刘强东冲到一线：白天送外卖，晚上请骑手吃海底捞

时代周报2025-04-21

正如刘强东所说，对待外卖业务，他是认真的，甚至亲自冲到一线。　　4月21日晚，跑单结束的刘强东请外卖骑手吃了海底捞外送，他表示，今天见到一线的骑手非常开心，下午也特意去送了几单外卖。　　视频画面中外卖骑手围坐在一起吃火锅，骑手称，今天本来挺冷的，但是送完货吃了东哥请的火锅，瞬间感觉不冷了。　　图源：外卖骑手视频截图　　当天，名叫“Jeffery”的用户在社交平台发文称，接到了东哥送的第一单外卖...

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night","themeId":null,"isJumpTheme":false,"ttsUrl":null,"symbols_score_info":{"86618":0.6,"89618":0.6,"06862":1,"JD":1,"06618":1,"09618":1},"content_text":"正如刘强东所说，对待外卖业务，他是认真的，甚至亲自冲到一线。　　4月21日晚，跑单结束的刘强东请外卖骑手吃了海底捞外送，他表示，今天见到一线的骑手非常开心，下午也特意去送了几单外卖。　　视频画面中外卖骑手围坐在一起吃火锅，骑手称，今天本来挺冷的，但是送完货吃了东哥请的火锅，瞬间感觉不冷了。 　　图源：外卖骑手视频截图 　　当天，名叫“Jeffery”的用户在社交平台发文称，接到了东哥送的第一单外卖，“荣幸啊，也享受过千亿大佬的服务啦，祝京东生意红红火火，蒸蒸日上。” 　　图源：Jeffery小红书 　　此外，多位网友在社交平台上曝光了偶遇刘强东送外卖的照片。　　京东方面回应时代周报记者称属实，感谢大家对京东外卖的关注与支持。　　同一天，京东发布公开信表示，将扩大招聘规模，将未来三个月的全职骑手招聘计划从5万人增至10万人。　　2月11日，京东高调入局外卖业务，主打低佣金和品质外卖。此后，京东外卖便开启了一路狂奔的姿态。　　有接近京东的人士向时代周报记者表示，京东外卖最开始从茶饮品类入手，收获了不错的效果，于是得出了一个基本判断，京东做外卖有一定的用户需求，而其自身的配送体系也能支撑起这项业务。　　3月20日，京东外卖宣布，目前已与超10000名全职骑手签署正式劳动合同，正逐步落实五险一金的缴纳工作。　　在消费者端，2025年4月11日，京东外卖继续吹响冲锋号——百亿补贴全面上线。　　“最近买奶茶饮料，首先会考虑京东，用完满减，以前要花20元左右的产品，现在不到10元就能拿下。”一位深圳外卖消费者向时代周报记者表示。　　4月15日，京东表示当日外卖订单量将超过500万单，距离其官宣破百万订单过去还不到一个月。　　4月16日午间，京东外卖一度被挤“宕机”。京东方面称因百亿补贴活动，京东外卖的流量达到了平时的4倍，系统出现了近20分钟的异常。为表歉意，京东外卖将额外发放10万张“满15减10”百亿补贴优惠券。　　重回一线的刘强东频繁为外卖站台，几乎直白表明了外卖业务在内部的战略地位，也意味着本地生活服务市场的竞争进入白热化阶段。（文章来源：时代周报）","kind":"news","is_publish_news":true,"is_publish_highlight":false,"is_publish_live":false,"is_publish_wemedia":null,"editions":null,"column":"","sentiment":"0","news_tag":"","news_rank":0,"symbols":[],"gpt_button":0,"need_auth":false,"code":"91000000","status":"200"},"commentList":[],"isCommentEnd":true,"newsSizeData":{"likeSize":1,"commentSize":0,"repostSize":0,"favoriteSize":0,"likeStatus":false,"favoriteStatus":false},"APP":{"userAgent":"Mozilla/5.0 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