小米王腾：REDMI为谁而变？

IT之家11-21 11:07

IT之家 11 月 21 日消息，小米今日宣布 REDMI 全新品牌标识正式登场，由此前的首字母大写改为了全部大写字母，颜色也从渐变色变成了大红纯色。

▲ 以前的 Redmi LOGO

▲ 现在的 REDMI LOGO

对此，小米中国区市场部副总经理、REDMI 品牌总经理王腾今日发布长文，解释 REDMI 为何换 LOGO。

王腾表示：“这一年来，我和很多年轻的朋友们见了面，聊了天。在他们身上我也看到了一些变化：从‘凭热爱，不顾一切’到‘凭实力，当红不让’。”

王腾还称，新一代的年轻人“变”了，变得不那么“怕红”了，而“REDMI 品牌，正是为了这样的你们而改变”。IT之家附全文如下：

小米今日还官宣 REDMI K80 系列手机定档 11 月 27 日晚 7 点，樊振东担任 REDMI 冠军大使。

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品牌，正是为了这样的你们而改变”。IT之家附全文如下：</p><p><img src=\"data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABAQMAAAAl21bKAAAAA1BMVEXy8vJkA4prAAAACklEQVQI12NgAAAAAgAB4iG8MwAAAABJRU5ErkJggg==\"/></p><p>小米今日还官宣 REDMI K80 系列手机定档 11 月 27 日晚 7 点，樊振东担任 REDMI 冠军大使。</p><p><img src=\"data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABAQMAAAAl21bKAAAAA1BMVEXy8vJkA4prAAAACklEQVQI12NgAAAAAgAB4iG8MwAAAABJRU5ErkJggg==\"/></p></body></html>","source":"ifeng_tech","html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>小米王腾：REDMI为谁而变？</title>\n<style 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margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\n小米王腾：REDMI为谁而变？\n</h2>\n\n<h4 class=\"meta\">\n\n<p class=\"head\">\n<strong class=\"h-name small\">IT之家</strong><span class=\"h-time small\">2024-11-21 11:07</span>\n</p>\n\n</h4>\n\n</header>\n<article>\n<html><body><p>IT之家 11 月 21 日消息，小米今日宣布 REDMI 全新品牌标识正式登场，由此前的首字母大写改为了全部大写字母，颜色也从渐变色变成了大红纯色。</p><p><img src=\"data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABAQMAAAAl21bKAAAAA1BMVEXy8vJkA4prAAAACklEQVQI12NgAAAAAgAB4iG8MwAAAABJRU5ErkJggg==\"/></p><p>▲ 以前的 Redmi LOGO</p><p><img src=\"data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABAQMAAAAl21bKAAAAA1BMVEXy8vJkA4prAAAACklEQVQI12NgAAAAAgAB4iG8MwAAAABJRU5ErkJggg==\"/></p><p>▲ 现在的 REDMI LOGO</p><p>对此，小米中国区市场部副总经理、REDMI 品牌总经理王腾今日发布长文，解释 REDMI 为何换 LOGO。</p><p>王腾表示：“这一年来，我和很多年轻的朋友们见了面，聊了天。在他们身上我也看到了一些变化：从‘凭热爱，不顾一切’到‘凭实力，当红不让’。”</p><p>王腾还称，新一代的年轻人“变”了，变得不那么“怕红”了，而“REDMI 品牌，正是为了这样的你们而改变”。IT之家附全文如下：</p><p><img src=\"data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABAQMAAAAl21bKAAAAA1BMVEXy8vJkA4prAAAACklEQVQI12NgAAAAAgAB4iG8MwAAAABJRU5ErkJggg==\"/></p><p>小米今日还官宣 REDMI K80 系列手机定档 11 月 27 日晚 7 点，樊振东担任 REDMI 冠军大使。</p><p><img src=\"data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABAQMAAAAl21bKAAAAA1BMVEXy8vJkA4prAAAACklEQVQI12NgAAAAAgAB4iG8MwAAAABJRU5ErkJggg==\"/></p></body></html>\n\n<div class=\"bt-text\">\n\n\n<p> 来源：<a href=\"https://tech.ifeng.com/c/8egfbMEVsKH\">IT之家</a> 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