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JD.com once jumped over 7% in morning trading as its Q3 revenue increased by 25.5% year-on-year.According to the financial report data, JD.com's net revenue in the third quarter was 218.7 billion yuan (about 34.3 billion US dollars), a year-on-year increase of 25.5%, exceeding the 215.61 billion yuan estimated by Bloomberg analysts.

The operating profit in the third quarter was 2.6 billion yuan and the operating profit rate was 1.2%; After adjustment, the income per ADS is 3.16 yuan; Adjusted profit before interest, tax, depreciation and amortization (EBITDA) is 5.86 billion yuan, and analysts estimate 4.54 billion yuan; The adjusted operating profit margin is 2.1%, and the adjusted EBITDA profit margin is 2.7%.

The net loss was 2.8 billion yuan, while the market generally expected a profit of 1.67 billion yuan.