$SoFi Technologies Inc.(SOFI)$ Noto means it when he says he spend every dime of profits to invest in advertising right now. He is all or nothing. He would rather go bankrupt than have a company that is profitable and middle of the road. He wants to win big or lose. Little risky! Selling out his customers and investors hoping we are not smart enough to figure it out. He’s on a short leash. Needs to make some things happen this year now for me to continue on on his voyage and vision. Feel like the bait.