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MICO GALA 年度活动在泰国曼谷成功举办

3月2日，MICO泰国年度盛典在泰国曼谷盛大举行。本次活动的主题为"INTO THE GALAXY"，活动邀请了泰国知名乐队Season Five，为参加盛典的内容创作者、用户和嘉宾带来精彩演出；还为2023年平台优秀创作者、合作伙伴等颁发了荣誉奖项。

MICO泰国负责人在活动上表示，感谢所有用户在过去9年中对MICO的支持，未来公司会继续推动产品功能创新，提升用户体验。

MICO's Annual Gala Successfully Held in Bangkok, Thailand

On March 2nd, MICO Thailand's annual gala took place in Bangkok, Thailand, with the theme "INTO THE GALAXY". Awards were presented to outstanding creators and partners on the platform for their contributions in 2023 that night.

The head of MICO Thailand expressed gratitude to all users for their support over the past nine years. He emphasized that the company will continue to drive innovation and enhance user experience.

HeeSay 举办泰国宋干节活动 "LivelyLaugh"

4月中旬，为庆祝一年一度的泰国宋干节，LGBTQ+ 在线社区 HeeSay 发起了 "LivelyLaugh" 线下主题活动。活动现场，用户使用相机拍照打卡，定格自己“最生动的笑容”并将其张贴在背景板上，将欢乐的心情传递给每一个参加宋干节的民众。

HeeSay 总负责人表示，未来，HeeSay 还将继续围绕“尽情爱、共欢笑”的品牌愿景，在东南亚和北美等市场推出一系列主题新颖的线下活动，让更多 LGBTQ+ 用户通过 HeeSay 获得归属感和认同感。

HeeSay's 'LivelyLaugh' Campaign Started An Interactive Craze During Songkran

In mid-April, to celebrate the annual Songkran Festival in Thailand, HeeSay launched the "LivelyLaugh" campaign. Participants were allowed to use Polaroid cameras to capture their "most lively smiling faces" and posted them on boards, spreading joy to everyone participating in the Songkran Festival.

The head of HeeSay expressed that HeeSay will plan to launch a series of innovative offline events in marktes like SEA and North America.

赤子城科技积极支援土耳其灾后重建

3月底，MICO 、SUGO土耳其团队共同发起线上平台灾后重建募捐，用户、创作者等积极参与捐款，共募集善款15万里拉（折合人民币超3万元）；团队还前往受灾地区，为当地群众送去善款和慈善物资，携手共渡难关。

Newborn Town Participated in Post-Disaster Reconstruction in Türkiye

In late March, Newborn Town's MICO and SUGO teams in Türkiye jointly initiated an online platform for post-disaster reconstruction donation. Users, creators, and others participated in donations, raising a total of 150,000 lira (equivalent to over 30,000 yuan). The teams also visited the disaster-stricken areas, delivering donations and charitable supplies to the local people and relieving their burdens.

SUGO在斋月期间举办系列慈善活动

中东斋月期间，赤子城科技旗下陪伴式社交平台 SUGO 通过系列慈善活动回馈当地社区。SUGO 中东团队为埃及当地多家慈善机构捐赠了食品、生活用品、儿童玩具等物资。团队为当地弱势群体带来社会温暖的同时，也激励着更多人积极参与，传递爱与希望。

SUGO Hosted Charity Events During Ramadan

During the Ramadan period in the Middle East, SUGO, a compaion-based social app under Newborn Town, gave back to the local community through a series of charity events.

The SUGO Middle East team donated food, necessities, and children's toys to several local charitable organizations in Egypt. By bringing social warmth to local vulnerable groups, the team also inspired more people to actively participate in spreading love and hope.

淡蓝公益完成2024年度“青春无艾”公益项目

4月8日至21日，淡蓝公益平台完成了2024年度“青春无艾”小额资助项目的评审工作。“青春无艾”小额资助项目由淡蓝公益平台发起，作为国家艾滋病防治工作的补充，致力于提升MSM人群的身心健康。

本年度小额资助项目共收到39份项目方案，经项目初审和专家评审，共计11个项目方案获得资助，合计资助金额9万元。

Danlan Public Interest Fund Concludes Small Grants Programs in 2024

The Danlan Public Interest Fund completed its annual review of small grants programs from April 8th to 21st. These programs are dedicated to enhancing the physical and mental well-being of MSM individuals, complementing national HIV/AIDS prevention and control initiatives.

Out of 39 programs reviewed, 11 received approval, with a total funding of 90,000 RMB.

荷尔健康参加第九届全国艾滋病学术大会

4月26日至28日，BlueCity旗下荷尔健康参加由中国性病艾滋病防治协会主办的第九届全国艾滋病学术大会。大会官方收录并展示了荷尔健康此前与清华大学万科公共卫生与健康学院合作撰写的《真实世界互联网购买HIV暴露前预防药物人群服药依从性队列研究》。

大会期间，荷尔健康重点展示了其在HIV防治领域的科研成果以及防治服务。会议还分享了在吉利德科学支持下开展的研究项目成果。荷尔健康进行了前期研究，通过定性调查和文献分析，筛选出影响MSM人群使用PrEP的相关因素。

He Health Invited to Attend Academic Conference on HIV/AIDS

At the 9th National Academic Conference on HIV/AIDS, He Health, BlueCity's platform for men's health services, highlighted its expertise and achievements in HIV/AIDS prevention and control.

A collaborative research report by He Health and Tsinghua University's Vanke School of Public Health was unveiled at the conference. The report delves into the analysis of medication adherence among individuals purchasing PrEP (Pre-Exposure Prophylaxis, an anti-HIV medication) online.

赤子城科技发布2023年度业绩

3月21日，赤子城科技（9911.HK）发布2023年度业绩。公告显示，公司2023年收入达人民币33.08亿元，同比增长18%。其中，社交业务收入达29.72亿元，创新业务收入达3.36亿元。

2023年，公司深耕泛人群社交业务，SUGO、TopTop等后发产品快速崛起，核心市场中东北非规模持续增长，商业化效率大幅提升。同时，公司多元人群社交业务实现整体持续盈利，面向海外的多元人群在线社区HeeSay成功推出；精品游戏《Alice's Dream: Merge Island》增长迅速，第四季度平均月流水突破800万美元。

Newborn Town Announced 2023 Annual Results

According to Newborn Town's 2023 annual results released on March 21, the company's revenue increased solidly in 2023, reaching RMB3,308 million with an 18% YoY increase. The revenue of the social networking business reached RMB 2,972 million, while the revenue of the innovative business was RMB336 million.

赤子城科技举办2023年度业绩发布会

3月22日上午，赤子城科技2023年业绩发布会在香港举办，近百位投资者及分析师到场聆听公司业绩分析、体验公司产品、与管理层深入交流。

CEO李平以“恰逢其十”为主题开启业绩会演讲。李平强调，赤子城科技的全球化战略正被市场验证，公司将继续立足中东、开拓全球，基于公司核心战略以及核心市场加速前行，继续稳固并提升在全球社交娱乐赛道的领先地位。

Newborn Town Held 2023 Annual Results Briefing

Newborn Town's highly-anticipated 2023 annual results briefing commenced in Hong Kong on March 22, drawing nearly one hundred investors and analysts eager for insights and revelations.

Li Ping, CEO of Newborn Town, underscored the company's ambitious long-term objectives. He emphasized the unwavering dedication to expanding into the MENA and other global markets, highlighting the successful validation of their globalization strategies.

赤子城科技公布2024年第一季度营运数据

4月24日，赤子城科技发布2024年第一季度营运数据。公司社交业务收入约9.80~10.10亿人民币，同比增长约65.8%~70.9%；创新业务收入约0.62~0.72亿人民币，同比增长约3.3%~20.0%。

社交业务收入增长，得益于后发产品在中东北非等市场的规模持续扩大，及公司对多元人群社交业务板块的积极拓展。此外，赤子城科技亦在全球精品游戏赛道积极开拓。第一季度，公司精品游戏等创新业务进展顺利，稳健增长。

Newborn Town Announced its Operating Data for Q1 2024

On April 24th, Newborn Town released its operational data for the first quarter of 2024. The company's social business revenue is estimated to be around RMB 980 million to RMB 1,010 million, representing a year-on-year growth of approximately 65.8% to 70.9%. Meanwhile, innovative business revenue is estimated to be around RMB 62 million to RMB 72 million, with a year-on-year growth of approximately 3.3% to 20.0%.

华泰证券：新社交产品崛起，中东北非市场进一步打开

3月23日，华泰证券针对赤子城科技 2023 年业绩发布研报。报告表示，赤子城核心产品（MICO、YoHo、TopTop和SUGO）中东北非地区业务规模进一步增长，多元人群业务海外品牌HeeSay全新升级亮相后表现出色，公司创新业务增长良好，基于以上，维持赤子城科技"买入"评级，目标价 3.31 港元。

Huatai Securities: Newborn Town's Potential in MENA Market Further Unlocked

According to the research report published by Huatai Securities, Newborn Town's core products have continued to thrive in the MENA regions, showing further expansion. Additionally, the overseas LGBTQ+ brand HeeSay has exhibited impressive performance following its recent upgrade. The company's innovative business segment has also experienced rapid growth. Based on these achievements, Huatai Securities has maintained a "buy" rating on Newborn Town with a target price of HK$3.31.

东吴证券：毛利率显著提升，维持“买入”评级

3月25日，东吴证券发布研报表示，2023年赤子城科技社交业务在中东北非、东南亚等市场保持领先优势，多款产品均有突破性表现，公司毛利率显著提升，游戏业务第二增长曲线进一步显现，看好公司成长逻辑持续兑现，维持“买入”评级。

Soochow Securities Maintained a "Buy" Rating on Newborn Town

In Soochow Securities' report released on March 25th, Newborn Town was projected to be on the rise thanks to its sustained leading position in the MENA and SEA markets, along with the breakthroughs achieved in its product throughout 2023.

With a remarkable increase in gross profit margin and notable growth in its games division, Soochow Securities maintained its "buy" rating.

安信国际：社交游戏业务双轮驱动，给予目标价3.7港元

3月28日，安信国际更新对赤子城的研究报告，并维持“买入”评级，给予目标价3.7港元。研报认为，赤子城科技正处于业务扩张期，受益于泛人群社交、多元人群社交、精品游戏创新业务等板块均取得显著业绩成果，海外市场稳步发展，公司业务整体提质增效，利润层面显著增长。

Essence International Evaluated Newborn Town's Businesses as Dual Engines that Boost its Growth

On March 28th, Essence International updated its research report on Newborn Town and maintained a "buy" rating with a target price of HK$3.7.

The report suggested that Newborn Town is currently expanding, benefiting from outstanding performance achievements in various sectors. The overseas markets are steadily developing, and the company's overall business is improving in terms of quality and efficiency, leading to a significant growth in profits.

招商证券：持续提质增效，2024年前景光明

4月3日，招商证券发布研报，表示公司游戏和LGBTQ+多元社交带来多元化增长机会，后续毛利率将维持在较高水平，公司2024年盈利前景光明，维持赤子城科技“买入”评级，上调至5.0港元目标价。

CMS Recognized Newborn Town's Continued Improvement in Business Quality and Efficiency

On April 3rd, China Merchants Securities released a research report stating that the company's gaming and LGBTQ+ social business bring diversified growth opportunities. The gross profit margin is expected to remain high, and the prospects for 2024 are bright. They maintained a "buy" rating for Newborn Town and raised the target price to HK$5.0.

东英证券：净利润飙升，新社交平台进展顺利

4月17日，东英证券针对赤子城科技2023年业绩发布研报点评，并维持“买入”评级，给予3.70港元目标价。

东英证券认为，得益于中东和北非地区的业务增长以及蓝城兄弟的叠加并表，公司2023年净利润飙升，同时，公司社交业务发展态势良好，多元社交的顺利进展将为公司2024年带来强劲增长动力。

Oriental Patron: Newborn Town's Net Profit Soared While New Social Platforms Developed Smoothly

Oriental Patron maintained a "buy" rating on Newborn Town with a target price of HK$3.70, as revealed by its research report.

Oriental Patron believed that due to the growth of business in the MENA regions and the consolidation of BlueCity, the company's net profit surged in 2023. Moreover, the company's social business development is promising, and the smooth progress of diverse audience social networking will provide strong growth momentum for the company in 2024.