肯德基的新店将有一半交给加盟商

地产与商业11-20 09:30

近日，百胜中国公布的2024年第三季度财报显示，百胜中国营收同比增长了2.63%至87.08亿美元，净利润同比增长9.04%至7.96亿美元；在第三季度，百胜中国营收同比增长了5.39%至30.71亿美元，净利润同比增长了21.72%至2.97亿美元。财报电话会还释放了一个重要讯号，未来几年，肯德基净新增门店中，加盟店比例将逐步提升至40%到50%，必胜客则提升至20%到30%。这意味着，肯德基的...

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href=https://finance.sina.com.cn/wm/2024-11-20/doc-incwspwu2216023.shtml><strong>地产与商业</strong></a>\n\n\n</h4>\n\n</header>\n<article>\n<div>\n<p>近日，百胜中国公布的2024年第三季度财报显示，百胜中国营收同比增长了2.63%至87.08亿美元，净利润同比增长9.04%至7.96亿美元；在第三季度，百胜中国营收同比增长了5.39%至30.71亿美元，净利润同比增长了21.72%至2.97亿美元。财报电话会还释放了一个重要讯号，未来几年，肯德基净新增门店中，加盟店比例将逐步提升至40%到50%，必胜客则提升至20%到30%。这意味着，肯德基的...</p>\n\n<a href=\"https://finance.sina.com.cn/wm/2024-11-20/doc-incwspwu2216023.shtml\">网页链接</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","isBrief":false,"type":0,"news_type":1,"symbol":"YUMC","symbol_name":"百胜中国","start_time":0,"source_url":"https://finance.sina.com.cn/wm/2024-11-20/doc-incwspwu2216023.shtml","article_id":"2484123138","we_media_id":null,"thumbnails":[],"rights":{"source":"sina","url":"https://finance.sina.com.cn/wm/2024-11-20/doc-incwspwu2216023.shtml","rn_cache_url":null,"customStyle":"body{padding-top:10px;}.art_tit_h1{#titleStyle#}a{#lv2TextColor#}.art_time, .art_cite{#sourceStyle#;} .art_cite{margin-left: 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handed over to franchisees","themeId":null,"isJumpTheme":false,"ttsUrl":null,"symbols_score_info":{"YUMC":0.9,"09987":0.9},"content_text":"近日，百胜中国公布的2024年第三季度财报显示，百胜中国营收同比增长了2.63%至87.08亿美元，净利润同比增长9.04%至7.96亿美元；在第三季度，百胜中国营收同比增长了5.39%至30.71亿美元，净利润同比增长了21.72%至2.97亿美元。财报电话会还释放了一个重要讯号，未来几年，肯德基净新增门店中，加盟店比例将逐步提升至40%到50%，必胜客则提升至20%到30%。这意味着，肯德基的新店有一半将交给加盟商来开，这是一个巨大的转变。2024年迄今，肯德基、必胜客的净新增门店中分别有27%、7%为加盟。财报显示，截至9月30日，肯德基门店总数为11283家，其中加盟店数量为1325家，加盟店占比12%；必胜客门店总数为3606家，加盟店178家，占比5%。在去年9月的投资者会上，百胜中国曾经提到，肯德基提供了4种门店模式（标准店、Future store、Mini店及下沉市场餐厅）及To Go、肩并肩、咖啡车、小站等多种功能模块。“小镇mini门店模式，开店成本降低至不到50万元，大约是肯德基普通门店的1/3”，百胜中国代理首席财务官丁晓称。在全民加盟时代下，肯德基在点位和加盟商的选择上，更加注重其附带的资源。百胜中国首席执行官屈翠容称，未来的加盟店会重点关注过往无法触及的战略要点（如高速服务区）、偏远地区，以及低线城市。目前，百胜中国西藏地区的加盟商已开出16家肯德基餐厅。除去加盟提速，百胜中国还在进行门店模型创新，最近被外界认为对标“萨莉亚”的必胜客WOW店型就是其中一例。该店型提供一份低至19元的披萨、低至15元的意大利面，人均消费在40元上下，截至11月初，必胜客在全国有150家店已经改造为WOW店，其中约有50家位于广东。此外，百胜中国将继续维持对2024财年的指引，全年净新增约1500-1700家门店，目标到2026年达到2万家门店。\n\n\n海量资讯、精准解读，尽在新浪财经APP","kind":null,"is_publish_news":true,"is_publish_highlight":false,"is_publish_live":false,"is_publish_wemedia":null,"editions":null,"column":"","sentiment":"0","news_tag":"","news_rank":0,"symbols":[],"gpt_button":1},"commentList":[],"isCommentEnd":true,"newsSizeData":{"likeSize":0,"commentSize":0,"repostSize":0,"favoriteSize":0,"likeStatus":false,"favoriteStatus":false},"APP":{"userAgent":"Mozilla/5.0 AppleWebKit/537.36 (KHTML, like Gecko; compatible; ClaudeBot/1.0; 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