民生证券给予上海家化推荐评级，2024年三季报点评：Q3完成核心人才迭代，经营质量持续改善，期待增长拐点

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民生证券10月31日发布研报称，给予上海家化（600315.SH，最新价：16.49元）推荐评级。评级理由主要包括：1）事件：上海家化披露2024年三季度业绩；2）处于战略转型阵痛期，盈利能力短期承压；3）持续推进组织架构调整，Q3完成核心人才迭代；4）聚焦和加强品牌建设，多品牌精准曝光、持续出圈；5）“双11”期间线上渠道战略改革成效初显，线下调整稳步推进，期待后续增长拐点。风险提示：行业竞争...

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