蔚来的问题在于营销策_老虎社区_美港股上老虎 - 老虎社区

花农不种花

蔚来的问题在于营销策略，成本太高，花钱买车主的好评，是不可持续的。蔚来要想有未来，首先应该改变这种烧钱思路，把心思和功夫用在技术突破上，压缩营销成本，好好造车。希望有眼光的企业家可以收购蔚来，调整策略，抓住机遇，打造中国人的好车。$蔚来(NIO)$

@异度空间先知：$蔚来(NIO)$上市才一年的蔚来，犹如刚成年的少女被裸露在聚光灯下，很多人便拿起显微镜来观察少女的每一寸皮肤与毛发，于是得出结论：皮肤褶皱，毛孔巨大，太恶心，怎可能长成亭亭玉立的美少女！但只有真正用自己的眼睛目睹过她的容颜，用手抚摸过她的肌肤，心中便已知答案！

免责声明：上述内容仅代表发帖人个人观点，不构成本平台的任何投资建议。

精彩评论

_Goldsew
2019-11-02
_Goldsew
你滚远一点吧！我是车主，是蔚来车主，没有一句真话
- _Goldsew回复rolex:
  我蔚来股票也是10倍以上收益率
- rolex:
  又疯一个💊
- 花农不种花:
  蔚来车主又不是只有你一个，激动啥？！
一只乌龟
2019-11-01
一只乌龟
这么看吧，传统车企砸大量的市场推广费用，包括各种广告，蔚来没有，只是把这个钱去对客户好了
- 冰凉回复rolex:
  你知道传统车企营销费用多少吗？
- rolex:
  财报里面20个亿营销
花农不种花
2019-11-01
花农不种花
何止是营销费用？免费换电池算不算？还有各种增值服务，都是成本，都是赔钱赚吆喝。
- rolex:
  蔚来粉丝：有人黑我们蔚来
  
  问：怎么黑的
  
  蔚来粉丝：他们把我们做的事说了一遍
千本桜蔷
2019-11-01
千本桜蔷
你劝蛇善良你是农夫吗
冰凉
2019-11-01
冰凉
你知道传统车企营销费用多少吗？

发表看法

11

1

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