Nickylu
2020-01-06
$蔚来(NIO)$
始终逃不过的问题就是成本,不是整车成本,而是蔚来每一个环节都是极高的成本,所以只能靠不断融资才能维持
免责声明:上述内容仅代表发帖人个人观点,不构成本平台的任何投资建议。
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村口小店CEO
2020-01-06
村口小店CEO
所有车企的核心是汽车,只有蔚来的核心是服务。
村口小店CEO
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doyuelove
:
边际成本太高。
doyuelove
:
蔚来的死可以算个经典案例了,汽车制造和玩互联网不一样
史泰郎
:
就是因为蔚来本末倒置,以服务为核心,才导致即使销量大涨也无起色,更无后续资本消息。别的车企,销量越大,规模效应越明显,单车成本越低。蔚来主打服务,销量越高,服务团队越庞大,管理成本几何倍数增加,单车成本更高。
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