研报掘金丨方正证券：山西汾酒在品牌、渠道等方面加速布局，维持“强烈推荐”评级

格隆汇12-04

格隆汇12月4日｜方正证券研报指出，22-24年作为汾酒复兴纲领的第一阶段，山西汾酒(600809.SH)持续推进产品结构的持续优化，22-23年青花系列销售额分别超120/150亿，同时自23年起全面推行汾享礼遇，精细化渠道体系管理。25-26 年起进入复兴纲领第二阶段，为重新筑底的要素调整期，公司主动控速，定调稳健增长为先，在行业调整周期中以提升品牌价值为重。27-30年全面提升产品价格，激发...

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