《上海中华老字号品牌景气指数》在沪首发老凤祥、光明乳业等进入前十榜单

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东方网记者范易成4月30日报道：中华老字号具有鲜明的中华优秀传统文化特征和历史底蕴，并蕴含独特的经济价值和文化价值。上海作为拥有中华老字号最多的省级行政区，有着悠久的品牌培育历史，是许多享誉全国的老字号、老品牌的诞生地。昨天，《上海中华老字号品牌景气指数》在沪首次发布。指数研究项目负责人王、上海交通大学安泰经济与管理学院教授王良燕介绍，立足新发展阶段，为促进上海中华老字号品牌守正创新和兴旺繁荣，...

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《上海中华老字号品牌景气指数》在沪首发 老凤祥、光明乳业等进入前十榜单

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《上海中华老字号品牌景气指数》在沪首发老凤祥、光明乳业等进入前十榜单