新葫芦娃的个人主页 - 老虎社区

新葫芦娃

新葫芦娃

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2020-05-22

六亿的活跃用户啊，太夸张了吧，我不太相信

抱歉，原内容已删除

2020-05-13

卡特尔

美国版美团、饿了么要“合体”，这事儿能成吗

2020-04-22

也许特斯拉眼里没有蔚来

抱歉，原内容已删除

2020-03-27

你自己觉得米10能这么碾压p40吗？等看看p40销售数据吧，绝对不会差

@吕健:$小米集团-W(01810)$[无语]

2020-01-27

$斗鱼(DOYU)$ 武汉总部，个人觉得大概率跌

2020-01-25

别出门了，都在家看直播吧！

去老虎APP查看更多动态

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18:56","market":"us","language":"zh","title":"美国版美团、饿了么要“合体”，这事儿能成吗","url":"https://stock-news.laohu8.com/highlight/detail?id=1188344967","media":"英为财情Investing","summary":"优步能不能成功牵手GrubHub？这要打上一个大大的问号。","content":"<p>美国外卖平台<a href=\"https://laohu8.com/S/GRUB\">GrubHub Inc</a>隔夜暴涨近30%，盘中多次触发熔断暂停交易。有消息称，<a href=\"https://laohu8.com/S/UBER\">优步</a>已向这家公司发出了收购要约。</p>\n<p>在华尔街看来，这无疑是最好的安排。和国内的<a href=\"https://laohu8.com/S/03690\">美团</a>、饿了么相互厮杀，顺丰最近也加入战局一样，美国的外卖市场同样竞争激烈。GrubHub近年来收入逐渐放缓，而且毫无利润可言，优步旗下的Uber Eats也处于巨额亏损的状态。有关行业整合的消息早在去年年底就有风声。</p>\n<p>但是，在这个特殊的时期，优步能不能成功牵手GrubHub？这要打上一个大大的问号。</p>\n<p>疫情期间，被“千夫所指”的外卖平台</p>\n<p>这个月初，GrubHub公布了一季度的财报，显示收入同比增长12%至3.63亿美元。活跃用户增长24%至2400万，订单金额也从32美元上升到40美元。而4月份订单也比去年同期增长了20%，GrubHub在许多市场也出现了100%以上的增长。</p>\n<p>“就目前而言，疫情成为我们增长指标的净顺风因素。”GrubHub在财报中如是说。</p>\n<p>但与之形成巨大反差的是疫情下餐馆的苦苦挣扎。堂食被禁止，餐馆只能靠外卖平台维持生存。然而，GrubHub这些外卖平台的高佣金并没有让这些餐馆的日子好过一点。</p>\n<p>5月初，芝加哥一个名为Chicago Pizza Boss的快餐车老板在推上分享了GrubHub在3月份向他发出的账单，显示他的46笔预付订单总值1042.63美元，包括42笔GrubHub提供外送服务的订单和4笔用户自提订单。但最终，落到这位老板口袋里的只有376.54美元，勉强覆盖食物成本。这中间，GrubHub收取了20%的市场佣金、10%的送餐费、3.05%的手续费还有促销费用。</p>\n<p>一场针对第三方外卖平台的抵制行动汹涌而来。4月份，GrubHub、DoorDash、Uber Eats和Postmates美国四大外卖平台遭遇反垄断集体诉讼，被控涉嫌利用其外卖主导地位，收了10%至40%的“过高”费用。多家餐馆在社交媒体上呼吁用户删除这些外卖平台，直接在餐厅官网上下单。</p>\n<p>目前，华盛顿特区、西雅图和旧金山都已经通过紧急命令将佣金限制为15%，纽约、芝加哥、洛杉矶和波士顿的市议会正考虑将佣金上限降低到5%。</p>\n<p><img src=\"https://static.tigerbbs.com/4737e8be81e10147d3cccd242e81629c\" tg-width=\"604\" tg-height=\"733\"><span>GrubHub近年来股价走势，来源：英为财情Investing.com</span></p>\n<p>监管压力下，Uber Eats和GrubHub能牵手成功吗？</p>\n<p>在这个节骨眼上，GrubHub与Uber Eats如果要合并，势必遭遇更大的监管阻力。一是美国国会，二是美国的反垄断机构。</p>\n<p>美国众议院反垄断小组委员会主席戴维·西西林（David Cicilline）已经公开发布声明称，“优步是一个臭名昭著的掠夺性公司，长期以来都拒绝为它的司机提供维持生计所需的工资。它试图收购GrubHub是刷新了在疫情期间牟取暴利的下限，而GrubHub此前也一直通过欺骗手段和收取过高费用来压榨本地餐馆。”</p>\n<p>另一道阻力来自于反垄断机构。根据机构Wedbush Securities的估计，GrubHub在美国外卖市场拥有24%的市场份额，Uber Eats占32%，Doordash占35%，剩余市场基本上由Postmates、Caviar瓜分。这也意味着，Uber Eats收购GrubHub之后，将坐拥约56%的外卖市场。</p>\n<p>鉴于国会和监管机构对疫情期间餐饮行业困境的关切，Uber Eats和GrubHub合并交易面临的风险不小。</p>\n<p>当然了，现在的收购还只是传闻。最新消息又称优步和GrubHub两家公司在价格上还谈不拢。</p>\n<p>不过，话又说回来，只要解决监管问题，外卖行业的整合始终是大势所趋。站在GrubHub的角度，压力还真的不小：平台的竞争、佣金限制的压力、实现盈利的迫切、疫情期间需要为外卖员提供更多的保护等等。GrubHub预计，即便是在外卖需求激增的二季度，其调整后EBITDA也只会有500万美元。</p>\n<p>而另一方面，据机构Needham的说法，拟议的合并可以大大减少Uber Eats的巨额亏损。比如，在去年12亿美元的亏损中，最多可以将亏损削减5亿美元。</p>\n<p>在外卖市场份额上更胜一筹的Doordash恐怕也不会闲着，不排除出现一场竞购战。美国的外卖市场，接下来可能还有一场精彩的戏可看。</p>","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>美国版美团、饿了么要“合体”，这事儿能成吗</title>\n<style 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}\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\n美国版美团、饿了么要“合体”，这事儿能成吗\n</h2>\n\n<h4 class=\"meta\">\n\n\n<a class=\"head\" href=\"https://laohu8.com/wemedia/92\">\n\n\n<div class=\"h-thumb\" style=\"background-image:url(https://static.tigerbbs.com/406e2b4996e14cd8a66a2a6864ef4313);background-size:cover;\"></div>\n\n<div class=\"h-content\">\n<p class=\"h-name\">英为财情Investing </p>\n<p class=\"h-time\">2020-05-13 18:56</p>\n</div>\n\n</a>\n\n\n</h4>\n\n</header>\n<article>\n<p>美国外卖平台<a href=\"https://laohu8.com/S/GRUB\">GrubHub Inc</a>隔夜暴涨近30%，盘中多次触发熔断暂停交易。有消息称，<a href=\"https://laohu8.com/S/UBER\">优步</a>已向这家公司发出了收购要约。</p>\n<p>在华尔街看来，这无疑是最好的安排。和国内的<a href=\"https://laohu8.com/S/03690\">美团</a>、饿了么相互厮杀，顺丰最近也加入战局一样，美国的外卖市场同样竞争激烈。GrubHub近年来收入逐渐放缓，而且毫无利润可言，优步旗下的Uber Eats也处于巨额亏损的状态。有关行业整合的消息早在去年年底就有风声。</p>\n<p>但是，在这个特殊的时期，优步能不能成功牵手GrubHub？这要打上一个大大的问号。</p>\n<p>疫情期间，被“千夫所指”的外卖平台</p>\n<p>这个月初，GrubHub公布了一季度的财报，显示收入同比增长12%至3.63亿美元。活跃用户增长24%至2400万，订单金额也从32美元上升到40美元。而4月份订单也比去年同期增长了20%，GrubHub在许多市场也出现了100%以上的增长。</p>\n<p>“就目前而言，疫情成为我们增长指标的净顺风因素。”GrubHub在财报中如是说。</p>\n<p>但与之形成巨大反差的是疫情下餐馆的苦苦挣扎。堂食被禁止，餐馆只能靠外卖平台维持生存。然而，GrubHub这些外卖平台的高佣金并没有让这些餐馆的日子好过一点。</p>\n<p>5月初，芝加哥一个名为Chicago Pizza Boss的快餐车老板在推上分享了GrubHub在3月份向他发出的账单，显示他的46笔预付订单总值1042.63美元，包括42笔GrubHub提供外送服务的订单和4笔用户自提订单。但最终，落到这位老板口袋里的只有376.54美元，勉强覆盖食物成本。这中间，GrubHub收取了20%的市场佣金、10%的送餐费、3.05%的手续费还有促销费用。</p>\n<p>一场针对第三方外卖平台的抵制行动汹涌而来。4月份，GrubHub、DoorDash、Uber Eats和Postmates美国四大外卖平台遭遇反垄断集体诉讼，被控涉嫌利用其外卖主导地位，收了10%至40%的“过高”费用。多家餐馆在社交媒体上呼吁用户删除这些外卖平台，直接在餐厅官网上下单。</p>\n<p>目前，华盛顿特区、西雅图和旧金山都已经通过紧急命令将佣金限制为15%，纽约、芝加哥、洛杉矶和波士顿的市议会正考虑将佣金上限降低到5%。</p>\n<p><img src=\"https://static.tigerbbs.com/4737e8be81e10147d3cccd242e81629c\" tg-width=\"604\" tg-height=\"733\"><span>GrubHub近年来股价走势，来源：英为财情Investing.com</span></p>\n<p>监管压力下，Uber Eats和GrubHub能牵手成功吗？</p>\n<p>在这个节骨眼上，GrubHub与Uber Eats如果要合并，势必遭遇更大的监管阻力。一是美国国会，二是美国的反垄断机构。</p>\n<p>美国众议院反垄断小组委员会主席戴维·西西林（David Cicilline）已经公开发布声明称，“优步是一个臭名昭著的掠夺性公司，长期以来都拒绝为它的司机提供维持生计所需的工资。它试图收购GrubHub是刷新了在疫情期间牟取暴利的下限，而GrubHub此前也一直通过欺骗手段和收取过高费用来压榨本地餐馆。”</p>\n<p>另一道阻力来自于反垄断机构。根据机构Wedbush Securities的估计，GrubHub在美国外卖市场拥有24%的市场份额，Uber Eats占32%，Doordash占35%，剩余市场基本上由Postmates、Caviar瓜分。这也意味着，Uber Eats收购GrubHub之后，将坐拥约56%的外卖市场。</p>\n<p>鉴于国会和监管机构对疫情期间餐饮行业困境的关切，Uber Eats和GrubHub合并交易面临的风险不小。</p>\n<p>当然了，现在的收购还只是传闻。最新消息又称优步和GrubHub两家公司在价格上还谈不拢。</p>\n<p>不过，话又说回来，只要解决监管问题，外卖行业的整合始终是大势所趋。站在GrubHub的角度，压力还真的不小：平台的竞争、佣金限制的压力、实现盈利的迫切、疫情期间需要为外卖员提供更多的保护等等。GrubHub预计，即便是在外卖需求激增的二季度，其调整后EBITDA也只会有500万美元。</p>\n<p>而另一方面，据机构Needham的说法，拟议的合并可以大大减少Uber Eats的巨额亏损。比如，在去年12亿美元的亏损中，最多可以将亏损削减5亿美元。</p>\n<p>在外卖市场份额上更胜一筹的Doordash恐怕也不会闲着，不排除出现一场竞购战。美国的外卖市场，接下来可能还有一场精彩的戏可看。</p>\n\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"https://static.tigerbbs.com/6fb95fdd31b6212f4c77b657938b11d8","relate_stocks":{"UBER":"优步"},"is_english":false,"share_image_url":"https://static.laohu8.com/e9f99090a1c2ed51c021029395664489","article_id":"1188344967","content_text":"美国外卖平台GrubHub Inc隔夜暴涨近30%，盘中多次触发熔断暂停交易。有消息称，优步已向这家公司发出了收购要约。\n在华尔街看来，这无疑是最好的安排。和国内的美团、饿了么相互厮杀，顺丰最近也加入战局一样，美国的外卖市场同样竞争激烈。GrubHub近年来收入逐渐放缓，而且毫无利润可言，优步旗下的Uber Eats也处于巨额亏损的状态。有关行业整合的消息早在去年年底就有风声。\n但是，在这个特殊的时期，优步能不能成功牵手GrubHub？这要打上一个大大的问号。\n疫情期间，被“千夫所指”的外卖平台\n这个月初，GrubHub公布了一季度的财报，显示收入同比增长12%至3.63亿美元。活跃用户增长24%至2400万，订单金额也从32美元上升到40美元。而4月份订单也比去年同期增长了20%，GrubHub在许多市场也出现了100%以上的增长。\n“就目前而言，疫情成为我们增长指标的净顺风因素。”GrubHub在财报中如是说。\n但与之形成巨大反差的是疫情下餐馆的苦苦挣扎。堂食被禁止，餐馆只能靠外卖平台维持生存。然而，GrubHub这些外卖平台的高佣金并没有让这些餐馆的日子好过一点。\n5月初，芝加哥一个名为Chicago Pizza Boss的快餐车老板在推上分享了GrubHub在3月份向他发出的账单，显示他的46笔预付订单总值1042.63美元，包括42笔GrubHub提供外送服务的订单和4笔用户自提订单。但最终，落到这位老板口袋里的只有376.54美元，勉强覆盖食物成本。这中间，GrubHub收取了20%的市场佣金、10%的送餐费、3.05%的手续费还有促销费用。\n一场针对第三方外卖平台的抵制行动汹涌而来。4月份，GrubHub、DoorDash、Uber Eats和Postmates美国四大外卖平台遭遇反垄断集体诉讼，被控涉嫌利用其外卖主导地位，收了10%至40%的“过高”费用。多家餐馆在社交媒体上呼吁用户删除这些外卖平台，直接在餐厅官网上下单。\n目前，华盛顿特区、西雅图和旧金山都已经通过紧急命令将佣金限制为15%，纽约、芝加哥、洛杉矶和波士顿的市议会正考虑将佣金上限降低到5%。\nGrubHub近年来股价走势，来源：英为财情Investing.com\n监管压力下，Uber Eats和GrubHub能牵手成功吗？\n在这个节骨眼上，GrubHub与Uber Eats如果要合并，势必遭遇更大的监管阻力。一是美国国会，二是美国的反垄断机构。\n美国众议院反垄断小组委员会主席戴维·西西林（David Cicilline）已经公开发布声明称，“优步是一个臭名昭著的掠夺性公司，长期以来都拒绝为它的司机提供维持生计所需的工资。它试图收购GrubHub是刷新了在疫情期间牟取暴利的下限，而GrubHub此前也一直通过欺骗手段和收取过高费用来压榨本地餐馆。”\n另一道阻力来自于反垄断机构。根据机构Wedbush Securities的估计，GrubHub在美国外卖市场拥有24%的市场份额，Uber Eats占32%，Doordash占35%，剩余市场基本上由Postmates、Caviar瓜分。这也意味着，Uber Eats收购GrubHub之后，将坐拥约56%的外卖市场。\n鉴于国会和监管机构对疫情期间餐饮行业困境的关切，Uber Eats和GrubHub合并交易面临的风险不小。\n当然了，现在的收购还只是传闻。最新消息又称优步和GrubHub两家公司在价格上还谈不拢。\n不过，话又说回来，只要解决监管问题，外卖行业的整合始终是大势所趋。站在GrubHub的角度，压力还真的不小：平台的竞争、佣金限制的压力、实现盈利的迫切、疫情期间需要为外卖员提供更多的保护等等。GrubHub预计，即便是在外卖需求激增的二季度，其调整后EBITDA也只会有500万美元。\n而另一方面，据机构Needham的说法，拟议的合并可以大大减少Uber 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孙宏超</p><p>5月22日晚间，新电商平台拼多多发布2020年第一季度财报。财报显示，拼多多年度活跃买家数已经达到6.28亿，单季度增加4290万；相比2019年同期，增加1.85亿。月活跃用户方面，拼多多达到4.87亿，较2019年同期增长了1.98亿。</p><p>与用户数量快速增长对应，拼多多还处于亏损状态，且亏损进一步扩大。财报显示，拼多多持续进行“百亿补贴”以及疫情期间对于医疗用品和农产品上行提供大量补贴，本季度销售及市场推广费用达到72.97亿元。拼多多在本季度非通用会计准则下归属于普通股股东净亏损为人民币31.70亿元，去年同期净亏损为人民币13.79亿元。</p><p>不过从股价表现看，拼多多仍处于投资者追捧中。今年3月后，拼多多股价一路狂涨，目前市值超过700亿，接近去年8月时三倍，今年3月时两倍。财报公布前，拼多多更是曾交出11日连涨的数字。</p><p>这意味着电商行业正在重新回归最朴素的价值判断：用户规模决定一切。</p><p>拼多多诞生前，<a href=\"https://laohu8.com/S/BABA\">阿里巴巴</a>和<a href=\"https://laohu8.com/S/JD\">京东</a>曾被认为是中国电商领域无可撼动的双子星座。与其他电商平台相比，双巨头遥遥领先的用户数量帮助他们能够通吃上下游，成为绝对的天花板。这甚至让电商行业开始变得不那么性感，一些悲观的投资者甚至认为电商行业不再具有投资价值。</p><p>但随着拼多多用户数量的高速增长，电商巨头们在财报中更多强调用户增长数量。拼多多喊出百亿补贴口号后，京东、聚划算等电商平台也纷纷推出各种“百亿补贴”拉拢用户。</p><p>这场由拼多多重启的烧钱大战短时间内不会停歇。拼多多在财报中表示，公司现金储备充足，百亿补贴仍会持续，并不断扩大补贴的品类与商品数量。根据拼多多财报显示，到一季度末，拼多多账上现金及现金等价物和短期投资合计 426亿元（不含受限资金）。</p><p>用户数量继续攀高</p><p>此次财报中，拼多多最亮眼的数字自然是用户数量。上线不足5年的拼多多已经拥有超过6亿年活跃用户，与阿里巴巴在2018年第四季度的数字相差无几。在此基础上，拼多多仍然保持40%以上用户增速。</p><p>另一个值得关注的数字是单个用户消费额。财报显示，截至3月底，平台活跃买家平均年度支出金额达到1842.4元，较去年同期增长了47%，2019年底时，这一数字为1720.1元。</p><p>受益于买家数与人均支出的双重增长，拼多多平台的交易额也继续保持高速增长。在截至3月底的前12个月里，拼多多GMV达到11572亿元，较2019年同期增长了108%。</p><p>与用户在拼多多上越买越多的趋势同步，拼多多平台的用户粘性也在稳步增强。在最新一个季度，拼多多App的平均月活用户数达到4.87亿，较2019年同期增加了1.98亿。</p><p>“月活用户一年增加近2亿，且月活/年度买家的指标，从19年一季度的65.4%提升到了20年一季度的77.6%。”拼多多董事局主席兼CEO黄峥表示，这代表了用户更加喜欢拼多多的产品，拼多多也有更强的能力来满足用户多样性的需求。</p><p>2020年第一季度，拼多多的收入达到65.41亿元，较2019年同期增长44%。据此前彭博统计的37位分析师给出的一致预期，拼多多2020年Q1营收将达49.69亿元，较去年同期增长9.3%，或出现营收同比增速新低。而拼多多实际营收大幅超越了彭博37位分析师的预期。</p><p>亏损仍将持续</p><p>今年3月，拼多多公布2019年第四季度及全年财报，财报中曾提及今年年初爆发的新冠疫情可能会给第一季度财报带来影响。</p><p>最直观的数字是亏损，财报显示，拼多多于2020年第一季度的亏损有所扩大，本季度非通用会计准则下归属于普通股股东的净亏损为人民币31.70亿元，对比去年同期净亏损为人民币13.79亿元。</p><p>这意味着上次年报亏损收窄的趋势已经中止。2019年第四季度净亏损 17.52 亿元，同比减少27.7%，环比减少25%。2019年净亏损69.68亿元同比上年亏损103亿元也有所收窄。</p><p>拼多多方面解释，亏损扩大是因为疫情期间，为了帮助平台上的商家，拼多多在保持0佣金的基础之上，主动继续降低商家在平台上的营销成本，并将大量的免费流量资源优先给到了用户最需要的医疗用品，因此在交易额翻倍增长的情况下，营收只实现44%的增长。</p><p>今年第一季度正值国内疫情高峰期，物流基本暂停服务，当时市场普遍认为拼多多会受到严重打击。因为其缺少物流体系，货物无法按时送到用户手上。</p><p>不过在疫情期间，拼多多却依靠在技术、产品和商品直接补贴上的持续投入交出了一份不错答卷。拼多多在财报中表示，多多直播让用户在家中就可以浏览博物馆，在买水果的时候可以看到水果的采摘和包装，可以与商家有更好的互动，这些都会带来更高的宽带成本。同时，拼多多百亿补贴持续在线，不断给用户提供更加有性价比的品牌商品。</p><p>截至5月14日，拼多多“市县长直播间”累计带动助农产品销量超过8.5亿斤，直接帮扶农户超过35万户。制造业帮扶方面，拼多多先后联手广东、浙江、山东、江苏等16个省份政府及企业，直接带动相关成交额超过58.9亿元，期间，平台新入驻外贸转内销企业超过11.3万家。</p><p>拼多多最新披露的数据显示，5月份以来，平台日均在途物流包裹数已超过6500万件，较今年3月上涨30%。</p><p>这些动作，也让拼多多平台的销售与市场推广费用达到了72.97亿元。</p><p>但从用户数量、平台GMV仍处于高速增长来看，这些亏损相对效率较高。黄峥曾在财报分析师会议上表示，“我们的‘百亿补贴’不是口号，所花的每一分钱都值得的。”</p><p>另外值得关注的是，在2019年，拼多多通过增发及可转债共融资20亿美元，目前持有的现金短期来看足以支撑拼多多继续烧钱换规模。</p></article></body></html>","source":"tencent","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" 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href=http://gu.qq.com/resources/shy/news/detail-v2/index.html#/?id=nesSN202005222017177a742979&s=b><strong>深网</strong></a>\n\n\n</h4>\n\n</header>\n<article>\n<div>\n<p>[摘要]财报显示，拼多多持续进行“百亿补贴”以及疫情期间对于医疗用品和农产品上行提供大量补贴，本季度销售及市场推广费用达到72.97亿元。拼多多在本季度非通用会计准则下归属于普通股股东净亏损为人民币31.70亿元，去年同期净亏损为人民币13.79亿元。腾讯新闻 作者 孙宏超5月22日晚间，新电商平台拼多多发布2020年第一季度财报。财报显示，拼多多年度活跃买家数已经达到6.28亿，单季度增加...</p>\n\n<a href=\"http://gu.qq.com/resources/shy/news/detail-v2/index.html#/?id=nesSN202005222017177a742979&s=b\">Web Link</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"https://static.tigerbbs.com/02aa9153f4386a08c2cbc79999550248","relate_stocks":{"PDD":"拼多多"},"source_url":"http://gu.qq.com/resources/shy/news/detail-v2/index.html#/?id=nesSN202005222017177a742979&s=b","is_english":false,"share_image_url":"https://static.laohu8.com/9a95c1376e76363c1401fee7d3717173","article_id":"2037451362","content_text":"[摘要]财报显示，拼多多持续进行“百亿补贴”以及疫情期间对于医疗用品和农产品上行提供大量补贴，本季度销售及市场推广费用达到72.97亿元。拼多多在本季度非通用会计准则下归属于普通股股东净亏损为人民币31.70亿元，去年同期净亏损为人民币13.79亿元。腾讯新闻 作者 孙宏超5月22日晚间，新电商平台拼多多发布2020年第一季度财报。财报显示，拼多多年度活跃买家数已经达到6.28亿，单季度增加4290万；相比2019年同期，增加1.85亿。月活跃用户方面，拼多多达到4.87亿，较2019年同期增长了1.98亿。与用户数量快速增长对应，拼多多还处于亏损状态，且亏损进一步扩大。财报显示，拼多多持续进行“百亿补贴”以及疫情期间对于医疗用品和农产品上行提供大量补贴，本季度销售及市场推广费用达到72.97亿元。拼多多在本季度非通用会计准则下归属于普通股股东净亏损为人民币31.70亿元，去年同期净亏损为人民币13.79亿元。不过从股价表现看，拼多多仍处于投资者追捧中。今年3月后，拼多多股价一路狂涨，目前市值超过700亿，接近去年8月时三倍，今年3月时两倍。财报公布前，拼多多更是曾交出11日连涨的数字。这意味着电商行业正在重新回归最朴素的价值判断：用户规模决定一切。拼多多诞生前，阿里巴巴和京东曾被认为是中国电商领域无可撼动的双子星座。与其他电商平台相比，双巨头遥遥领先的用户数量帮助他们能够通吃上下游，成为绝对的天花板。这甚至让电商行业开始变得不那么性感，一些悲观的投资者甚至认为电商行业不再具有投资价值。但随着拼多多用户数量的高速增长，电商巨头们在财报中更多强调用户增长数量。拼多多喊出百亿补贴口号后，京东、聚划算等电商平台也纷纷推出各种“百亿补贴”拉拢用户。这场由拼多多重启的烧钱大战短时间内不会停歇。拼多多在财报中表示，公司现金储备充足，百亿补贴仍会持续，并不断扩大补贴的品类与商品数量。根据拼多多财报显示，到一季度末，拼多多账上现金及现金等价物和短期投资合计 426亿元（不含受限资金）。用户数量继续攀高此次财报中，拼多多最亮眼的数字自然是用户数量。上线不足5年的拼多多已经拥有超过6亿年活跃用户，与阿里巴巴在2018年第四季度的数字相差无几。在此基础上，拼多多仍然保持40%以上用户增速。另一个值得关注的数字是单个用户消费额。财报显示，截至3月底，平台活跃买家平均年度支出金额达到1842.4元，较去年同期增长了47%，2019年底时，这一数字为1720.1元。受益于买家数与人均支出的双重增长，拼多多平台的交易额也继续保持高速增长。在截至3月底的前12个月里，拼多多GMV达到11572亿元，较2019年同期增长了108%。与用户在拼多多上越买越多的趋势同步，拼多多平台的用户粘性也在稳步增强。在最新一个季度，拼多多App的平均月活用户数达到4.87亿，较2019年同期增加了1.98亿。“月活用户一年增加近2亿，且月活/年度买家的指标，从19年一季度的65.4%提升到了20年一季度的77.6%。”拼多多董事局主席兼CEO黄峥表示，这代表了用户更加喜欢拼多多的产品，拼多多也有更强的能力来满足用户多样性的需求。2020年第一季度，拼多多的收入达到65.41亿元，较2019年同期增长44%。据此前彭博统计的37位分析师给出的一致预期，拼多多2020年Q1营收将达49.69亿元，较去年同期增长9.3%，或出现营收同比增速新低。而拼多多实际营收大幅超越了彭博37位分析师的预期。亏损仍将持续今年3月，拼多多公布2019年第四季度及全年财报，财报中曾提及今年年初爆发的新冠疫情可能会给第一季度财报带来影响。最直观的数字是亏损，财报显示，拼多多于2020年第一季度的亏损有所扩大，本季度非通用会计准则下归属于普通股股东的净亏损为人民币31.70亿元，对比去年同期净亏损为人民币13.79亿元。这意味着上次年报亏损收窄的趋势已经中止。2019年第四季度净亏损 17.52 亿元，同比减少27.7%，环比减少25%。2019年净亏损69.68亿元同比上年亏损103亿元也有所收窄。拼多多方面解释，亏损扩大是因为疫情期间，为了帮助平台上的商家，拼多多在保持0佣金的基础之上，主动继续降低商家在平台上的营销成本，并将大量的免费流量资源优先给到了用户最需要的医疗用品，因此在交易额翻倍增长的情况下，营收只实现44%的增长。今年第一季度正值国内疫情高峰期，物流基本暂停服务，当时市场普遍认为拼多多会受到严重打击。因为其缺少物流体系，货物无法按时送到用户手上。不过在疫情期间，拼多多却依靠在技术、产品和商品直接补贴上的持续投入交出了一份不错答卷。拼多多在财报中表示，多多直播让用户在家中就可以浏览博物馆，在买水果的时候可以看到水果的采摘和包装，可以与商家有更好的互动，这些都会带来更高的宽带成本。同时，拼多多百亿补贴持续在线，不断给用户提供更加有性价比的品牌商品。截至5月14日，拼多多“市县长直播间”累计带动助农产品销量超过8.5亿斤，直接帮扶农户超过35万户。制造业帮扶方面，拼多多先后联手广东、浙江、山东、江苏等16个省份政府及企业，直接带动相关成交额超过58.9亿元，期间，平台新入驻外贸转内销企业超过11.3万家。拼多多最新披露的数据显示，5月份以来，平台日均在途物流包裹数已超过6500万件，较今年3月上涨30%。这些动作，也让拼多多平台的销售与市场推广费用达到了72.97亿元。但从用户数量、平台GMV仍处于高速增长来看，这些亏损相对效率较高。黄峥曾在财报分析师会议上表示，“我们的‘百亿补贴’不是口号，所花的每一分钱都值得的。”另外值得关注的是，在2019年，拼多多通过增发及可转债共融资20亿美元，目前持有的现金短期来看足以支撑拼多多继续烧钱换规模。","news_type":1},"isVote":1,"tweetType":1,"viewCount":2458,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"CN","totalScore":0},{"id":929834129,"gmtCreate":1585290327361,"gmtModify":1704357725143,"author":{"id":"3501708025993734","authorId":"3501708025993734","authorIdStr":"3501708025993734","name":"新葫芦娃","avatar":"https://static.tigerbbs.com/57cdce651c8b1692f4d2c28289afc9eb","crmLevel":2,"crmLevelSwitch":0,"followedFlag":false,"idStr":"3501708025993734"},"themes":[],"htmlText":"你自己觉得米10能这么碾压p40吗？等看看p40销售数据吧，绝对不会差","listText":"你自己觉得米10能这么碾压p40吗？等看看p40销售数据吧，绝对不会差","text":"你自己觉得米10能这么碾压p40吗？等看看p40销售数据吧，绝对不会差","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/929834129","repostId":"929171203","repostType":1,"repost":{"id":929171203,"gmtCreate":1585275636202,"gmtModify":1704357678251,"author":{"id":"3496095704961128","authorId":"3496095704961128","authorIdStr":"3496095704961128","name":"吕健","avatar":"https://static.tigerbbs.com/7c7044fe1c69cfbbbdcc656d44dcbed2","crmLevel":2,"crmLevelSwitch":0,"followedFlag":false,"idStr":"3496095704961128"},"themes":[],"htmlText":"<a 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