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左安
2021-12-17
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There's Still a Ton of Growth Potential Left for Instagram
左安
2021-11-06
Great ariticle, would you like to share it?
@小虎活动:[Halloween Game] Trade or Treat!
左安
2021-11-04
Great ariticle, would you like to share it?
@小虎活动:[Halloween Game] Trade or Treat!
左安
2021-11-03
Great ariticle, would you like to share it?
@小虎活动:[Halloween Game] Trade or Treat!
左安
2021-11-02
Great ariticle, would you like to share it?
@小虎活动:[Halloween Game] Trade or Treat!
左安
2021-11-01
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@小虎活动:[Halloween Game] Trade or Treat!
左安
2021-06-17
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Up 190% in a Year, Is Shift4 Payments Stock a Buy?
左安
2021-06-17
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@小虎活动:【老虎7周年】集卡瓜分百万奖金
去老虎APP查看更多动态
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19:39","market":"us","language":"en","title":"There's Still a Ton of Growth Potential Left for Instagram","url":"https://stock-news.laohu8.com/highlight/detail?id=2192092080","media":"Motley Fool","summary":"2 billion users is a big milestone, but it's by no means a finish line.","content":"<p>The <b><a href=\"https://laohu8.com/S/FB\">Meta Platforms</a></b> (NASDAQ:FB) app Instagram recently surpassed 2 billion monthly active users, adding about 1 billion new ones around the world over the past three years. That's despite stiff competition from TikTok and <b>Snap</b>'s (NYSE:SNAP) Snapchat, among others, during that period.</p>\n<p>But Instagram has managed to remain a significant source of revenue growth for its parent company in that time, and it could still have a lot of room left to keep it up.</p>\n<h2><b>Closing the monetization gap</b></h2>\n<p>The amount of money American advertisers spend on Instagram will surpass the amount spent on Meta's core Facebook app this year, according to analysts at eMarketer. They expect Instagram will eventually account for more than 60% of the company's total ad revenue in just a couple of years.</p>\n<p>But comparatively, Instagram will still account for less than half of Facebook's global ad revenue next year, the analysts say -- $60.5 billion versus $135.1 billion total. That leaves a considerable gap between the level to which Instagram is monetizing U.S. users versus international users.</p>\n<p>Investors shouldn't expect international revenue per user on Instagram to reach the level of revenue per user in the U.S. But what they should expect is for Instagram monetization to catch up to monetization levels of the core Facebook app in each market. And Instagram revenue per user may surpass revenue per user on Facebook, just as it's done in the U.S. where Instagram has been selling ads the longest. As Instagram works on monetizing users in international markets as well as it does in the U.S., it'll fuel revenue growth for Meta.</p>\n<h2><b>Still room for user growth</b></h2>\n<p>Facebook ended the third quarter with 2.9 billion monthly active users. Across all of Meta's apps -- Facebook, Instagram, Messenger, and WhatsApp -- unique users totaled 3.6 billion for the period. At 2 billion users, Instagram might be the smallest of Meta's family of apps.</p>\n<p>That means Instagram can continue to add new users. It might not add another billion users in three years like it just did, but Meta has existing relationships with at least 1.6 billion people who aren't on Instagram.</p>\n<p>User growth has notably slowed for the core Facebook app, which increased its user count by just 6% year over year last quarter. But even after hitting 2 billion users on Facebook, the company was able to produce fairly steady user growth. And Instagram is already growing faster than Facebook was when it hit 2 billion users. (It took nearly five years for Facebook to grow from 1 billion to 2 billion monthly active users).</p>\n<p>Importantly, Instagram is exhibiting strong user growth despite an increase in competition in the social media space over the last few years with the expansion of TikTok and the reinvigoration of Snapchat.</p>\n<h2><b>Increasing user engagement</b></h2>\n<p>Finally, the last lever Instagram is still able to pull is increasing the level of engagement among its users. And it appears to be executing well. Earlier this year, Instagram CEO Adam Mosseri said the primary focus of the business is on entertaining its users. Specifically, it's going to emphasize full-screen video, similar to TikTok.</p>\n<p>Snap started increasing its focus on entertainment as well around the start of 2019 when it began investing more in Snap Originals and ad formats around the Discover section of the app. Since then, the app has increased its user count by more than 60% from 190 million to 306 million with improving engagement. It's also seen substantial improvements in revenue per user in North America and Europe and great overall revenue growth.</p>\n<p>Granted, Snapchat's user base at the start of 2019 was about one-tenth the size of Instagram's today. Still, the potential to increase engagement on Instagram could send its revenue per user even higher -- especially as advertisers shift spending toward newer formats including Stories and Reels, catching up with user behavior.</p>\n<p>While 2 billion is a major milestone for Instagram, it's by no means close to the finish line. It could fuel continued revenue growth for investors in the FAANG stock as Meta works on getting its metaverse business off the ground.</p>","source":"fool_stock","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>There's Still a Ton of Growth Potential Left for Instagram</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nThere's Still a Ton of Growth Potential Left for Instagram\n</h2>\n\n<h4 class=\"meta\">\n\n\n2021-12-17 19:39 GMT+8 <a href=https://www.fool.com/investing/2021/12/17/still-a-ton-of-growth-potential-left-for-instagram/><strong>Motley Fool</strong></a>\n\n\n</h4>\n\n</header>\n<article>\n<div>\n<p>The Meta Platforms (NASDAQ:FB) app Instagram recently surpassed 2 billion monthly active users, adding about 1 billion new ones around the world over the past three years. That's despite stiff ...</p>\n\n<a href=\"https://www.fool.com/investing/2021/12/17/still-a-ton-of-growth-potential-left-for-instagram/\">Web Link</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{"BK4534":"瑞士信贷持仓","BK4533":"AQR资本管理(全球第二大对冲基金)","BK4550":"红杉资本持仓","SNAP":"Snap Inc","BK4507":"流媒体概念","BK4503":"景林资产持仓","BK4566":"资本集团","BK4554":"元宇宙及AR概念","BK4525":"远程办公概念","BK4077":"互动媒体与服务","BK4553":"喜马拉雅资本持仓","BK4548":"巴美列捷福持仓","BK4551":"寇图资本持仓","BK4524":"宅经济概念","BK4508":"社交媒体","BK4527":"明星科技股"},"source_url":"https://www.fool.com/investing/2021/12/17/still-a-ton-of-growth-potential-left-for-instagram/","is_english":true,"share_image_url":"https://static.laohu8.com/e9f99090a1c2ed51c021029395664489","article_id":"2192092080","content_text":"The Meta Platforms (NASDAQ:FB) app Instagram recently surpassed 2 billion monthly active users, adding about 1 billion new ones around the world over the past three years. That's despite stiff competition from TikTok and Snap's (NYSE:SNAP) Snapchat, among others, during that period.\nBut Instagram has managed to remain a significant source of revenue growth for its parent company in that time, and it could still have a lot of room left to keep it up.\nClosing the monetization gap\nThe amount of money American advertisers spend on Instagram will surpass the amount spent on Meta's core Facebook app this year, according to analysts at eMarketer. They expect Instagram will eventually account for more than 60% of the company's total ad revenue in just a couple of years.\nBut comparatively, Instagram will still account for less than half of Facebook's global ad revenue next year, the analysts say -- $60.5 billion versus $135.1 billion total. That leaves a considerable gap between the level to which Instagram is monetizing U.S. users versus international users.\nInvestors shouldn't expect international revenue per user on Instagram to reach the level of revenue per user in the U.S. But what they should expect is for Instagram monetization to catch up to monetization levels of the core Facebook app in each market. And Instagram revenue per user may surpass revenue per user on Facebook, just as it's done in the U.S. where Instagram has been selling ads the longest. As Instagram works on monetizing users in international markets as well as it does in the U.S., it'll fuel revenue growth for Meta.\nStill room for user growth\nFacebook ended the third quarter with 2.9 billion monthly active users. Across all of Meta's apps -- Facebook, Instagram, Messenger, and WhatsApp -- unique users totaled 3.6 billion for the period. At 2 billion users, Instagram might be the smallest of Meta's family of apps.\nThat means Instagram can continue to add new users. It might not add another billion users in three years like it just did, but Meta has existing relationships with at least 1.6 billion people who aren't on Instagram.\nUser growth has notably slowed for the core Facebook app, which increased its user count by just 6% year over year last quarter. But even after hitting 2 billion users on Facebook, the company was able to produce fairly steady user growth. And Instagram is already growing faster than Facebook was when it hit 2 billion users. (It took nearly five years for Facebook to grow from 1 billion to 2 billion monthly active users).\nImportantly, Instagram is exhibiting strong user growth despite an increase in competition in the social media space over the last few years with the expansion of TikTok and the reinvigoration of Snapchat.\nIncreasing user engagement\nFinally, the last lever Instagram is still able to pull is increasing the level of engagement among its users. And it appears to be executing well. Earlier this year, Instagram CEO Adam Mosseri said the primary focus of the business is on entertaining its users. Specifically, it's going to emphasize full-screen video, similar to TikTok.\nSnap started increasing its focus on entertainment as well around the start of 2019 when it began investing more in Snap Originals and ad formats around the Discover section of the app. Since then, the app has increased its user count by more than 60% from 190 million to 306 million with improving engagement. It's also seen substantial improvements in revenue per user in North America and Europe and great overall revenue growth.\nGranted, Snapchat's user base at the start of 2019 was about one-tenth the size of Instagram's today. Still, the potential to increase engagement on Instagram could send its revenue per user even higher -- especially as advertisers shift spending toward newer formats including Stories and Reels, catching up with user behavior.\nWhile 2 billion is a major milestone for Instagram, it's by no means close to the finish line. It could fuel continued revenue growth for investors in the FAANG stock as Meta works on getting its metaverse business off the ground.","news_type":1},"isVote":1,"tweetType":1,"viewCount":691,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"CN","totalScore":0},{"id":842579248,"gmtCreate":1636208900749,"gmtModify":1636208900824,"author":{"id":"3586165263473068","authorId":"3586165263473068","name":"左安","avatar":"https://static.tigerbbs.com/087e58c1bcd7cf7d2d1ec582053526ba","crmLevel":1,"crmLevelSwitch":0,"followedFlag":false,"idStr":"3586165263473068","authorIdStr":"3586165263473068"},"themes":[],"htmlText":"Great ariticle, would you like to share it?","listText":"Great ariticle, would you like to share it?","text":"Great ariticle, would you like to share it?","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/842579248","repostId":"850756569","repostType":1,"repost":{"id":850756569,"gmtCreate":1634631211448,"gmtModify":1635853120757,"author":{"id":"36984908995200","authorId":"36984908995200","name":"小虎活动","avatar":"https://static.tigerbbs.com/9e396d03155923b283948d2dec9191f8","crmLevel":1,"crmLevelSwitch":0,"followedFlag":false,"idStr":"36984908995200","authorIdStr":"36984908995200"},"themes":[],"title":"[Halloween Game] Trade or Treat!","htmlText":"Hello, dear Tigers! Happy Halloween! 🎃🎃🎃 <a href=\"https://www.tigerbrokers.com.sg/activity/market/2021/halloween/?lang=en_US#/\" target=\"_blank\">Tap here to play the Halloween game, and you stand a chance to win various rewards! </a> Promotion Period: October 27, 2021 18:00 - November 9, 2021 18:00 (SGT) 1. How to Participate? All Tiger clients may collect points which can be used to redeem rewards by taking part in the Trade or Treating Game. All existing Tiger clients will have 2 game attempts. Clients can get more game attempts by completing different tasks, such as 'Invite a friend' or 'Share Halloween Game'. 2. How to collect points? Each player has 30 seconds to catch falling candies while av","listText":"Hello, dear Tigers! Happy Halloween! 🎃🎃🎃 <a href=\"https://www.tigerbrokers.com.sg/activity/market/2021/halloween/?lang=en_US#/\" target=\"_blank\">Tap here to play the Halloween game, and you stand a chance to win various rewards! </a> Promotion Period: October 27, 2021 18:00 - November 9, 2021 18:00 (SGT) 1. How to Participate? All Tiger clients may collect points which can be used to redeem rewards by taking part in the Trade or Treating Game. All existing Tiger clients will have 2 game attempts. Clients can get more game attempts by completing different tasks, such as 'Invite a friend' or 'Share Halloween Game'. 2. How to collect points? Each player has 30 seconds to catch falling candies while av","text":"Hello, dear Tigers! Happy Halloween! 🎃🎃🎃 Tap here to play the Halloween game, and you stand a chance to win various rewards! Promotion Period: October 27, 2021 18:00 - November 9, 2021 18:00 (SGT) 1. How to Participate? All Tiger clients may collect points which can be used to redeem rewards by taking part in the Trade or Treating Game. All existing Tiger clients will have 2 game attempts. Clients can get more game attempts by completing different tasks, such as 'Invite a friend' or 'Share Halloween Game'. 2. How to collect points? Each player has 30 seconds to catch falling candies while av","images":[],"top":1,"highlighted":2,"essential":1,"paper":2,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/850756569","isVote":1,"tweetType":1,"viewCount":0,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"CN","totalScore":0},"isVote":1,"tweetType":1,"viewCount":713,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"CN","totalScore":0},{"id":846047630,"gmtCreate":1636037125188,"gmtModify":1636037266735,"author":{"id":"3586165263473068","authorId":"3586165263473068","name":"左安","avatar":"https://static.tigerbbs.com/087e58c1bcd7cf7d2d1ec582053526ba","crmLevel":1,"crmLevelSwitch":0,"followedFlag":false,"idStr":"3586165263473068","authorIdStr":"3586165263473068"},"themes":[],"htmlText":"Great ariticle, would you like to share it?","listText":"Great ariticle, would you like to share it?","text":"Great ariticle, would you like to share it?","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/846047630","repostId":"850756569","repostType":1,"repost":{"id":850756569,"gmtCreate":1634631211448,"gmtModify":1635853120757,"author":{"id":"36984908995200","authorId":"36984908995200","name":"小虎活动","avatar":"https://static.tigerbbs.com/9e396d03155923b283948d2dec9191f8","crmLevel":1,"crmLevelSwitch":0,"followedFlag":false,"idStr":"36984908995200","authorIdStr":"36984908995200"},"themes":[],"title":"[Halloween Game] Trade or Treat!","htmlText":"Hello, dear Tigers! Happy Halloween! 🎃🎃🎃 <a href=\"https://www.tigerbrokers.com.sg/activity/market/2021/halloween/?lang=en_US#/\" target=\"_blank\">Tap here to play the Halloween game, and you stand a chance to win various rewards! </a> Promotion Period: October 27, 2021 18:00 - November 9, 2021 18:00 (SGT) 1. How to Participate? All Tiger clients may collect points which can be used to redeem rewards by taking part in the Trade or Treating Game. All existing Tiger clients will have 2 game attempts. Clients can get more game attempts by completing different tasks, such as 'Invite a friend' or 'Share Halloween Game'. 2. How to collect points? Each player has 30 seconds to catch falling candies while av","listText":"Hello, dear Tigers! Happy Halloween! 🎃🎃🎃 <a href=\"https://www.tigerbrokers.com.sg/activity/market/2021/halloween/?lang=en_US#/\" target=\"_blank\">Tap here to play the Halloween game, and you stand a chance to win various rewards! </a> Promotion Period: October 27, 2021 18:00 - November 9, 2021 18:00 (SGT) 1. How to Participate? All Tiger clients may collect points which can be used to redeem rewards by taking part in the Trade or Treating Game. All existing Tiger clients will have 2 game attempts. Clients can get more game attempts by completing different tasks, such as 'Invite a friend' or 'Share Halloween Game'. 2. How to collect points? Each player has 30 seconds to catch falling candies while av","text":"Hello, dear Tigers! Happy Halloween! 🎃🎃🎃 Tap here to play the Halloween game, and you stand a chance to win various rewards! Promotion Period: October 27, 2021 18:00 - November 9, 2021 18:00 (SGT) 1. How to Participate? All Tiger clients may collect points which can be used to redeem rewards by taking part in the Trade or Treating Game. All existing Tiger clients will have 2 game attempts. Clients can get more game attempts by completing different tasks, such as 'Invite a friend' or 'Share Halloween Game'. 2. How to collect points? Each player has 30 seconds to catch falling candies while av","images":[],"top":1,"highlighted":2,"essential":1,"paper":2,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/850756569","isVote":1,"tweetType":1,"viewCount":0,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"CN","totalScore":0},"isVote":1,"tweetType":1,"viewCount":694,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"CN","totalScore":0},{"id":841814256,"gmtCreate":1635900999424,"gmtModify":1635900999424,"author":{"id":"3586165263473068","authorId":"3586165263473068","name":"左安","avatar":"https://static.tigerbbs.com/087e58c1bcd7cf7d2d1ec582053526ba","crmLevel":1,"crmLevelSwitch":0,"followedFlag":false,"idStr":"3586165263473068","authorIdStr":"3586165263473068"},"themes":[],"htmlText":"Great ariticle, would you like to share it?","listText":"Great ariticle, would you like to share it?","text":"Great ariticle, would you like to share it?","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/841814256","repostId":"850756569","repostType":1,"repost":{"id":850756569,"gmtCreate":1634631211448,"gmtModify":1635853120757,"author":{"id":"36984908995200","authorId":"36984908995200","name":"小虎活动","avatar":"https://static.tigerbbs.com/9e396d03155923b283948d2dec9191f8","crmLevel":1,"crmLevelSwitch":0,"followedFlag":false,"idStr":"36984908995200","authorIdStr":"36984908995200"},"themes":[],"title":"[Halloween Game] Trade or Treat!","htmlText":"Hello, dear Tigers! Happy Halloween! 🎃🎃🎃 <a href=\"https://www.tigerbrokers.com.sg/activity/market/2021/halloween/?lang=en_US#/\" target=\"_blank\">Tap here to play the Halloween game, and you stand a chance to win various rewards! </a> Promotion Period: October 27, 2021 18:00 - November 9, 2021 18:00 (SGT) 1. How to Participate? All Tiger clients may collect points which can be used to redeem rewards by taking part in the Trade or Treating Game. All existing Tiger clients will have 2 game attempts. Clients can get more game attempts by completing different tasks, such as 'Invite a friend' or 'Share Halloween Game'. 2. How to collect points? Each player has 30 seconds to catch falling candies while av","listText":"Hello, dear Tigers! Happy Halloween! 🎃🎃🎃 <a href=\"https://www.tigerbrokers.com.sg/activity/market/2021/halloween/?lang=en_US#/\" target=\"_blank\">Tap here to play the Halloween game, and you stand a chance to win various rewards! </a> Promotion Period: October 27, 2021 18:00 - November 9, 2021 18:00 (SGT) 1. How to Participate? All Tiger clients may collect points which can be used to redeem rewards by taking part in the Trade or Treating Game. All existing Tiger clients will have 2 game attempts. Clients can get more game attempts by completing different tasks, such as 'Invite a friend' or 'Share Halloween Game'. 2. How to collect points? Each player has 30 seconds to catch falling candies while av","text":"Hello, dear Tigers! Happy Halloween! 🎃🎃🎃 Tap here to play the Halloween game, and you stand a chance to win various rewards! Promotion Period: October 27, 2021 18:00 - November 9, 2021 18:00 (SGT) 1. How to Participate? All Tiger clients may collect points which can be used to redeem rewards by taking part in the Trade or Treating Game. All existing Tiger clients will have 2 game attempts. Clients can get more game attempts by completing different tasks, such as 'Invite a friend' or 'Share Halloween Game'. 2. How to collect points? Each player has 30 seconds to catch falling candies while av","images":[],"top":1,"highlighted":2,"essential":1,"paper":2,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/850756569","isVote":1,"tweetType":1,"viewCount":0,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"CN","totalScore":0},"isVote":1,"tweetType":1,"viewCount":828,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"CN","totalScore":0},{"id":843768939,"gmtCreate":1635859693188,"gmtModify":1635859693188,"author":{"id":"3586165263473068","authorId":"3586165263473068","name":"左安","avatar":"https://static.tigerbbs.com/087e58c1bcd7cf7d2d1ec582053526ba","crmLevel":1,"crmLevelSwitch":0,"followedFlag":false,"idStr":"3586165263473068","authorIdStr":"3586165263473068"},"themes":[],"htmlText":"Great ariticle, would you like to share it?","listText":"Great ariticle, would you like to share it?","text":"Great ariticle, would you like to share it?","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/843768939","repostId":"850756569","repostType":1,"repost":{"id":850756569,"gmtCreate":1634631211448,"gmtModify":1635853120757,"author":{"id":"36984908995200","authorId":"36984908995200","name":"小虎活动","avatar":"https://static.tigerbbs.com/9e396d03155923b283948d2dec9191f8","crmLevel":1,"crmLevelSwitch":0,"followedFlag":false,"idStr":"36984908995200","authorIdStr":"36984908995200"},"themes":[],"title":"[Halloween Game] Trade or Treat!","htmlText":"Hello, dear Tigers! Happy Halloween! 🎃🎃🎃 <a href=\"https://www.tigerbrokers.com.sg/activity/market/2021/halloween/?lang=en_US#/\" target=\"_blank\">Tap here to play the Halloween game, and you stand a chance to win various rewards! </a> Promotion Period: October 27, 2021 18:00 - November 9, 2021 18:00 (SGT) 1. How to Participate? All Tiger clients may collect points which can be used to redeem rewards by taking part in the Trade or Treating Game. All existing Tiger clients will have 2 game attempts. Clients can get more game attempts by completing different tasks, such as 'Invite a friend' or 'Share Halloween Game'. 2. How to collect points? Each player has 30 seconds to catch falling candies while av","listText":"Hello, dear Tigers! Happy Halloween! 🎃🎃🎃 <a href=\"https://www.tigerbrokers.com.sg/activity/market/2021/halloween/?lang=en_US#/\" target=\"_blank\">Tap here to play the Halloween game, and you stand a chance to win various rewards! </a> Promotion Period: October 27, 2021 18:00 - November 9, 2021 18:00 (SGT) 1. How to Participate? All Tiger clients may collect points which can be used to redeem rewards by taking part in the Trade or Treating Game. All existing Tiger clients will have 2 game attempts. Clients can get more game attempts by completing different tasks, such as 'Invite a friend' or 'Share Halloween Game'. 2. How to collect points? Each player has 30 seconds to catch falling candies while av","text":"Hello, dear Tigers! Happy Halloween! 🎃🎃🎃 Tap here to play the Halloween game, and you stand a chance to win various rewards! Promotion Period: October 27, 2021 18:00 - November 9, 2021 18:00 (SGT) 1. How to Participate? All Tiger clients may collect points which can be used to redeem rewards by taking part in the Trade or Treating Game. All existing Tiger clients will have 2 game attempts. Clients can get more game attempts by completing different tasks, such as 'Invite a friend' or 'Share Halloween Game'. 2. How to collect points? Each player has 30 seconds to catch falling candies while av","images":[],"top":1,"highlighted":2,"essential":1,"paper":2,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/850756569","isVote":1,"tweetType":1,"viewCount":0,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"CN","totalScore":0},"isVote":1,"tweetType":1,"viewCount":725,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"CN","totalScore":0},{"id":849840350,"gmtCreate":1635745075947,"gmtModify":1635745075947,"author":{"id":"3586165263473068","authorId":"3586165263473068","name":"左安","avatar":"https://static.tigerbbs.com/087e58c1bcd7cf7d2d1ec582053526ba","crmLevel":1,"crmLevelSwitch":0,"followedFlag":false,"idStr":"3586165263473068","authorIdStr":"3586165263473068"},"themes":[],"htmlText":"Great ariticle, would you like to share it?","listText":"Great ariticle, would you like to share it?","text":"Great ariticle, would you like to share it?","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/849840350","repostId":"850756569","repostType":1,"repost":{"id":850756569,"gmtCreate":1634631211448,"gmtModify":1635853120757,"author":{"id":"36984908995200","authorId":"36984908995200","name":"小虎活动","avatar":"https://static.tigerbbs.com/9e396d03155923b283948d2dec9191f8","crmLevel":1,"crmLevelSwitch":0,"followedFlag":false,"idStr":"36984908995200","authorIdStr":"36984908995200"},"themes":[],"title":"[Halloween Game] Trade or Treat!","htmlText":"Hello, dear Tigers! Happy Halloween! 🎃🎃🎃 <a href=\"https://www.tigerbrokers.com.sg/activity/market/2021/halloween/?lang=en_US#/\" target=\"_blank\">Tap here to play the Halloween game, and you stand a chance to win various rewards! </a> Promotion Period: October 27, 2021 18:00 - November 9, 2021 18:00 (SGT) 1. How to Participate? All Tiger clients may collect points which can be used to redeem rewards by taking part in the Trade or Treating Game. All existing Tiger clients will have 2 game attempts. Clients can get more game attempts by completing different tasks, such as 'Invite a friend' or 'Share Halloween Game'. 2. How to collect points? Each player has 30 seconds to catch falling candies while av","listText":"Hello, dear Tigers! Happy Halloween! 🎃🎃🎃 <a href=\"https://www.tigerbrokers.com.sg/activity/market/2021/halloween/?lang=en_US#/\" target=\"_blank\">Tap here to play the Halloween game, and you stand a chance to win various rewards! </a> Promotion Period: October 27, 2021 18:00 - November 9, 2021 18:00 (SGT) 1. How to Participate? All Tiger clients may collect points which can be used to redeem rewards by taking part in the Trade or Treating Game. All existing Tiger clients will have 2 game attempts. Clients can get more game attempts by completing different tasks, such as 'Invite a friend' or 'Share Halloween Game'. 2. How to collect points? Each player has 30 seconds to catch falling candies while av","text":"Hello, dear Tigers! Happy Halloween! 🎃🎃🎃 Tap here to play the Halloween game, and you stand a chance to win various rewards! Promotion Period: October 27, 2021 18:00 - November 9, 2021 18:00 (SGT) 1. How to Participate? All Tiger clients may collect points which can be used to redeem rewards by taking part in the Trade or Treating Game. All existing Tiger clients will have 2 game attempts. Clients can get more game attempts by completing different tasks, such as 'Invite a friend' or 'Share Halloween Game'. 2. How to collect points? Each player has 30 seconds to catch falling candies while av","images":[],"top":1,"highlighted":2,"essential":1,"paper":2,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/850756569","isVote":1,"tweetType":1,"viewCount":0,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"CN","totalScore":0},"isVote":1,"tweetType":1,"viewCount":868,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"CN","totalScore":0},{"id":161722653,"gmtCreate":1623941270672,"gmtModify":1634025528763,"author":{"id":"3586165263473068","authorId":"3586165263473068","name":"左安","avatar":"https://static.tigerbbs.com/087e58c1bcd7cf7d2d1ec582053526ba","crmLevel":1,"crmLevelSwitch":0,"followedFlag":false,"idStr":"3586165263473068","authorIdStr":"3586165263473068"},"themes":[],"htmlText":"👍","listText":"👍","text":"👍","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/161722653","repostId":"2143797875","repostType":4,"isVote":1,"tweetType":1,"viewCount":209,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"EN","totalScore":0},{"id":163575758,"gmtCreate":1623890308574,"gmtModify":1634026415015,"author":{"id":"3586165263473068","authorId":"3586165263473068","name":"左安","avatar":"https://static.tigerbbs.com/087e58c1bcd7cf7d2d1ec582053526ba","crmLevel":1,"crmLevelSwitch":0,"followedFlag":false,"idStr":"3586165263473068","authorIdStr":"3586165263473068"},"themes":[],"htmlText":"Great ariticle, would you like to share it?","listText":"Great ariticle, would you like to share it?","text":"Great ariticle, would you like to share it?","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/163575758","repostId":"114899451","repostType":1,"repost":{"id":114899451,"gmtCreate":1623063308869,"gmtModify":1631884627596,"author":{"id":"36984908995200","authorId":"36984908995200","name":"小虎活动","avatar":"https://static.tigerbbs.com/9e396d03155923b283948d2dec9191f8","crmLevel":1,"crmLevelSwitch":0,"followedFlag":false,"idStr":"36984908995200","authorIdStr":"36984908995200"},"themes":[],"title":"【老虎7周年】集卡瓜分百万奖金","htmlText":"老虎7周年给大家发福利了,集齐TIGER五个字母即有机会瓜分百万奖金,你准备好了吗? <a href=\"https://www.itiger.com/activity/market/2021/7th-anniversary?lang=zh_CN\" target=\"_blank\">戳我即可参与活动</a> 如何参与? 用户可通过完成活动页面展示的当日任务列表来获得字母卡,每完成一个任务即可随机获得一个字母,用户集齐“TIGER”五个字母即可参与瓜分百万股票代金券,每个用户单日最多可获得20张字母卡(不包括好友赠予和魔法卡)。 用户在活动期间邀请累计7名好友完成注册并开户(注册时间和开户时间均在活动期间),即可获得一张魔法卡(每人仅可获得一张魔法卡)。魔法卡可用于兑换TIGER中的任意一个字母。如果用户的某一字母卡数量为0,则字母卡为灰色,用户可通过点击灰色的字母卡向好友索要卡片;如果用户的字母卡数量大于0,则字母卡为彩色,用户可通过点击彩色的字母卡向好友赠送卡片。当用户集齐TIGER之后将无法再索要卡片或者赠送卡片。  如何获得奖励? 用户可在2021年7月1日至2021年7月2日期间进行开奖,所有集齐TIGER的客户可点击活动页面的“开奖”按钮,即可查看自己瓜分到的股票代金券奖励。在开奖时间段内未点击开奖的用户将无法获得奖励。 奖励发放: 股票代金券将在开奖后的1个工作日内发放至用户的奖励中心,用户需要在奖励发放后的20天内前往【Tiger Trade APP > 我的 > 活动奖励】领取,过期未领取的奖励将自动失效。 重要提示: 本次7周年活动涉及不同国家和地区,由于各地区的监管要求不同,不同地区的活动奖励会有所区别。欲知详情,请点击下方活动链接,登陆您的账号,并点击“活动规则“查看详情。","listText":"老虎7周年给大家发福利了,集齐TIGER五个字母即有机会瓜分百万奖金,你准备好了吗? <a href=\"https://www.itiger.com/activity/market/2021/7th-anniversary?lang=zh_CN\" target=\"_blank\">戳我即可参与活动</a> 如何参与? 用户可通过完成活动页面展示的当日任务列表来获得字母卡,每完成一个任务即可随机获得一个字母,用户集齐“TIGER”五个字母即可参与瓜分百万股票代金券,每个用户单日最多可获得20张字母卡(不包括好友赠予和魔法卡)。 用户在活动期间邀请累计7名好友完成注册并开户(注册时间和开户时间均在活动期间),即可获得一张魔法卡(每人仅可获得一张魔法卡)。魔法卡可用于兑换TIGER中的任意一个字母。如果用户的某一字母卡数量为0,则字母卡为灰色,用户可通过点击灰色的字母卡向好友索要卡片;如果用户的字母卡数量大于0,则字母卡为彩色,用户可通过点击彩色的字母卡向好友赠送卡片。当用户集齐TIGER之后将无法再索要卡片或者赠送卡片。  如何获得奖励? 用户可在2021年7月1日至2021年7月2日期间进行开奖,所有集齐TIGER的客户可点击活动页面的“开奖”按钮,即可查看自己瓜分到的股票代金券奖励。在开奖时间段内未点击开奖的用户将无法获得奖励。 奖励发放: 股票代金券将在开奖后的1个工作日内发放至用户的奖励中心,用户需要在奖励发放后的20天内前往【Tiger Trade APP > 我的 > 活动奖励】领取,过期未领取的奖励将自动失效。 重要提示: 本次7周年活动涉及不同国家和地区,由于各地区的监管要求不同,不同地区的活动奖励会有所区别。欲知详情,请点击下方活动链接,登陆您的账号,并点击“活动规则“查看详情。","text":"老虎7周年给大家发福利了,集齐TIGER五个字母即有机会瓜分百万奖金,你准备好了吗? 戳我即可参与活动 \u0001如何参与? 用户可通过完成活动页面展示的当日任务列表来获得字母卡,每完成一个任务即可随机获得一个字母,用户集齐“TIGER”五个字母即可参与瓜分百万股票代金券,每个用户单日最多可获得20张字母卡(不包括好友赠予和魔法卡)。 用户在活动期间邀请累计7名好友完成注册并开户(注册时间和开户时间均在活动期间),即可获得一张魔法卡(每人仅可获得一张魔法卡)。魔法卡可用于兑换TIGER中的任意一个字母。\u0001如果用户的某一字母卡数量为0,则字母卡为灰色,用户可通过点击灰色的字母卡向好友索要卡片;如果用户的字母卡数量大于0,则字母卡为彩色,用户可通过点击彩色的字母卡向好友赠送卡片。当用户集齐TIGER之后将无法再索要卡片或者赠送卡片。 \u0001 \u0001如何获得奖励? 用户可在2021年7月1日至2021年7月2日期间进行开奖,所有集齐TIGER的客户可点击活动页面的“开奖”按钮,即可查看自己瓜分到的股票代金券奖励。在开奖时间段内未点击开奖的用户将无法获得奖励。\u0001 奖励发放: 股票代金券将在开奖后的1个工作日内发放至用户的奖励中心,用户需要在奖励发放后的20天内前往【Tiger Trade APP > 我的 > 活动奖励】领取,过期未领取的奖励将自动失效。 重要提示: 本次7周年活动涉及不同国家和地区,由于各地区的监管要求不同,不同地区的活动奖励会有所区别。欲知详情,请点击下方活动链接,登陆您的账号,并点击“活动规则“查看详情。","images":[{"img":"https://static.tigerbbs.com/ab28db31a19b458d604a8bf02becddd3","width":"415","height":"125"},{"img":"https://static.tigerbbs.com/5227ebb594fe55b532c840acef147d7b","width":"415","height":"495"},{"img":"https://static.tigerbbs.com/92e88357b534f504b3088bc22f577a83","width":"415","height":"326"}],"top":1,"highlighted":2,"essential":1,"paper":2,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/114899451","isVote":1,"tweetType":1,"viewCount":0,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":8,"langContent":"CN","totalScore":0},"isVote":1,"tweetType":1,"viewCount":235,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"EN","totalScore":0}],"hots":[{"id":699948029,"gmtCreate":1639743097952,"gmtModify":1639743097952,"author":{"id":"3586165263473068","authorId":"3586165263473068","name":"左安","avatar":"https://static.tigerbbs.com/087e58c1bcd7cf7d2d1ec582053526ba","crmLevel":1,"crmLevelSwitch":0,"followedFlag":false,"idStr":"3586165263473068","authorIdStr":"3586165263473068"},"themes":[],"htmlText":"👍","listText":"👍","text":"👍","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":2,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/699948029","repostId":"2192092080","repostType":4,"repost":{"id":"2192092080","kind":"highlight","pubTimestamp":1639741173,"share":"https://www.laohu8.com/m/news/2192092080?lang=&edition=full","pubTime":"2021-12-17 19:39","market":"us","language":"en","title":"There's Still a Ton of Growth Potential Left for Instagram","url":"https://stock-news.laohu8.com/highlight/detail?id=2192092080","media":"Motley Fool","summary":"2 billion users is a big milestone, but it's by no means a finish line.","content":"<p>The <b><a href=\"https://laohu8.com/S/FB\">Meta Platforms</a></b> (NASDAQ:FB) app Instagram recently surpassed 2 billion monthly active users, adding about 1 billion new ones around the world over the past three years. That's despite stiff competition from TikTok and <b>Snap</b>'s (NYSE:SNAP) Snapchat, among others, during that period.</p>\n<p>But Instagram has managed to remain a significant source of revenue growth for its parent company in that time, and it could still have a lot of room left to keep it up.</p>\n<h2><b>Closing the monetization gap</b></h2>\n<p>The amount of money American advertisers spend on Instagram will surpass the amount spent on Meta's core Facebook app this year, according to analysts at eMarketer. They expect Instagram will eventually account for more than 60% of the company's total ad revenue in just a couple of years.</p>\n<p>But comparatively, Instagram will still account for less than half of Facebook's global ad revenue next year, the analysts say -- $60.5 billion versus $135.1 billion total. That leaves a considerable gap between the level to which Instagram is monetizing U.S. users versus international users.</p>\n<p>Investors shouldn't expect international revenue per user on Instagram to reach the level of revenue per user in the U.S. But what they should expect is for Instagram monetization to catch up to monetization levels of the core Facebook app in each market. And Instagram revenue per user may surpass revenue per user on Facebook, just as it's done in the U.S. where Instagram has been selling ads the longest. As Instagram works on monetizing users in international markets as well as it does in the U.S., it'll fuel revenue growth for Meta.</p>\n<h2><b>Still room for user growth</b></h2>\n<p>Facebook ended the third quarter with 2.9 billion monthly active users. Across all of Meta's apps -- Facebook, Instagram, Messenger, and WhatsApp -- unique users totaled 3.6 billion for the period. At 2 billion users, Instagram might be the smallest of Meta's family of apps.</p>\n<p>That means Instagram can continue to add new users. It might not add another billion users in three years like it just did, but Meta has existing relationships with at least 1.6 billion people who aren't on Instagram.</p>\n<p>User growth has notably slowed for the core Facebook app, which increased its user count by just 6% year over year last quarter. But even after hitting 2 billion users on Facebook, the company was able to produce fairly steady user growth. And Instagram is already growing faster than Facebook was when it hit 2 billion users. (It took nearly five years for Facebook to grow from 1 billion to 2 billion monthly active users).</p>\n<p>Importantly, Instagram is exhibiting strong user growth despite an increase in competition in the social media space over the last few years with the expansion of TikTok and the reinvigoration of Snapchat.</p>\n<h2><b>Increasing user engagement</b></h2>\n<p>Finally, the last lever Instagram is still able to pull is increasing the level of engagement among its users. And it appears to be executing well. Earlier this year, Instagram CEO Adam Mosseri said the primary focus of the business is on entertaining its users. Specifically, it's going to emphasize full-screen video, similar to TikTok.</p>\n<p>Snap started increasing its focus on entertainment as well around the start of 2019 when it began investing more in Snap Originals and ad formats around the Discover section of the app. Since then, the app has increased its user count by more than 60% from 190 million to 306 million with improving engagement. It's also seen substantial improvements in revenue per user in North America and Europe and great overall revenue growth.</p>\n<p>Granted, Snapchat's user base at the start of 2019 was about one-tenth the size of Instagram's today. Still, the potential to increase engagement on Instagram could send its revenue per user even higher -- especially as advertisers shift spending toward newer formats including Stories and Reels, catching up with user behavior.</p>\n<p>While 2 billion is a major milestone for Instagram, it's by no means close to the finish line. It could fuel continued revenue growth for investors in the FAANG stock as Meta works on getting its metaverse business off the ground.</p>","source":"fool_stock","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>There's Still a Ton of Growth Potential Left for Instagram</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nThere's Still a Ton of Growth Potential Left for Instagram\n</h2>\n\n<h4 class=\"meta\">\n\n\n2021-12-17 19:39 GMT+8 <a href=https://www.fool.com/investing/2021/12/17/still-a-ton-of-growth-potential-left-for-instagram/><strong>Motley Fool</strong></a>\n\n\n</h4>\n\n</header>\n<article>\n<div>\n<p>The Meta Platforms (NASDAQ:FB) app Instagram recently surpassed 2 billion monthly active users, adding about 1 billion new ones around the world over the past three years. That's despite stiff ...</p>\n\n<a href=\"https://www.fool.com/investing/2021/12/17/still-a-ton-of-growth-potential-left-for-instagram/\">Web Link</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{"BK4534":"瑞士信贷持仓","BK4533":"AQR资本管理(全球第二大对冲基金)","BK4550":"红杉资本持仓","SNAP":"Snap Inc","BK4507":"流媒体概念","BK4503":"景林资产持仓","BK4566":"资本集团","BK4554":"元宇宙及AR概念","BK4525":"远程办公概念","BK4077":"互动媒体与服务","BK4553":"喜马拉雅资本持仓","BK4548":"巴美列捷福持仓","BK4551":"寇图资本持仓","BK4524":"宅经济概念","BK4508":"社交媒体","BK4527":"明星科技股"},"source_url":"https://www.fool.com/investing/2021/12/17/still-a-ton-of-growth-potential-left-for-instagram/","is_english":true,"share_image_url":"https://static.laohu8.com/e9f99090a1c2ed51c021029395664489","article_id":"2192092080","content_text":"The Meta Platforms (NASDAQ:FB) app Instagram recently surpassed 2 billion monthly active users, adding about 1 billion new ones around the world over the past three years. That's despite stiff competition from TikTok and Snap's (NYSE:SNAP) Snapchat, among others, during that period.\nBut Instagram has managed to remain a significant source of revenue growth for its parent company in that time, and it could still have a lot of room left to keep it up.\nClosing the monetization gap\nThe amount of money American advertisers spend on Instagram will surpass the amount spent on Meta's core Facebook app this year, according to analysts at eMarketer. They expect Instagram will eventually account for more than 60% of the company's total ad revenue in just a couple of years.\nBut comparatively, Instagram will still account for less than half of Facebook's global ad revenue next year, the analysts say -- $60.5 billion versus $135.1 billion total. That leaves a considerable gap between the level to which Instagram is monetizing U.S. users versus international users.\nInvestors shouldn't expect international revenue per user on Instagram to reach the level of revenue per user in the U.S. But what they should expect is for Instagram monetization to catch up to monetization levels of the core Facebook app in each market. And Instagram revenue per user may surpass revenue per user on Facebook, just as it's done in the U.S. where Instagram has been selling ads the longest. As Instagram works on monetizing users in international markets as well as it does in the U.S., it'll fuel revenue growth for Meta.\nStill room for user growth\nFacebook ended the third quarter with 2.9 billion monthly active users. Across all of Meta's apps -- Facebook, Instagram, Messenger, and WhatsApp -- unique users totaled 3.6 billion for the period. At 2 billion users, Instagram might be the smallest of Meta's family of apps.\nThat means Instagram can continue to add new users. It might not add another billion users in three years like it just did, but Meta has existing relationships with at least 1.6 billion people who aren't on Instagram.\nUser growth has notably slowed for the core Facebook app, which increased its user count by just 6% year over year last quarter. But even after hitting 2 billion users on Facebook, the company was able to produce fairly steady user growth. And Instagram is already growing faster than Facebook was when it hit 2 billion users. (It took nearly five years for Facebook to grow from 1 billion to 2 billion monthly active users).\nImportantly, Instagram is exhibiting strong user growth despite an increase in competition in the social media space over the last few years with the expansion of TikTok and the reinvigoration of Snapchat.\nIncreasing user engagement\nFinally, the last lever Instagram is still able to pull is increasing the level of engagement among its users. And it appears to be executing well. Earlier this year, Instagram CEO Adam Mosseri said the primary focus of the business is on entertaining its users. Specifically, it's going to emphasize full-screen video, similar to TikTok.\nSnap started increasing its focus on entertainment as well around the start of 2019 when it began investing more in Snap Originals and ad formats around the Discover section of the app. Since then, the app has increased its user count by more than 60% from 190 million to 306 million with improving engagement. It's also seen substantial improvements in revenue per user in North America and Europe and great overall revenue growth.\nGranted, Snapchat's user base at the start of 2019 was about one-tenth the size of Instagram's today. Still, the potential to increase engagement on Instagram could send its revenue per user even higher -- especially as advertisers shift spending toward newer formats including Stories and Reels, catching up with user behavior.\nWhile 2 billion is a major milestone for Instagram, it's by no means close to the finish line. It could fuel continued revenue growth for investors in the FAANG stock as Meta works on getting its metaverse business off the ground.","news_type":1},"isVote":1,"tweetType":1,"viewCount":691,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"CN","totalScore":0},{"id":842579248,"gmtCreate":1636208900749,"gmtModify":1636208900824,"author":{"id":"3586165263473068","authorId":"3586165263473068","name":"左安","avatar":"https://static.tigerbbs.com/087e58c1bcd7cf7d2d1ec582053526ba","crmLevel":1,"crmLevelSwitch":0,"followedFlag":false,"idStr":"3586165263473068","authorIdStr":"3586165263473068"},"themes":[],"htmlText":"Great ariticle, would you like to share it?","listText":"Great ariticle, would you like to share it?","text":"Great ariticle, would you like to share it?","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/842579248","repostId":"850756569","repostType":1,"repost":{"id":850756569,"gmtCreate":1634631211448,"gmtModify":1635853120757,"author":{"id":"36984908995200","authorId":"36984908995200","name":"小虎活动","avatar":"https://static.tigerbbs.com/9e396d03155923b283948d2dec9191f8","crmLevel":1,"crmLevelSwitch":0,"followedFlag":false,"idStr":"36984908995200","authorIdStr":"36984908995200"},"themes":[],"title":"[Halloween Game] Trade or Treat!","htmlText":"Hello, dear Tigers! Happy Halloween! 🎃🎃🎃 <a href=\"https://www.tigerbrokers.com.sg/activity/market/2021/halloween/?lang=en_US#/\" target=\"_blank\">Tap here to play the Halloween game, and you stand a chance to win various rewards! </a> Promotion Period: October 27, 2021 18:00 - November 9, 2021 18:00 (SGT) 1. How to Participate? All Tiger clients may collect points which can be used to redeem rewards by taking part in the Trade or Treating Game. All existing Tiger clients will have 2 game attempts. Clients can get more game attempts by completing different tasks, such as 'Invite a friend' or 'Share Halloween Game'. 2. How to collect points? Each player has 30 seconds to catch falling candies while av","listText":"Hello, dear Tigers! Happy Halloween! 🎃🎃🎃 <a href=\"https://www.tigerbrokers.com.sg/activity/market/2021/halloween/?lang=en_US#/\" target=\"_blank\">Tap here to play the Halloween game, and you stand a chance to win various rewards! </a> Promotion Period: October 27, 2021 18:00 - November 9, 2021 18:00 (SGT) 1. How to Participate? All Tiger clients may collect points which can be used to redeem rewards by taking part in the Trade or Treating Game. All existing Tiger clients will have 2 game attempts. Clients can get more game attempts by completing different tasks, such as 'Invite a friend' or 'Share Halloween Game'. 2. How to collect points? Each player has 30 seconds to catch falling candies while av","text":"Hello, dear Tigers! Happy Halloween! 🎃🎃🎃 Tap here to play the Halloween game, and you stand a chance to win various rewards! Promotion Period: October 27, 2021 18:00 - November 9, 2021 18:00 (SGT) 1. How to Participate? All Tiger clients may collect points which can be used to redeem rewards by taking part in the Trade or Treating Game. All existing Tiger clients will have 2 game attempts. Clients can get more game attempts by completing different tasks, such as 'Invite a friend' or 'Share Halloween Game'. 2. How to collect points? Each player has 30 seconds to catch falling candies while av","images":[],"top":1,"highlighted":2,"essential":1,"paper":2,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/850756569","isVote":1,"tweetType":1,"viewCount":0,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"CN","totalScore":0},"isVote":1,"tweetType":1,"viewCount":713,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"CN","totalScore":0},{"id":846047630,"gmtCreate":1636037125188,"gmtModify":1636037266735,"author":{"id":"3586165263473068","authorId":"3586165263473068","name":"左安","avatar":"https://static.tigerbbs.com/087e58c1bcd7cf7d2d1ec582053526ba","crmLevel":1,"crmLevelSwitch":0,"followedFlag":false,"idStr":"3586165263473068","authorIdStr":"3586165263473068"},"themes":[],"htmlText":"Great ariticle, would you like to share it?","listText":"Great ariticle, would you like to share it?","text":"Great ariticle, would you like to share it?","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/846047630","repostId":"850756569","repostType":1,"repost":{"id":850756569,"gmtCreate":1634631211448,"gmtModify":1635853120757,"author":{"id":"36984908995200","authorId":"36984908995200","name":"小虎活动","avatar":"https://static.tigerbbs.com/9e396d03155923b283948d2dec9191f8","crmLevel":1,"crmLevelSwitch":0,"followedFlag":false,"idStr":"36984908995200","authorIdStr":"36984908995200"},"themes":[],"title":"[Halloween Game] Trade or Treat!","htmlText":"Hello, dear Tigers! Happy Halloween! 🎃🎃🎃 <a href=\"https://www.tigerbrokers.com.sg/activity/market/2021/halloween/?lang=en_US#/\" target=\"_blank\">Tap here to play the Halloween game, and you stand a chance to win various rewards! </a> Promotion Period: October 27, 2021 18:00 - November 9, 2021 18:00 (SGT) 1. How to Participate? All Tiger clients may collect points which can be used to redeem rewards by taking part in the Trade or Treating Game. All existing Tiger clients will have 2 game attempts. Clients can get more game attempts by completing different tasks, such as 'Invite a friend' or 'Share Halloween Game'. 2. How to collect points? Each player has 30 seconds to catch falling candies while av","listText":"Hello, dear Tigers! Happy Halloween! 🎃🎃🎃 <a href=\"https://www.tigerbrokers.com.sg/activity/market/2021/halloween/?lang=en_US#/\" target=\"_blank\">Tap here to play the Halloween game, and you stand a chance to win various rewards! </a> Promotion Period: October 27, 2021 18:00 - November 9, 2021 18:00 (SGT) 1. How to Participate? All Tiger clients may collect points which can be used to redeem rewards by taking part in the Trade or Treating Game. All existing Tiger clients will have 2 game attempts. Clients can get more game attempts by completing different tasks, such as 'Invite a friend' or 'Share Halloween Game'. 2. How to collect points? Each player has 30 seconds to catch falling candies while av","text":"Hello, dear Tigers! Happy Halloween! 🎃🎃🎃 Tap here to play the Halloween game, and you stand a chance to win various rewards! Promotion Period: October 27, 2021 18:00 - November 9, 2021 18:00 (SGT) 1. How to Participate? All Tiger clients may collect points which can be used to redeem rewards by taking part in the Trade or Treating Game. All existing Tiger clients will have 2 game attempts. Clients can get more game attempts by completing different tasks, such as 'Invite a friend' or 'Share Halloween Game'. 2. How to collect points? Each player has 30 seconds to catch falling candies while av","images":[],"top":1,"highlighted":2,"essential":1,"paper":2,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/850756569","isVote":1,"tweetType":1,"viewCount":0,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"CN","totalScore":0},"isVote":1,"tweetType":1,"viewCount":694,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"CN","totalScore":0},{"id":841814256,"gmtCreate":1635900999424,"gmtModify":1635900999424,"author":{"id":"3586165263473068","authorId":"3586165263473068","name":"左安","avatar":"https://static.tigerbbs.com/087e58c1bcd7cf7d2d1ec582053526ba","crmLevel":1,"crmLevelSwitch":0,"followedFlag":false,"idStr":"3586165263473068","authorIdStr":"3586165263473068"},"themes":[],"htmlText":"Great ariticle, would you like to share it?","listText":"Great ariticle, would you like to share it?","text":"Great ariticle, would you like to share it?","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/841814256","repostId":"850756569","repostType":1,"repost":{"id":850756569,"gmtCreate":1634631211448,"gmtModify":1635853120757,"author":{"id":"36984908995200","authorId":"36984908995200","name":"小虎活动","avatar":"https://static.tigerbbs.com/9e396d03155923b283948d2dec9191f8","crmLevel":1,"crmLevelSwitch":0,"followedFlag":false,"idStr":"36984908995200","authorIdStr":"36984908995200"},"themes":[],"title":"[Halloween Game] Trade or Treat!","htmlText":"Hello, dear Tigers! Happy Halloween! 🎃🎃🎃 <a href=\"https://www.tigerbrokers.com.sg/activity/market/2021/halloween/?lang=en_US#/\" target=\"_blank\">Tap here to play the Halloween game, and you stand a chance to win various rewards! </a> Promotion Period: October 27, 2021 18:00 - November 9, 2021 18:00 (SGT) 1. How to Participate? All Tiger clients may collect points which can be used to redeem rewards by taking part in the Trade or Treating Game. All existing Tiger clients will have 2 game attempts. Clients can get more game attempts by completing different tasks, such as 'Invite a friend' or 'Share Halloween Game'. 2. How to collect points? Each player has 30 seconds to catch falling candies while av","listText":"Hello, dear Tigers! Happy Halloween! 🎃🎃🎃 <a href=\"https://www.tigerbrokers.com.sg/activity/market/2021/halloween/?lang=en_US#/\" target=\"_blank\">Tap here to play the Halloween game, and you stand a chance to win various rewards! </a> Promotion Period: October 27, 2021 18:00 - November 9, 2021 18:00 (SGT) 1. How to Participate? All Tiger clients may collect points which can be used to redeem rewards by taking part in the Trade or Treating Game. All existing Tiger clients will have 2 game attempts. Clients can get more game attempts by completing different tasks, such as 'Invite a friend' or 'Share Halloween Game'. 2. How to collect points? Each player has 30 seconds to catch falling candies while av","text":"Hello, dear Tigers! Happy Halloween! 🎃🎃🎃 Tap here to play the Halloween game, and you stand a chance to win various rewards! Promotion Period: October 27, 2021 18:00 - November 9, 2021 18:00 (SGT) 1. How to Participate? All Tiger clients may collect points which can be used to redeem rewards by taking part in the Trade or Treating Game. All existing Tiger clients will have 2 game attempts. Clients can get more game attempts by completing different tasks, such as 'Invite a friend' or 'Share Halloween Game'. 2. How to collect points? Each player has 30 seconds to catch falling candies while av","images":[],"top":1,"highlighted":2,"essential":1,"paper":2,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/850756569","isVote":1,"tweetType":1,"viewCount":0,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"CN","totalScore":0},"isVote":1,"tweetType":1,"viewCount":828,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"CN","totalScore":0},{"id":843768939,"gmtCreate":1635859693188,"gmtModify":1635859693188,"author":{"id":"3586165263473068","authorId":"3586165263473068","name":"左安","avatar":"https://static.tigerbbs.com/087e58c1bcd7cf7d2d1ec582053526ba","crmLevel":1,"crmLevelSwitch":0,"followedFlag":false,"idStr":"3586165263473068","authorIdStr":"3586165263473068"},"themes":[],"htmlText":"Great ariticle, would you like to share it?","listText":"Great ariticle, would you like to share it?","text":"Great ariticle, would you like to share it?","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/843768939","repostId":"850756569","repostType":1,"repost":{"id":850756569,"gmtCreate":1634631211448,"gmtModify":1635853120757,"author":{"id":"36984908995200","authorId":"36984908995200","name":"小虎活动","avatar":"https://static.tigerbbs.com/9e396d03155923b283948d2dec9191f8","crmLevel":1,"crmLevelSwitch":0,"followedFlag":false,"idStr":"36984908995200","authorIdStr":"36984908995200"},"themes":[],"title":"[Halloween Game] Trade or Treat!","htmlText":"Hello, dear Tigers! Happy Halloween! 🎃🎃🎃 <a href=\"https://www.tigerbrokers.com.sg/activity/market/2021/halloween/?lang=en_US#/\" target=\"_blank\">Tap here to play the Halloween game, and you stand a chance to win various rewards! </a> Promotion Period: October 27, 2021 18:00 - November 9, 2021 18:00 (SGT) 1. How to Participate? All Tiger clients may collect points which can be used to redeem rewards by taking part in the Trade or Treating Game. All existing Tiger clients will have 2 game attempts. Clients can get more game attempts by completing different tasks, such as 'Invite a friend' or 'Share Halloween Game'. 2. How to collect points? Each player has 30 seconds to catch falling candies while av","listText":"Hello, dear Tigers! Happy Halloween! 🎃🎃🎃 <a href=\"https://www.tigerbrokers.com.sg/activity/market/2021/halloween/?lang=en_US#/\" target=\"_blank\">Tap here to play the Halloween game, and you stand a chance to win various rewards! </a> Promotion Period: October 27, 2021 18:00 - November 9, 2021 18:00 (SGT) 1. How to Participate? All Tiger clients may collect points which can be used to redeem rewards by taking part in the Trade or Treating Game. All existing Tiger clients will have 2 game attempts. Clients can get more game attempts by completing different tasks, such as 'Invite a friend' or 'Share Halloween Game'. 2. How to collect points? Each player has 30 seconds to catch falling candies while av","text":"Hello, dear Tigers! Happy Halloween! 🎃🎃🎃 Tap here to play the Halloween game, and you stand a chance to win various rewards! Promotion Period: October 27, 2021 18:00 - November 9, 2021 18:00 (SGT) 1. How to Participate? All Tiger clients may collect points which can be used to redeem rewards by taking part in the Trade or Treating Game. All existing Tiger clients will have 2 game attempts. Clients can get more game attempts by completing different tasks, such as 'Invite a friend' or 'Share Halloween Game'. 2. How to collect points? Each player has 30 seconds to catch falling candies while av","images":[],"top":1,"highlighted":2,"essential":1,"paper":2,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/850756569","isVote":1,"tweetType":1,"viewCount":0,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"CN","totalScore":0},"isVote":1,"tweetType":1,"viewCount":725,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"CN","totalScore":0},{"id":849840350,"gmtCreate":1635745075947,"gmtModify":1635745075947,"author":{"id":"3586165263473068","authorId":"3586165263473068","name":"左安","avatar":"https://static.tigerbbs.com/087e58c1bcd7cf7d2d1ec582053526ba","crmLevel":1,"crmLevelSwitch":0,"followedFlag":false,"idStr":"3586165263473068","authorIdStr":"3586165263473068"},"themes":[],"htmlText":"Great ariticle, would you like to share it?","listText":"Great ariticle, would you like to share it?","text":"Great ariticle, would you like to share it?","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/849840350","repostId":"850756569","repostType":1,"repost":{"id":850756569,"gmtCreate":1634631211448,"gmtModify":1635853120757,"author":{"id":"36984908995200","authorId":"36984908995200","name":"小虎活动","avatar":"https://static.tigerbbs.com/9e396d03155923b283948d2dec9191f8","crmLevel":1,"crmLevelSwitch":0,"followedFlag":false,"idStr":"36984908995200","authorIdStr":"36984908995200"},"themes":[],"title":"[Halloween Game] Trade or Treat!","htmlText":"Hello, dear Tigers! Happy Halloween! 🎃🎃🎃 <a href=\"https://www.tigerbrokers.com.sg/activity/market/2021/halloween/?lang=en_US#/\" target=\"_blank\">Tap here to play the Halloween game, and you stand a chance to win various rewards! </a> Promotion Period: October 27, 2021 18:00 - November 9, 2021 18:00 (SGT) 1. How to Participate? All Tiger clients may collect points which can be used to redeem rewards by taking part in the Trade or Treating Game. All existing Tiger clients will have 2 game attempts. Clients can get more game attempts by completing different tasks, such as 'Invite a friend' or 'Share Halloween Game'. 2. How to collect points? Each player has 30 seconds to catch falling candies while av","listText":"Hello, dear Tigers! Happy Halloween! 🎃🎃🎃 <a href=\"https://www.tigerbrokers.com.sg/activity/market/2021/halloween/?lang=en_US#/\" target=\"_blank\">Tap here to play the Halloween game, and you stand a chance to win various rewards! </a> Promotion Period: October 27, 2021 18:00 - November 9, 2021 18:00 (SGT) 1. How to Participate? All Tiger clients may collect points which can be used to redeem rewards by taking part in the Trade or Treating Game. All existing Tiger clients will have 2 game attempts. Clients can get more game attempts by completing different tasks, such as 'Invite a friend' or 'Share Halloween Game'. 2. How to collect points? Each player has 30 seconds to catch falling candies while av","text":"Hello, dear Tigers! Happy Halloween! 🎃🎃🎃 Tap here to play the Halloween game, and you stand a chance to win various rewards! Promotion Period: October 27, 2021 18:00 - November 9, 2021 18:00 (SGT) 1. How to Participate? All Tiger clients may collect points which can be used to redeem rewards by taking part in the Trade or Treating Game. All existing Tiger clients will have 2 game attempts. Clients can get more game attempts by completing different tasks, such as 'Invite a friend' or 'Share Halloween Game'. 2. How to collect points? Each player has 30 seconds to catch falling candies while av","images":[],"top":1,"highlighted":2,"essential":1,"paper":2,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/850756569","isVote":1,"tweetType":1,"viewCount":0,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"CN","totalScore":0},"isVote":1,"tweetType":1,"viewCount":868,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"CN","totalScore":0},{"id":161722653,"gmtCreate":1623941270672,"gmtModify":1634025528763,"author":{"id":"3586165263473068","authorId":"3586165263473068","name":"左安","avatar":"https://static.tigerbbs.com/087e58c1bcd7cf7d2d1ec582053526ba","crmLevel":1,"crmLevelSwitch":0,"followedFlag":false,"idStr":"3586165263473068","authorIdStr":"3586165263473068"},"themes":[],"htmlText":"👍","listText":"👍","text":"👍","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/161722653","repostId":"2143797875","repostType":4,"repost":{"id":"2143797875","kind":"highlight","pubTimestamp":1623916380,"share":"https://www.laohu8.com/m/news/2143797875?lang=&edition=full","pubTime":"2021-06-17 15:53","market":"us","language":"en","title":"Up 190% in a Year, Is Shift4 Payments Stock a Buy?","url":"https://stock-news.laohu8.com/highlight/detail?id=2143797875","media":"Motley Fool","summary":"This hospitality-industry payments specialist could be a great bet on a reopening economy.","content":"<p><b>Shift4 Payments </b>(NYSE:FOUR) has been a wild success since its initial public offering in June 2020. As of this writing, shares are up nearly 190% since their debut -- an impressive feat considering this digital payments company's niches are restaurants and hospitality, industries deeply affected by the pandemic.</p>\n<p>But those areas of the economy are making a comeback, and Shift4 is, too. There's plenty of optimism baked into the company's current valuation, but this emerging digital payments leader is nonetheless worth a look.</p>\n<h2>Not (quite) firing on all cylinders</h2>\n<p>On the surface, it appeared Shift4 had a pretty good first quarter of 2021. Total payment volume was up 30% year over year to $8 billion, lapping the first two months of pre-pandemic 2020 when payment volume notched more than 50% growth from 2019. As a result, revenue (less card-network transaction fees) was up 23% to $97.5 million.</p>\n<p>But here's the rub: Though Shift4 is back in growth mode, many of its customers in the restaurant and hospitality industry aren't back to normal yet. In fact, just the opposite. During the first few months of the year, management commented that many users of its payment system were still suffering because of occupancy restrictions and were well below peak transaction levels from a couple of years ago.</p>\n<p>One multi-location specialty retailer closed its doors, and CEO Jared Isaacman said the sudden closure affected Shift4's adjusted EBITDA by $5.2 million during the period. For the record, total adjusted EBITDA was positive $22.2 million in the first quarter.</p>\n<p>So how is Shift4 back in growth mode? It's picking up lots of new customers in its key markets, and has begun to expand into new ones as well. Its simplified payment-acceptance solutions are resonating with restaurateurs, hotel operators, and other specialty venues (like the new concessions and retail customer Petco Field in San Diego, home of the Padres professional baseball team).</p>\n<p>Shift4's acquisition last autumn of 3dcart (now Shift4Shop), a provider of online-store management software, is also doing well. Shift4Shop competes with offerings from the likes of <b>Shopify </b>(NYSE:SHOP) and <b>Wix.com </b>(NASDAQ:WIX), and is more than holding its own. At the time of purchase, there were 14,000 stores using 3dcart, and Shift4 has added over 21,000 more since then.</p>\n<p>This underscores the brewing rebound that has sent Shift4 stock higher in its first year as a publicly traded company. New customers are helping it stay in growth mode, and existing customers are only just beginning to recover from pandemic effects. Isaacson and company thus upgraded full-year 2021 guidance, calling for total payment volume of at least $44 billion (up 81% from 2020), revenue less network fees of at least $480 million (up 49%), and adjusted EBITDA of at least $165 million (up 88%).</p>\n<h2>Is it too late to buy this post-pandemic play?</h2>\n<p>As of the end of March, Shift4 had $845 million in cash and equivalents and another $16 million in investment securities, offset by total debt of $1.12 billion. It isn't the strongest balance sheet in the digital payments space, but this small company is nevertheless in good shape to continue its aggressive expansion. Free cash flow (excluding acquisitions) was still in the red during the first quarter at negative $21.8 million, but business is headed in the right direction again as the economy gradually reopens.</p>\n<p>Shift4's current market cap is $7.8 billion, valuing the business at 16 times expected 2021 revenue (less network fees) and 47 times expected adjusted EBITDA. Cheap growth stock? Not exactly, especially not after the stock's 190% run over the last year has priced in the Shift4 business rally already. To really keep the momentum going, the company will need to prove that it can keep carving out a niche for itself in its targeted specialty-retail corner of the payments universe beyond 2021 and into 2022.</p>\n<p>Nevertheless, this fintech stock has proved itself resilient since the IPO last summer and has a promising growth story in the years ahead as businesses navigate a post-pandemic digital-first world. I'm personally not buying right at the moment, but shares are on my \"reopening economy stocks\" watch list after the first-quarter 2021 update.</p>","source":"fool_stock","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>Up 190% in a Year, Is Shift4 Payments Stock a Buy?</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nUp 190% in a Year, Is Shift4 Payments Stock a Buy?\n</h2>\n\n<h4 class=\"meta\">\n\n\n2021-06-17 15:53 GMT+8 <a href=https://www.fool.com/investing/2021/06/16/up-190-in-a-year-is-shift4-payments-stock-a-buy/><strong>Motley Fool</strong></a>\n\n\n</h4>\n\n</header>\n<article>\n<div>\n<p>Shift4 Payments (NYSE:FOUR) has been a wild success since its initial public offering in June 2020. As of this writing, shares are up nearly 190% since their debut -- an impressive feat considering ...</p>\n\n<a href=\"https://www.fool.com/investing/2021/06/16/up-190-in-a-year-is-shift4-payments-stock-a-buy/\">Web Link</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{"FOUR":"Shift4 Payments, Inc."},"source_url":"https://www.fool.com/investing/2021/06/16/up-190-in-a-year-is-shift4-payments-stock-a-buy/","is_english":true,"share_image_url":"https://static.laohu8.com/e9f99090a1c2ed51c021029395664489","article_id":"2143797875","content_text":"Shift4 Payments (NYSE:FOUR) has been a wild success since its initial public offering in June 2020. As of this writing, shares are up nearly 190% since their debut -- an impressive feat considering this digital payments company's niches are restaurants and hospitality, industries deeply affected by the pandemic.\nBut those areas of the economy are making a comeback, and Shift4 is, too. There's plenty of optimism baked into the company's current valuation, but this emerging digital payments leader is nonetheless worth a look.\nNot (quite) firing on all cylinders\nOn the surface, it appeared Shift4 had a pretty good first quarter of 2021. Total payment volume was up 30% year over year to $8 billion, lapping the first two months of pre-pandemic 2020 when payment volume notched more than 50% growth from 2019. As a result, revenue (less card-network transaction fees) was up 23% to $97.5 million.\nBut here's the rub: Though Shift4 is back in growth mode, many of its customers in the restaurant and hospitality industry aren't back to normal yet. In fact, just the opposite. During the first few months of the year, management commented that many users of its payment system were still suffering because of occupancy restrictions and were well below peak transaction levels from a couple of years ago.\nOne multi-location specialty retailer closed its doors, and CEO Jared Isaacman said the sudden closure affected Shift4's adjusted EBITDA by $5.2 million during the period. For the record, total adjusted EBITDA was positive $22.2 million in the first quarter.\nSo how is Shift4 back in growth mode? It's picking up lots of new customers in its key markets, and has begun to expand into new ones as well. Its simplified payment-acceptance solutions are resonating with restaurateurs, hotel operators, and other specialty venues (like the new concessions and retail customer Petco Field in San Diego, home of the Padres professional baseball team).\nShift4's acquisition last autumn of 3dcart (now Shift4Shop), a provider of online-store management software, is also doing well. Shift4Shop competes with offerings from the likes of Shopify (NYSE:SHOP) and Wix.com (NASDAQ:WIX), and is more than holding its own. At the time of purchase, there were 14,000 stores using 3dcart, and Shift4 has added over 21,000 more since then.\nThis underscores the brewing rebound that has sent Shift4 stock higher in its first year as a publicly traded company. New customers are helping it stay in growth mode, and existing customers are only just beginning to recover from pandemic effects. Isaacson and company thus upgraded full-year 2021 guidance, calling for total payment volume of at least $44 billion (up 81% from 2020), revenue less network fees of at least $480 million (up 49%), and adjusted EBITDA of at least $165 million (up 88%).\nIs it too late to buy this post-pandemic play?\nAs of the end of March, Shift4 had $845 million in cash and equivalents and another $16 million in investment securities, offset by total debt of $1.12 billion. It isn't the strongest balance sheet in the digital payments space, but this small company is nevertheless in good shape to continue its aggressive expansion. Free cash flow (excluding acquisitions) was still in the red during the first quarter at negative $21.8 million, but business is headed in the right direction again as the economy gradually reopens.\nShift4's current market cap is $7.8 billion, valuing the business at 16 times expected 2021 revenue (less network fees) and 47 times expected adjusted EBITDA. Cheap growth stock? Not exactly, especially not after the stock's 190% run over the last year has priced in the Shift4 business rally already. To really keep the momentum going, the company will need to prove that it can keep carving out a niche for itself in its targeted specialty-retail corner of the payments universe beyond 2021 and into 2022.\nNevertheless, this fintech stock has proved itself resilient since the IPO last summer and has a promising growth story in the years ahead as businesses navigate a post-pandemic digital-first world. I'm personally not buying right at the moment, but shares are on my \"reopening economy stocks\" watch list after the first-quarter 2021 update.","news_type":1},"isVote":1,"tweetType":1,"viewCount":209,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"EN","totalScore":0},{"id":163575758,"gmtCreate":1623890308574,"gmtModify":1634026415015,"author":{"id":"3586165263473068","authorId":"3586165263473068","name":"左安","avatar":"https://static.tigerbbs.com/087e58c1bcd7cf7d2d1ec582053526ba","crmLevel":1,"crmLevelSwitch":0,"followedFlag":false,"idStr":"3586165263473068","authorIdStr":"3586165263473068"},"themes":[],"htmlText":"Great ariticle, would you like to share it?","listText":"Great ariticle, would you like to share it?","text":"Great ariticle, would you like to share it?","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/163575758","repostId":"114899451","repostType":1,"repost":{"id":114899451,"gmtCreate":1623063308869,"gmtModify":1631884627596,"author":{"id":"36984908995200","authorId":"36984908995200","name":"小虎活动","avatar":"https://static.tigerbbs.com/9e396d03155923b283948d2dec9191f8","crmLevel":1,"crmLevelSwitch":0,"followedFlag":false,"idStr":"36984908995200","authorIdStr":"36984908995200"},"themes":[],"title":"【老虎7周年】集卡瓜分百万奖金","htmlText":"老虎7周年给大家发福利了,集齐TIGER五个字母即有机会瓜分百万奖金,你准备好了吗? <a href=\"https://www.itiger.com/activity/market/2021/7th-anniversary?lang=zh_CN\" target=\"_blank\">戳我即可参与活动</a> 如何参与? 用户可通过完成活动页面展示的当日任务列表来获得字母卡,每完成一个任务即可随机获得一个字母,用户集齐“TIGER”五个字母即可参与瓜分百万股票代金券,每个用户单日最多可获得20张字母卡(不包括好友赠予和魔法卡)。 用户在活动期间邀请累计7名好友完成注册并开户(注册时间和开户时间均在活动期间),即可获得一张魔法卡(每人仅可获得一张魔法卡)。魔法卡可用于兑换TIGER中的任意一个字母。如果用户的某一字母卡数量为0,则字母卡为灰色,用户可通过点击灰色的字母卡向好友索要卡片;如果用户的字母卡数量大于0,则字母卡为彩色,用户可通过点击彩色的字母卡向好友赠送卡片。当用户集齐TIGER之后将无法再索要卡片或者赠送卡片。  如何获得奖励? 用户可在2021年7月1日至2021年7月2日期间进行开奖,所有集齐TIGER的客户可点击活动页面的“开奖”按钮,即可查看自己瓜分到的股票代金券奖励。在开奖时间段内未点击开奖的用户将无法获得奖励。 奖励发放: 股票代金券将在开奖后的1个工作日内发放至用户的奖励中心,用户需要在奖励发放后的20天内前往【Tiger Trade APP > 我的 > 活动奖励】领取,过期未领取的奖励将自动失效。 重要提示: 本次7周年活动涉及不同国家和地区,由于各地区的监管要求不同,不同地区的活动奖励会有所区别。欲知详情,请点击下方活动链接,登陆您的账号,并点击“活动规则“查看详情。","listText":"老虎7周年给大家发福利了,集齐TIGER五个字母即有机会瓜分百万奖金,你准备好了吗? <a href=\"https://www.itiger.com/activity/market/2021/7th-anniversary?lang=zh_CN\" target=\"_blank\">戳我即可参与活动</a> 如何参与? 用户可通过完成活动页面展示的当日任务列表来获得字母卡,每完成一个任务即可随机获得一个字母,用户集齐“TIGER”五个字母即可参与瓜分百万股票代金券,每个用户单日最多可获得20张字母卡(不包括好友赠予和魔法卡)。 用户在活动期间邀请累计7名好友完成注册并开户(注册时间和开户时间均在活动期间),即可获得一张魔法卡(每人仅可获得一张魔法卡)。魔法卡可用于兑换TIGER中的任意一个字母。如果用户的某一字母卡数量为0,则字母卡为灰色,用户可通过点击灰色的字母卡向好友索要卡片;如果用户的字母卡数量大于0,则字母卡为彩色,用户可通过点击彩色的字母卡向好友赠送卡片。当用户集齐TIGER之后将无法再索要卡片或者赠送卡片。  如何获得奖励? 用户可在2021年7月1日至2021年7月2日期间进行开奖,所有集齐TIGER的客户可点击活动页面的“开奖”按钮,即可查看自己瓜分到的股票代金券奖励。在开奖时间段内未点击开奖的用户将无法获得奖励。 奖励发放: 股票代金券将在开奖后的1个工作日内发放至用户的奖励中心,用户需要在奖励发放后的20天内前往【Tiger Trade APP > 我的 > 活动奖励】领取,过期未领取的奖励将自动失效。 重要提示: 本次7周年活动涉及不同国家和地区,由于各地区的监管要求不同,不同地区的活动奖励会有所区别。欲知详情,请点击下方活动链接,登陆您的账号,并点击“活动规则“查看详情。","text":"老虎7周年给大家发福利了,集齐TIGER五个字母即有机会瓜分百万奖金,你准备好了吗? 戳我即可参与活动 \u0001如何参与? 用户可通过完成活动页面展示的当日任务列表来获得字母卡,每完成一个任务即可随机获得一个字母,用户集齐“TIGER”五个字母即可参与瓜分百万股票代金券,每个用户单日最多可获得20张字母卡(不包括好友赠予和魔法卡)。 用户在活动期间邀请累计7名好友完成注册并开户(注册时间和开户时间均在活动期间),即可获得一张魔法卡(每人仅可获得一张魔法卡)。魔法卡可用于兑换TIGER中的任意一个字母。\u0001如果用户的某一字母卡数量为0,则字母卡为灰色,用户可通过点击灰色的字母卡向好友索要卡片;如果用户的字母卡数量大于0,则字母卡为彩色,用户可通过点击彩色的字母卡向好友赠送卡片。当用户集齐TIGER之后将无法再索要卡片或者赠送卡片。 \u0001 \u0001如何获得奖励? 用户可在2021年7月1日至2021年7月2日期间进行开奖,所有集齐TIGER的客户可点击活动页面的“开奖”按钮,即可查看自己瓜分到的股票代金券奖励。在开奖时间段内未点击开奖的用户将无法获得奖励。\u0001 奖励发放: 股票代金券将在开奖后的1个工作日内发放至用户的奖励中心,用户需要在奖励发放后的20天内前往【Tiger Trade APP > 我的 > 活动奖励】领取,过期未领取的奖励将自动失效。 重要提示: 本次7周年活动涉及不同国家和地区,由于各地区的监管要求不同,不同地区的活动奖励会有所区别。欲知详情,请点击下方活动链接,登陆您的账号,并点击“活动规则“查看详情。","images":[{"img":"https://static.tigerbbs.com/ab28db31a19b458d604a8bf02becddd3","width":"415","height":"125"},{"img":"https://static.tigerbbs.com/5227ebb594fe55b532c840acef147d7b","width":"415","height":"495"},{"img":"https://static.tigerbbs.com/92e88357b534f504b3088bc22f577a83","width":"415","height":"326"}],"top":1,"highlighted":2,"essential":1,"paper":2,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/114899451","isVote":1,"tweetType":1,"viewCount":0,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":8,"langContent":"CN","totalScore":0},"isVote":1,"tweetType":1,"viewCount":235,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"EN","totalScore":0}],"lives":[]}