苹果税，加征“智能税”？

澎湃新闻12:16

看到下面消息后，好像不那么期待i“苹果智能”了。一项新调查显示，Apple Intelligence 对 iPhone 买家来说很不重要。经销商SellCell在美国发起了一项用户调查，分别选取了1000名iOS用户和1000名Android用户，对人工智能体验进行反馈。从结果来看，大多数用户对人工智能并不满意。73%的iPhone用户和87%的三星Galaxy用户表示，这些功能几乎没有价值。...

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tax\"?","themeId":null,"isJumpTheme":false,"ttsUrl":null,"symbols_score_info":{"AAPL":1,"MACW.SI":0.6},"content_text":"看到下面消息后，好像不那么期待i“苹果智能”了。一项新调查显示，Apple Intelligence 对 iPhone 买家来说很不重要。经销商SellCell在美国发起了一项用户调查，分别选取了1000名iOS用户和1000名Android用户，对人工智能体验进行反馈。从结果来看，大多数用户对人工智能并不满意。73%的iPhone用户和87%的三星Galaxy用户表示，这些功能几乎没有价值。58%的iPhone用户和53%的三星用户尚未开始使用人工智能功能。在尝试过这些功能的人中，大多数人认为文本编写工具和通知摘要最有用。16.8%的iPhone用户表示，他们会考虑购买三星手机以获得更好的人工智能体验。而在三星用户中，只有9.7%的用户会考虑切换到iOS来体验AI功能。虽然这两个数字的比例都不算高，但考虑到苹果在生态上的粘度，这个比例已经足够让苹果警惕了。这可能和苹果的期待大相径庭。对于苹果来说，现在最重要的事情可能就是将Apple Intelligence（苹果智能）尽快推向全球市场。在苹果智能的推进之外，该功能是否会收费也是消费者非常关心的。对此苹果CEO库克在接受采访时明确表示，苹果从来没有考虑过Apple Intelligence收费问题。库克认为，AI能力是苹果手机的基本功能，就如同屏幕的多点触控一样。此外，库克在2024年已经多次前往中国，业界猜测库克是为了AI方面的合作而来，苹果可能会通过使用国内大模型，来为国内用户提供人工智能服务。这样就可以符合国内的法律规定，还能回避潜在的法律风险。同时，手机上纷纷布局端侧模型，并且以此为营销概念的事？对此，动点科技黄尘和书乐进行了一番交流，本猴以为：给智能手机增加AI，本身是未来的发展趋势。但手机厂商未必都具有大模型开发能力，毕竟硬件和软件厂商的汉河楚界明显。同时两线作战往往是互联网科技大厂的专利，如苹果、谷歌、华为、小米等，其他厂商并非不能涉足。但即使大厂出手，但可能达成的效果会偏重于营销，AI体验也会比较“智障”。至于没有开发AI实力的手机厂商，则也可以通过和大模型厂商合作，进行软硬互补和定制。总而言之，AI手机这一理念，目前而言，即使是大厂也还偏重于概念，只能达成语音助手2.0版，远未达成智能体实战。","kind":"news","is_publish_news":true,"is_publish_highlight":false,"is_publish_live":false,"is_publish_wemedia":null,"editions":null,"column":"","sentiment":"0","news_tag":"","news_rank":0,"symbols":[],"gpt_button":0},"commentList":[],"isCommentEnd":true,"newsSizeData":{"likeSize":0,"commentSize":0,"repostSize":0,"favoriteSize":0,"likeStatus":false,"favoriteStatus":false},"APP":{"userAgent":"Mozilla/5.0 AppleWebKit/537.36 (KHTML, like Gecko; compatible; ClaudeBot/1.0; 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