ES8这款车型定位并不高,属于小型 SUV级别,所以很多消费者在购车时对这款车型的需求并不大,对于购买ES8的用户来说,他们更多的是想要购买一辆物美价廉的 SUV,用于日常通勤使用。\n蔚来ES8定位于中大型SUV车型,其价格区间为30-40万元。是一款7座SUV,而且它有7个版本。每一个版本都比同级别SUV的价格偏高一些。对于用户来说不够划算。\n在很多方面都未达到高端车配置水平,虽有着不错的续航里程表现,售价太高又不能选择大幅度降价,则是目前蔚来ES8最大的问题之一。对于蔚来来说,其首款车型ES8并没有很好地解决市场定位以及价格问题。\n\n\n\n在售价上与特斯拉 Model 3和小鹏P7相比有着明显优势,但是在用户需求的定位上却又无法做到完全满足。\n虽蔚来ES8已在很多城市进行了交付,但是这款车仍然没有解决价格和市场定位问题。另外,由于蔚来汽车所使用的制造工艺相对复杂一点,这就导致其ES8的生产成本相比于特斯拉Model 3等车型更高一点。\n作为一款国产电动汽车品牌中的高端产品来说,蔚来ES8目前还没有达到广大用户期望中的效果。蔚来ES8的座椅材质为仿皮,而仿皮在汽车座椅中只是一个统称,其材料包括了PU、PE、PVC等不同种类。\n蔚来ES8的座椅采用了成本较高的仿真皮材质,也不能代表它的皮质一定比其他品牌的皮质更好。目前一些新兴品牌车型的座椅具备人体工学设计功能、并在座椅中加入一些软性材料来提升舒适性。但在蔚来ES8中,这些该有细节处理的地方都没有体现出来。\n蔚来ES8它所提供的座椅包裹性差,乘坐感也不好。座椅包裹性差,主要是因为它靠背角度没有调整好,导致人体在坐进去之后受到约束。座椅本身不存在任何问题,主要原因是蔚来ES8所使用的电机有一个固定的角度。\n其次,如车主忘记关闭发动机,导致电子手刹被频繁启动,会造成极大的安全隐患。如果驾驶过其他同类车型后,再重新开起蔚来ES8的话,会发现这辆车存在明显的动力不足问题。\n蔚来ES8相比其他同价位的车型来说,需要改进的问题比较多,因此,这样一款性价比并不高的车型很难获得较大的市场容量。\n结语\n由于产品定位比较高,导致蔚来ES8目前在市场上还是有着不小的劣势。此外,蔚来ES8在配置和细节处理上还需要多用心改进,才能给用户带来较好的驾驶体验。\n蔚来ES8作为一款中大型纯电SUV,根据官方公布的数据来看,很多用户不愿意为蔚来ES8买单,这也意味着,蔚来当初布局ES8的如意算盘几乎落空。\n随着国家对新能源汽车的大力支持,相信未来会有更多的新造车企业进入市场,在这一块领域中会有很多机遇与挑战,对于新造车企业来说,只有做到了技术上领先才能有自己的市场地位,才能真正地获得消费者的认可。整体来看蔚来ES8还是有着不错的产品力表现,经过垂直换代之后,在空间、动力上也都有了优势。相信蔚来会有一个更好的未来。","news_type":1},"isVote":1,"tweetType":1,"viewCount":1552,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"CN","totalScore":0},{"id":803013335,"gmtCreate":1627396186227,"gmtModify":1627396186227,"author":{"id":"3509915730846530","authorId":"3509915730846530","name":"曹超168","avatar":"https://static.tigerbbs.com/c92e1479d0a40dd9664971be6292148b","crmLevel":2,"crmLevelSwitch":0,"followedFlag":false,"idStr":"3509915730846530","authorIdStr":"3509915730846530"},"themes":[],"htmlText":"<a 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href=\"https://laohu8.com/S/TIGR\">$老虎证券(TIGR)$</a>这么点业绩,市值这么高,太离谱了!再跌30%-50%挤挤水分!","listText":"<a 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