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TT75
2022-02-02

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Alphabet Stock Split Aimed at Bringing Google Shares to Masses

(Bloomberg) -- Alphabet Inc. is bringing big stock splits back to the market, so prospective buyers

Alphabet Stock Split Aimed at Bringing Google Shares to Masses

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Taking down the price achieves something else for the Google parent: making it possible to put America’s third-biggest company into its most venerated stock average.</p><p>The company said late Tuesday it will increase its outstanding shares by a 20-to-1 ratio, aiming to entice the numurous small investors who have flocked to the stock market during the pandemic.</p><p>“The reason for the split is it makes our shares more accessible,” Ruth Porat, Alphabet’s chief financial officer, said in a conference call with television anchors. “We thought it made sense to do.”</p><p>For mom-and-pop traders, a lower stock price makes it easier to buy shares rather than purchase fractional stocks through their brokerage firms. Alphabet’s 20-for-1 split would reduce the price of Class A shares to roughly $138, based on Tuesday’s closing price of $2,752.88. A share of the company hasn’t been that cheap since 2005.</p><p>“Institutional investors can buy in size and the price per share doesn’t matter,” said Ed Clissold, chief U.S. strategist at Ned Davis Research. “But for a smaller investor, a lower price-per-share makes it easier for them to buy a reasonable number of shares.”</p><p>Another motivation could be gaining entry to the Dow Jones Industrial Average, whose price-weighted index has been a barrier for years to the likes of Alphabet and also Amazon.com Inc., which has a four-figure stock price, according to Michael O’Rourke, chief market strategist at Jonestrading.</p><p>The Dow’s archaic weighting system is based on share price rather than market capitalization, and in Alphabet’s presplit form it was just too big to add to the gauge without it overwhelming all the other members.</p><p>Read more: Alphabet Seeks More Investors in 20-for-1 Stock Split</p><p>Share splits have nearly disappeared from the U.S. stock markets recently, with only two in 2019 compared with 47 splits in the S&amp;P 500 in 2006 and 2007. But Apple Inc. and Tesla Inc., brought it back to attention after they split their stocks in 2020.</p><p>Now, the spotlight shifts to the only other megacap whose shares have a four-digit price tag -- Amazon.com. The digital retailer has long been the subject of speculation about a potential split. With a stock price that closed at $3,023.87 on Tuesday, the e-commerce giant is <a href=\"https://laohu8.com/S/AONE.U\">one</a> of only seven companies in the S&amp;P 500 that trade for more $1,000 and, excluding Alphabet, is by far the biggest.</p><p>Amazon split its stock three times in 1998 and 1999 and hasn’t done one since.</p></body></html>","source":"yahoofinance","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>Alphabet Stock Split Aimed at Bringing Google Shares to Masses</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nAlphabet Stock Split Aimed at Bringing Google Shares to Masses\n</h2>\n\n<h4 class=\"meta\">\n\n\n2022-02-02 16:10 GMT+8&nbsp;&nbsp;&nbsp;<a href=https://finance.yahoo.com/news/alphabet-stock-split-aimed-bringing-001003699.html><strong>Bloomberg</strong></a>\n\n\n</h4>\n\n</header>\n<article>\n<div>\n<p>(Bloomberg) -- Alphabet Inc. is bringing big stock splits back to the market, so prospective buyers won’t need upwards of $3,000 to own a share. Taking down the price achieves something else for the ...</p>\n\n<a href=\"https://finance.yahoo.com/news/alphabet-stock-split-aimed-bringing-001003699.html\">Web Link</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{"BK4539":"次新股","BK4532":"文艺复兴科技持仓","BK4554":"元宇宙及AR概念","BK4553":"喜马拉雅资本持仓","BK4191":"家用电器","AAPL":"苹果","MS":"摩根士丹利","BK4507":"流媒体概念","BK4534":"瑞士信贷持仓","BK4533":"AQR资本管理(全球第二大对冲基金)","BK4555":"新能源车","BK4007":"制药",".SPX":"S&P 500 Index","BK4525":"远程办公概念","BK4566":"资本集团","GOOG":"谷歌","BK4524":"宅经济概念","BK4535":"淡马锡持仓","BK4167":"医疗保健技术","BK4077":"互动媒体与服务","BK4559":"巴菲特持仓","BK4527":"明星科技股","GOOGL":"谷歌A","BK4538":"云计算","BK4550":"红杉资本持仓","BK4503":"景林资产持仓","BK4122":"互联网与直销零售","BK4548":"巴美列捷福持仓","BK4551":"寇图资本持仓","BK4561":"索罗斯持仓","AMZN":"亚马逊","TSLA":"特斯拉","BK4209":"餐馆","BK4183":"个人用品","BK4099":"汽车制造商","BK4514":"搜索引擎"},"source_url":"https://finance.yahoo.com/news/alphabet-stock-split-aimed-bringing-001003699.html","is_english":true,"share_image_url":"https://static.laohu8.com/5f26f4a48f9cb3e29be4d71d3ba8c038","article_id":"2208357964","content_text":"(Bloomberg) -- Alphabet Inc. is bringing big stock splits back to the market, so prospective buyers won’t need upwards of $3,000 to own a share. Taking down the price achieves something else for the Google parent: making it possible to put America’s third-biggest company into its most venerated stock average.The company said late Tuesday it will increase its outstanding shares by a 20-to-1 ratio, aiming to entice the numurous small investors who have flocked to the stock market during the pandemic.“The reason for the split is it makes our shares more accessible,” Ruth Porat, Alphabet’s chief financial officer, said in a conference call with television anchors. “We thought it made sense to do.”For mom-and-pop traders, a lower stock price makes it easier to buy shares rather than purchase fractional stocks through their brokerage firms. Alphabet’s 20-for-1 split would reduce the price of Class A shares to roughly $138, based on Tuesday’s closing price of $2,752.88. A share of the company hasn’t been that cheap since 2005.“Institutional investors can buy in size and the price per share doesn’t matter,” said Ed Clissold, chief U.S. strategist at Ned Davis Research. “But for a smaller investor, a lower price-per-share makes it easier for them to buy a reasonable number of shares.”Another motivation could be gaining entry to the Dow Jones Industrial Average, whose price-weighted index has been a barrier for years to the likes of Alphabet and also Amazon.com Inc., which has a four-figure stock price, according to Michael O’Rourke, chief market strategist at Jonestrading.The Dow’s archaic weighting system is based on share price rather than market capitalization, and in Alphabet’s presplit form it was just too big to add to the gauge without it overwhelming all the other members.Read more: Alphabet Seeks More Investors in 20-for-1 Stock SplitShare splits have nearly disappeared from the U.S. stock markets recently, with only two in 2019 compared with 47 splits in the S&P 500 in 2006 and 2007. But Apple Inc. and Tesla Inc., brought it back to attention after they split their stocks in 2020.Now, the spotlight shifts to the only other megacap whose shares have a four-digit price tag -- Amazon.com. The digital retailer has long been the subject of speculation about a potential split. With a stock price that closed at $3,023.87 on Tuesday, the e-commerce giant is one of only seven companies in the S&P 500 that trade for more $1,000 and, excluding Alphabet, is by far the biggest.Amazon split its stock three times in 1998 and 1999 and hasn’t done one since.","news_type":1},"isVote":1,"tweetType":1,"viewCount":777,"commentLimit":10,"likeStatus":false,"favoriteStatus":false,"reportStatus":false,"symbols":[],"verified":2,"subType":0,"readableState":1,"langContent":"CN","currentLanguage":"CN","warmUpFlag":false,"orderFlag":false,"shareable":true,"causeOfNotShareable":"","featuresForAnalytics":[],"commentAndTweetFlag":false,"andRepostAutoSelectedFlag":false,"upFlag":false,"length":12,"xxTargetLangEnum":"ZH_CN"},"commentList":[],"hasMoreComment":false,"orderType":2}