从美国“线下版唯品会”爆红，看国内折扣零售机遇

照理说事07-03

“折扣”，最近几年已成为零售市场的顶流热词，可以说热到烫手都不为过。围绕消费者的“衣食住行”，无数零售业态都想挤入赛道。如此火热，折扣店的前景到底如何？估计不少人有此疑问。而实际问题并不难解答，因为赛道龙头——TJX早已经树起了标杆，打好了样。这家全美最大的服饰家居折扣零售商，在欧美市场可谓相当知名且人气高。流行巨星泰勒·斯威夫特 (Taylor Swift)，就是这家折扣商的疯狂拥趸，不开心时，...

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