北京土拍开门红！朱房“双子星”182亿成交平均溢价超20%

新京报01-02

1月2日，北京土地市场迎来“开门红”，6家国企央企及联合体展开几百轮厮杀，给新年的北京土拍市场打了一剂强心针。　　登场2025年首拍的是海淀朱房“双子星”地块，分别为海淀朱房0029地块和海淀朱房0030地块，总起始价150.3亿元。在不限价、无指导价以及价高者得的规则下，最终共计成交181.924亿元，平均溢价率达到21.04%。　　在这场土地大战中，海淀朱房0029地块由华润置地+中铁置业+...

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Zhufang's \"Gemini\" transaction average premium of 18.2 billion exceeds 20%","themeId":null,"isJumpTheme":false,"ttsUrl":null,"symbols_score_info":{"01109":0.62},"content_text":"1月2日，北京土地市场迎来“开门红”，6家国企央企及联合体展开几百轮厮杀，给新年的北京土拍市场打了一剂强心针。　　登场2025年首拍的是海淀朱房“双子星”地块，分别为海淀朱房0029地块和海淀朱房0030地块，总起始价150.3亿元。在不限价、无指导价以及价高者得的规则下，最终共计成交181.924亿元，平均溢价率达到21.04%。　　在这场土地大战中，海淀朱房0029地块由华润置地+中铁置业+招商蛇口联合体以91.52亿元拿下，海淀朱房0030地块由建发以90.404亿元获得。对于当下土地市场的出让规则，业内人士认为这意味着新房将回归市场定价机制。　　海淀朱房 “双子星”东西相邻　　1月2日开拍的海淀朱房 “双子星”地块东西相邻。两宗地块均为纯住宅用地，无其他配建，出让规则是不限地价、未设销售指导价，不摇号，价高者得。在中指研究院土地市场研究负责人张凯看来，这也意味着新房将回归市场定价机制。　　当天，首先开拍的是位于西侧的海淀朱房0029地块，参与竞价的房企包括中海地产、建发房产、中国金茂、华润置地+中铁置业+招商蛇口联合体、保利发展。在现场竞价阶段，异常火热，经过近170轮报价，最终，三家央企组成的华润置地+中铁置业+招商蛇口联合体以91.52亿元的价格摘得该地块，折合楼面价约8.92万元/平方米，溢价17.33%。　　据出让信息显示，海淀朱房0029地块用地规模4.27万平方米，容积率2.4，限高48米，地上建筑规模约10.26万平方米，起始价78亿元，起始楼面价约7.6万元/平方米。　　出乎意料的是，海淀朱房0030地块的竞价过程要比海淀朱房0029地块更为激烈。在竞价现场经过247轮报价后，最终由建发集团旗下子公司济南兆瑞房地产开发有限公司以90.404亿元摘得，溢价率更高，达到25.04%，折合楼面价约9.5万元/平方米，比海淀朱房0029地块高近6000元/平方米。　　此次海淀朱房0030地块共有6家房企参与竞价，包括北京城建、中海地产、建发房产、中国金茂、中铁置业+招商蛇口+华润置地联合体、保利发展。该地块用地规模3.93万平方米，容积率2.42，限高48米，地上建筑规模约9.51万平方米，起始总价72.3亿元，起始楼面价约7.6万元/平方米。　　从价格来看，海淀朱房“双子星”地块楼面价分别为8.92万元/平方米和9.5万元/平方米，从成本推算，朱房村两宗地块的最终售价很可能会达到12万元/平方米。　　业内：或将打造橡树湾系列产品　　海淀朱房的这两宗地块位于北五环与京新高速东北角，南侧紧邻北五环，距离地铁13号线上地站直线距离大约1.1公里，到中关村软件园车程大约10分钟。地块西北侧是较大体量的回迁房，东北侧是华润北京橡树湾二期至五期，以及商业配套清河万象汇。当前橡树湾二手房挂牌价在13万元/平方米左右。值得一提的是，万象汇、北京橡树湾均是华润置地的产品。对于此次华润置地+中铁置业+招商蛇口联合体拿地，张凯预计其将会继续打造橡树湾系列产品。　　在教育配套方面，目前现有海淀第二实验小学（汇缘小区）、海淀第二实验小学（橡树湾校区）。海淀朱房0030地块东北侧教育规划用地规划一所九年一贯制学校和一所幼儿园，由清华附属实验学校承办，并将纳入清华大学附属中学教育集团。　　对于地块的不利因素方面，张凯认为，项目靠近北五环，有一定的噪音影响；另外西北侧500米附近有一处L形文物遗迹，是秦汉时期的军事城镇遗址，该景点目前尚未开放。　　海淀朱房两宗地块出让后，市场的关注点还有3公里外的功德寺“双子星”地块，因为距离近，市场竞争不可避免。功德寺“双子星”地块是在2024年11月5日出让，均触达了地价上限后以摇号方式成交。从其规划来看，户型从97平方米三居到250平方米四居全面覆盖，销售指导价10.5万元/平方米，业内预计会在指导价上限开盘。项目卖点是上地学区，以及背靠中关村软件园、诸多大厂总部、知名高校等购买群体。　　相比之下，朱房地块由于不限价，未来面向纯改善需求做大平层豪宅的概率更大。张凯认为，朱房地块容积率稍高，为2.4，限高48米，大概率是打造成15-16层的小高层。　　而在建筑设计上，海淀朱房“双子星”地块的出让文件中也有要求，“朱房地区以现代建筑风格为主，可适当结合新中式风格，建筑造型规整、内敛，营造稳重、和谐、明朗的人居环境。”（文章来源：新京报）","kind":"news","is_publish_news":true,"is_publish_highlight":false,"is_publish_live":false,"is_publish_wemedia":null,"editions":null,"column":"","sentiment":"0","news_tag":"","news_rank":0,"symbols":[],"gpt_button":1},"commentList":[],"isCommentEnd":true,"newsSizeData":{"likeSize":0,"commentSize":0,"repostSize":0,"favoriteSize":0,"likeStatus":false,"favoriteStatus":false},"APP":{"userAgent":"Mozilla/5.0 AppleWebKit/537.36 (KHTML, like Gecko; compatible; ClaudeBot/1.0; +claudebot@anthropic.com)","isDev":false,"isTTM":false,"deviceId":"web-server-community-laohu8-v3","version":"4.29.4","shortVersion":"4.29.4","platform":"web","vendor":"web","appName":"laohu8","isIOS":false,"isAndroid":false,"isTiger":false,"isTHS":false,"isWeiXin":false,"isWeiXinMini":false,"isWeiBo":false,"isQQ":false,"isBaiduSwan":false,"isBaiduBox":false,"isDingTalk":false,"isToutiao":false,"isOnePlus":false,"isHuaWei":false,"isXiaomi":false,"isXiaomiWebView":false,"isOppo":false,"isVivo":false,"isSamsung":false,"isMobile":false},"href":"/m/news/2500736829"}

北京土拍开门红！朱房“双子星”182亿成交 平均溢价超20%

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北京土拍开门红！朱房“双子星”182亿成交平均溢价超20%