AMC’s sales for SPIDER-MAN: NO WAY HOME came within 1.5% of the all-time single day record, set by AVENGERS: ENDGAME in 2019.
A key driver of the immense sale of these tickets was that AMC and Sony Pictures collaborated to offer the first ever NFT promotion by a major theatrical exhibitor. A limited quantity of up to 86,000 NFTs were made available for AMC Stubs Premiere, A-List and Investor Connect members, with one NFT being given per qualifying member. To qualify, members had to be among the first 86,000 to purchase their opening day tickets (or in the case of AMC Stubs A-List members who were the first to reserve their seats), at any and all U.S. AMC Theatres locations.
Long way to go to make up what was lost and certainly wouldn't get excited just yet, but anytime you see a + $1 gain just minutes into pre-market and know some good news, it's encouraging.$AMC Entertainment(AMC)$
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