促销助力麦当劳同店销售逆袭，Q3有望重返增长轨道

智通财经09-09

9月9日，投资研究机构Evercore ISI指出，麦当劳的同店销售趋势在8月下半月已经转为正增长。尽管市场普遍预期同比下降1%，但该机构认为麦当劳在第三季度的同店销售可能会实现轻微的正增长。该机构分析师大卫·帕尔默(David Palmer)表示：“展望第四季度，我们相信麦当劳的超值菜单、不断增加的产品新闻以及广告投资将继续帮助其增加市场份额。我们认为麦当劳的运营系统比几个月前更加协调一致，服务...

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