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10:15","market":"us","language":"zh","title":"OPPO正筹备造车，陈明永带队调研","url":"https://stock-news.laohu8.com/highlight/detail?id=1113218413","media":"36氪","summary":"小米宣布投入100亿美元造车后，同航道对手OPPO也准备进场。36氪从多位接触到OPPO公司高层的知情人士处获悉，OPPO集团也已经在筹备造车事项。与小米一样，OPPO造车计划的推动者也是创始人陈明永，目前陈明永已经在产业链资源和人才方面摸底、调研。消息人士告诉36氪，就在近两周，陈明永会见了宁德时代中国乘用车事业部总裁朱威，双方畅聊数小时，此外，陈明永也带队拜访了中汽研等机构。就上述信息，36氪向OPPO寻求评价，截至发稿，未获回应。","content":"<p>米粉需要小米造车，OPPO呢</p><p>小米宣布投入100亿美元造车后，同航道对手OPPO也准备进场。</p><p>36氪从多位接触到OPPO公司高层的知情人士处获悉，OPPO集团也已经在筹备造车事项。与小米一样，OPPO造车计划的推动者也是创始人陈明永，目前陈明永已经在产业链资源和人才方面摸底、调研。</p><p>消息人士告诉36氪，就在近两周，陈明永会见了宁德时代中国乘用车事业部总裁朱威，双方畅聊数小时，此外，陈明永也带队拜访了中汽研等机构。</p><p>而在执行层面，OPPO软件工程副总裁吴恒刚已经参与。消息人士透露，吴是面试自动驾驶、算法方面岗位的最高级别高管。而去年从小鹏汽车加入OPPO的首席科学家郭彦东也参与了自动驾驶团队筹建，同时，相关的座舱岗位也已经开放。</p><p>接近陈明永的人士告诉36氪，造车一事，“OPPO确实在调研，了解，做一些预研，但暂时还未正式立项。”</p><p>就上述信息，36氪向OPPO寻求评价，截至发稿，未获回应。</p><p>除了造车，OPPO在汽车领域，也通过资本和产业合作做了多路布局。36氪从资本人士处了解，去年底，在高通引荐下，OPPO已经尽调了上海的自动驾驶技术公司纵目科技，投资意向明确，“目前已经进入SPA（投资协议）阶段。”后者正筹备赴港上市。</p><p>此外，OPPO也参与了上汽集团零部件公司零束的SOA架构项目，希望输出摄像头防抖技术，用于座舱中的拍照和人脸识别 。同时，OPPO也在和理想汽车就手机蓝牙钥匙探讨合作。</p><p>根据IDC的出货数据排名，OPPO在2020年第四季度是全球第四的手机厂商，前三名分别是三星、苹果和小米集团。而在2020全年手机出货排行中，OPPO则跌出前五。</p><p>足够大的资源和体量，加上急需巩固的行业地位，都是OPPO寻求行业新机会的动力。2019年1月，OPPO成立新兴移动终端事业部，由OPPO老将刘波任事业部总裁，向IoT领域拓展，目前已经推出电视、手环、手表、无线降噪耳机等超过20款IoT产品。而在前沿和底层技术领域，OPPO也在投入重金，其芯片团队已经超过千人，甚于小米，主攻通讯芯片方向。</p><p>在AR领域，OPPO的 AR Glass 2021也已经公开亮相，其几乎是苹果之外，少有全力投入AR技术的手机公司。而36氪从接触到OPPO高层的人士处获悉，AR眼镜也是OPPO创始人陈明永自己带队的项目之一。</p><p>虽然OPPO、小米都不像传统车企有完备的造车经验，但是在AI、芯片、硬件产品定义、供应链管理，以及最重要的造车资金等方面，都有足够储备和积累。进入造车行业，能力门槛并非不可跨越。</p><p>不过，也有新造车创始人向36氪分析，对于手机公司而言，造车和做电视不一样，做电视是降品类，需要的能力可能低于手机，而做汽车，是升级一个品类，需要的技术可能远高于手机。因此，造车对于手机公司而言，无疑于二次创业。</p><p>雷军也在小米汽车发布会上坦言，在造车的决策过程中十分纠结，既有100种理由可以去造车，也有100种理由不去做，而最终决定下来造车，是认识到米粉需要一辆小米汽车。</p><p>如果OPPO造车，是因为什么？</p>","source":"36k","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" 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margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nOPPO正筹备造车，陈明永带队调研\n</h2>\n\n<h4 class=\"meta\">\n\n\n2021-04-28 10:15 北京时间 <a href=https://36kr.com/newsflashes/1201013769357569><strong>36氪</strong></a>\n\n\n</h4>\n\n</header>\n<article>\n<div>\n<p>米粉需要小米造车，OPPO呢小米宣布投入100亿美元造车后，同航道对手OPPO也准备进场。36氪从多位接触到OPPO公司高层的知情人士处获悉，OPPO集团也已经在筹备造车事项。与小米一样，OPPO造车计划的推动者也是创始人陈明永，目前陈明永已经在产业链资源和人才方面摸底、调研。消息人士告诉36氪，就在近两周，陈明永会见了宁德时代中国乘用车事业部总裁朱威，双方畅聊数小时，此外，陈明永也带队拜访了中...</p>\n\n<a href=\"https://36kr.com/newsflashes/1201013769357569\">Web Link</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"https://static.tigerbbs.com/d1b50ae53ea44ea20fb5890e62e74584","relate_stocks":{},"source_url":"https://36kr.com/newsflashes/1201013769357569","is_english":false,"share_image_url":"https://static.laohu8.com/e9f99090a1c2ed51c021029395664489","article_id":"1113218413","content_text":"米粉需要小米造车，OPPO呢小米宣布投入100亿美元造车后，同航道对手OPPO也准备进场。36氪从多位接触到OPPO公司高层的知情人士处获悉，OPPO集团也已经在筹备造车事项。与小米一样，OPPO造车计划的推动者也是创始人陈明永，目前陈明永已经在产业链资源和人才方面摸底、调研。消息人士告诉36氪，就在近两周，陈明永会见了宁德时代中国乘用车事业部总裁朱威，双方畅聊数小时，此外，陈明永也带队拜访了中汽研等机构。而在执行层面，OPPO软件工程副总裁吴恒刚已经参与。消息人士透露，吴是面试自动驾驶、算法方面岗位的最高级别高管。而去年从小鹏汽车加入OPPO的首席科学家郭彦东也参与了自动驾驶团队筹建，同时，相关的座舱岗位也已经开放。接近陈明永的人士告诉36氪，造车一事，“OPPO确实在调研，了解，做一些预研，但暂时还未正式立项。”就上述信息，36氪向OPPO寻求评价，截至发稿，未获回应。除了造车，OPPO在汽车领域，也通过资本和产业合作做了多路布局。36氪从资本人士处了解，去年底，在高通引荐下，OPPO已经尽调了上海的自动驾驶技术公司纵目科技，投资意向明确，“目前已经进入SPA（投资协议）阶段。”后者正筹备赴港上市。此外，OPPO也参与了上汽集团零部件公司零束的SOA架构项目，希望输出摄像头防抖技术，用于座舱中的拍照和人脸识别 。同时，OPPO也在和理想汽车就手机蓝牙钥匙探讨合作。根据IDC的出货数据排名，OPPO在2020年第四季度是全球第四的手机厂商，前三名分别是三星、苹果和小米集团。而在2020全年手机出货排行中，OPPO则跌出前五。足够大的资源和体量，加上急需巩固的行业地位，都是OPPO寻求行业新机会的动力。2019年1月，OPPO成立新兴移动终端事业部，由OPPO老将刘波任事业部总裁，向IoT领域拓展，目前已经推出电视、手环、手表、无线降噪耳机等超过20款IoT产品。而在前沿和底层技术领域，OPPO也在投入重金，其芯片团队已经超过千人，甚于小米，主攻通讯芯片方向。在AR领域，OPPO的 AR Glass 2021也已经公开亮相，其几乎是苹果之外，少有全力投入AR技术的手机公司。而36氪从接触到OPPO高层的人士处获悉，AR眼镜也是OPPO创始人陈明永自己带队的项目之一。虽然OPPO、小米都不像传统车企有完备的造车经验，但是在AI、芯片、硬件产品定义、供应链管理，以及最重要的造车资金等方面，都有足够储备和积累。进入造车行业，能力门槛并非不可跨越。不过，也有新造车创始人向36氪分析，对于手机公司而言，造车和做电视不一样，做电视是降品类，需要的能力可能低于手机，而做汽车，是升级一个品类，需要的技术可能远高于手机。因此，造车对于手机公司而言，无疑于二次创业。雷军也在小米汽车发布会上坦言，在造车的决策过程中十分纠结，既有100种理由可以去造车，也有100种理由不去做，而最终决定下来造车，是认识到米粉需要一辆小米汽车。如果OPPO造车，是因为什么？","news_type":1},"isVote":1,"tweetType":1,"viewCount":626,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"CN","totalScore":0}],"lives":[]}
