百强房企2月份销售额同比增长近两成华润置地距中海仅差1亿

新京报2025-03-03

在刚刚过去的2月份，百强房企销售额同比大增。　　据中指研究院最新发布的数据显示，2025年1-2月，TOP100房企销售总额为4479.9亿元，同比下降5.9%，降幅较1月份大幅收窄10.6个百分点。其中，2月单月，TOP100房企销售额同比增长17.3%。　　同时，根据中指研究院、克而瑞研究中心数据显示，1-2月，百强房企销售排行榜前三名分别为保利发展、中海地产、华润置地，对应销售额（全口径）...

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href=http://finance.eastmoney.com/a/202503033335109462.html><strong>新京报</strong></a>\n\n\n</h4>\n\n</header>\n<article>\n<div>\n<p>在刚刚过去的2月份，百强房企销售额同比大增。　　据中指研究院最新发布的数据显示，2025年1-2月，TOP100房企销售总额为4479.9亿元，同比下降5.9%，降幅较1月份大幅收窄10.6个百分点。其中，2月单月，TOP100房企销售额同比增长17.3%。　　同时，根据中指研究院、克而瑞研究中心数据显示，1-2月，百强房企销售排行榜前三名分别为保利发展、中海地产、华润置地，对应销售额（全口径）...</p>\n\n<a href=\"http://finance.eastmoney.com/a/202503033335109462.html\">网页链接</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","isBrief":false,"type":0,"news_type":1,"symbol":"LU1366334578.USD","symbol_name":"ALLSPRING EMERGING MARKETS EQUITY INCOME \"A\" (USD) 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Shipping","themeId":null,"isJumpTheme":false,"ttsUrl":null,"symbols_score_info":{"01109":1},"content_text":"在刚刚过去的2月份，百强房企销售额同比大增。　　据中指研究院最新发布的数据显示，2025年1-2月，TOP100房企销售总额为4479.9亿元，同比下降5.9%，降幅较1月份大幅收窄10.6个百分点。其中，2月单月，TOP100房企销售额同比增长17.3%。　　同时，根据中指研究院、克而瑞研究中心数据显示，1-2月，百强房企销售排行榜前三名分别为保利发展、中海地产、华润置地，对应销售额（全口径）分别为340亿元、252亿元和251亿元。 图/中指研究院　　“保海润”居前三　　目前，销售额破300亿元的房企只有一家，就是保利发展，大幅领先于第二名中海地产，而中海地产和华润置地“咬”得比较紧，两者分别为252亿元和251亿元，仅仅只有1亿元的差距。　　而第四名和第五名分别为绿城中国和万科，两者销售额分别为239.7亿元和212亿元，也仅相差不到28亿元，这也预示着今年TOP5的竞争更加激烈，不确定性增强。　　根据中指研究院数据，TOP10房企中突破200亿元销售额的还有招商蛇口、建发房产，对应销售额分别202.5亿元和200.5亿元。此外，进入前10名的房企还有华发股份、越秀地产、滨江集团，对应销售额分别为172.2亿元、129亿元和127.6亿元。　　综合来看，1-2月销售总额超百亿房企12家，较去年同期减少2家；销售总额超50亿的房企20家，较去年同期减少2家。　　值得关注的是，曾经的龙头房企例如绿地控股、碧桂园的排名逐渐落后，前两个月对应的销售额分别为66亿元和56亿元，分别位居第16位和第19位。　　对于百强房企2月销售额同比增长，中指研究院企业研究总监刘水分析称：“2月份，多地举办房交会、购房节，一方面，部分城市借助春节余热，开展新春购房月、房交会等，通过推出涵盖刚需、改善等多种类型在售新房及保障房、‘以旧换新’房源等，满足多类客群的需求；另一方面，部分城市围绕‘好房子’，如深圳坪山举办好房节活动，带动项目成交。”　　华发、越秀销售额大增　　从2月单月销售来看，部分房企同比增长明显。根据克而瑞数据，从单月销售来看，华润置地、中海、华发、越秀2月份销售额同比大增，分别增长47%、55%、74%和62%，显著领先于行业其他房企。　　同时，主流房企中销售面积同比增速普遍低于销售金额同比增速，如：保利、中海、华润置地、建发、华发、越秀等，这表明房企销售结构中高能级城市占比提升。　　以高能级城市上海为例，据中指研究院数据显示，中海地产、保利发展、招商蛇口位居上海1-2月销售额排行榜前三名，这也表明龙头房企销售额提升背后正是高能级城市市场的回暖。以上海为例，2月份，新房市场共成交8299套，而二手房市场更是达到了16742套的成交量，与2024年同期相比，同比大涨约120%，创下近三年同期最高纪录。　　对于接下来楼市的走势，克而瑞研究中心表示，核心城市北上深杭等3月均将迎来供应放量，改善和高端盘占比上升，预期将拉动市场热度回升，加之核心一二线楼市调控政策尚有放松空间，也将助力市场维稳，不过多数三四线城市或将延续筑底行情，改善型产品的去化优于刚需。　　克而瑞研究中心预计，3月份全国楼市整体供求有望修复，环比持续增长，但考虑到去年高基数原因，同比或将持平或小幅微降，部分城市或将出现局部“小阳春”。　　刘水也预测表示，随着春节后核心城市楼市交易及土地市场回暖，叠加政策支持及传统营销季推动，3月房地产市场有望延续回稳态势，核心城市或出现“小阳春”行情。（文章来源：新京报）","kind":"news","is_publish_news":true,"is_publish_highlight":false,"is_publish_live":false,"is_publish_wemedia":null,"editions":null,"column":"","sentiment":"0","news_tag":"","news_rank":0,"symbols":[],"gpt_button":1,"need_auth":false,"code":"91000000","status":"200"},"commentList":[],"isCommentEnd":true,"newsSizeData":{"likeSize":0,"commentSize":0,"repostSize":0,"favoriteSize":0,"likeStatus":false,"favoriteStatus":false},"APP":{"userAgent":"Mozilla/5.0 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百强房企2月份销售额同比增长近两成 华润置地距中海仅差1亿

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百强房企2月份销售额同比增长近两成华润置地距中海仅差1亿