研报掘金丨中泰证券：首予丸美生物“买入”评级转型，品牌势能等方面向上趋势确定

格隆汇2025-03-06

格隆汇3月6日｜中泰证券研报指出，丸美生物(603983.SH)已经完成产品、渠道的梳理、转型，品牌势能向上趋势确定。25年初，公司加大线下市场投入，针对线下重磅推出4款新品，满足消费者高端护肤的多样化需求。据不完全统计，丸美累计投资9个美妆品牌及企业，投资领域广泛覆盖母婴、口腔、男士护理、化妆品制造、内容制作等多个细分赛道。考虑到丸美生物大单品目前正处于上升期、仍有较大的发展空间，同时公司旗下...

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研报掘金丨中泰证券：首予丸美生物“买入”评级 转型，品牌势能等方面向上趋势确定

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研报掘金丨中泰证券：首予丸美生物“买入”评级转型，品牌势能等方面向上趋势确定