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2021-08-26

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ByteDance Said to Consider Buying Chinese VR Gear Maker Pico

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An investment in the firm would mark ByteDance founder Zhang Yiming’s first foray in VR and a potential new source of revenue after hitting the jackpot with TikTok, its Chinese counterpart Douyin and news aggregator Toutiao.</p>\n<p>Talks are still ongoing and a final decision hasn’t been made, the person said, asking not to be identified. ByteDance and Pico didn’t immediately reply to queries about the talks, which were first reported by local trade media.</p>\n<p>VR headsets have been gaining popularity as more games and fitness apps adopt the technology. ByteDance will be joining an already crowded field, led by <a href=\"https://laohu8.com/S/FB\">Facebook</a> Inc., which last year introduced an upgraded Oculus Quest headset that was the best-selling VR headset globally. 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An investment in the firm would mark ByteDance founder Zhang Yiming’s first foray in VR and a potential new source of revenue after hitting the jackpot with TikTok, its Chinese counterpart Douyin and news aggregator Toutiao.\nTalks are still ongoing and a final decision hasn’t been made, the person said, asking not to be identified. ByteDance and Pico didn’t immediately reply to queries about the talks, which were first reported by local trade media.\nVR headsets have been gaining popularity as more games and fitness apps adopt the technology. ByteDance will be joining an already crowded field, led by Facebook Inc., which last year introduced an upgraded Oculus Quest headset that was the best-selling VR headset globally. 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