According to Bloomberg News,$Apple(AAPL)$The development of electric vehicles is being accelerated, focusing on fully automatic driving capability and solving related technical challenges that plague the automobile industry. Affected by this news, Apple's intraday changes surged.
$Tesla Motors(TSLA)$,$Rivian Automotive, Inc.(RIVN)$And LCID plummeted.
Today, people familiar with the matter said that Apple has reached an important milestone in the development of the autonomous driving system, which is the foundation of this car. Apple believes that the processor has completed most of the core work and will be used in the first generation electric vehicles.
Apple's internal goal is to launch self-driving cars within four years. However, the time is uncertain, and whether it can achieve the goal of 2025 depends entirely on the company's ability to complete the self-driving system. On that timetable, this is an ambitious task. If Apple fails to meet this goal, it will most likely delay the launch or sell a relatively low-tech car.
In the past few years, Apple's automobile team has been working hard to develop two models.
The first is to create an unmanned vehicle with limited automatic driving capability, and the focus will be on steering and acceleration.
The second is to create a vehicle that can be manually intervened without full automatic driving ability.
Apple's auto business is called Special Projects Group or Project Titan. Engineers, led by Kevin Lynch, head of software for Apple Watch, are focusing on the second option. Apple is developing autonomous driving technology, which is still one of the most difficult technologies to overcome at present. Even a company like Tesla Motors has an absolute leader in the electric vehicle market. It will take several years to fully develop the technology of self-driving cars.
Apple also considered a design that would put the car's infotainment system (possibly a large touch screen like an iPad) in the middle of the car, allowing users to operate it inside the car. This car will also be closely integrated with Apple's existing services and equipment.
Apple's ideal model has no steering wheel and pedals, and its interior design adopts manual driving. One of the options being discussed within the company is Canoo Inc., a start-up in the electric vehicle industry. In that car, passengers sit along the sides of the car, facing each other like limousines.
The chip was designed by Apple's Silicon Engineering Group, which invented processors for the iPhone, iPad and Mac, rather than the automotive team itself. This task includes optimizing the underlying software running on the chip to enhance the automatic driving ability.
Road testing may soon make progress. Apple will begin using new processor designs and upgraded self-driving sensors on modified cars that have been tested in California for years. The company currently has 69 Lexus SUVs testing the technology, according to the state's automotive administration.
Apple's car chip is the most advanced component developed in Apple, which is mainly composed of neural processors capable of processing artificial intelligence needed for automatic driving. The function of the chip means that the chip can generate heat, so it is necessary to develop an advanced cooling system.
It is necessary to develop a vehicle that can prevent driving fatigue during long-distance travel. But to build a real car for an outsider in the auto industry like Apple, you need partners. The company is discussing deals with multiple manufacturers and is considering a deal in the U.S.The possibility of making cars.
Security is the main part of this problem. Engineers involved in the work say Apple is trying to put in place stronger security measures than Tesla Motors and Waymo. This involves creating enough redundancy. This is a feature that starts the backup system layer to avoid security and cause system failure.
Apple is actively recruiting engineers to test and develop security features. "The special project team is looking for a skilled mechanical engineer to lead the development of mechanical systems with safety-critical functions," Apple said in a recent job posting. "We will be passionate about understanding something to assist in the design of security systems and to lead the testing and response of those systems."
Apple is hiring more autonomous driving and automotive hardware engineers as part of efforts to speed up the project. That includes the involvement of former Tesla Motors Autopilot Software Director CJ Moore.
In recent weeks, Apple has been a climate system expert at Volvo Cars, a manager at Daimler Trucks, a battery systems engineer at Karma Automotive LLC and other automakers, General Motors. We also use Cruise LLC's sensor engineers and automotive safety engineers. It comes from companies such as Joyson Safety Systems and several other engineers in Tesla Motors, according to LinkedIn and people familiar with the matter.
According to Apple's recruitment list, the company has hired a software engineer to study "the experience of human interaction with autonomous driving technology", which shows that the company is deeply involved in the development of automobile user interface. This list shows that the software under development is based on technology similar to iPhone operating system.
To power the car, Apple discussed compatibility with the Combined Charging System (CCS). This will enable Apple to make full use of the global charger network. However, this approach differs from proprietary charging systems developed for the iPhone and Apple Watch.
Apple has been discussing several different business models for its cars, including developing self-driving cars that compete with Uber, Lyft Inc. and Waymo. The company discussed an exterior design similar to a canoe when adopting the fleet method. However, it is more likely that Apple will provide a private car.
It is not easy to achieve this. Over the past seven years, Apple's auto program has experienced development challenges, leadership struggles, layoffs and delays. Tesla Motors's entry into the field in 2018 was exciting but ultimately confusing. In addition to the oilfield itself, at least four senior managers of the project left in 2021.
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