MEDIA - 阿里巴巴旗下来赞达推动AI投资以重夺市场份额--WSJ

Reuters10-17

据华尔街日报(WSJ)报导，阿里巴巴控股在东南亚的电子商务平台来赞达(Lazada)正在加速对生成式人工智能$(AI)$的投资，以在利润率扩张机会有限的竞争激烈市场中重新巩固地位。

报导指出，曾经在该地区享有近乎垄断地位的来赞达正在利用生成式AI技术对其购物网站进行彻底改革，以赢得更多元化的用户。该公司将提供个人化的购物推荐，并透过AI代理(AI agent)为购物者提供售后服务。

-- 消息来源：

-- 注：路透未核实此报导，不保证其准确性

(完)

(编审张明钧)

((jeremy.chang@thomsonreuters.com; +886-2-87297935))

免责声明：本文观点仅代表作者个人观点，不构成本平台的投资建议，本平台不对文章信息准确性、完整性和及时性做出任何保证，亦不对因使用或信赖文章信息引发的任何损失承担责任。

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