iPhone激活份额在美国降至6年来新低：安卓阵营突飞猛进

中关村在线04-27

根据CIRP最新报告显示，美国智能手机市场中苹果iPhone的新激活市场份额较去年同期显著下滑至六年来的最低水平。虽然苹果现有用户数量可能超过其最新激活市场份额，但后者已经明显下降。数据显示，在2023年第一和第二季度期间，苹果在美国市场的新激活份额一度达到40%的高峰。然而，截止到2024年第一季度，这一数字已经降至33%。这意味着，在每部智能手机被激活时，就有2部属于安卓阵营的产品。据了解，...

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6-year low in the United States: Android camp advances by leaps and bounds","themeId":null,"isJumpTheme":false,"ttsUrl":null,"symbols_score_info":{"AAPL":1},"content_text":"根据CIRP最新报告显示，美国智能手机市场中苹果iPhone的新激活市场份额较去年同期显著下滑至六年来的最低水平。虽然苹果现有用户数量可能超过其最新激活市场份额，但后者已经明显下降。数据显示，在2023年第一和第二季度期间，苹果在美国市场的新激活份额一度达到40%的高峰。然而，截止到2024年第一季度，这一数字已经降至33%。这意味着，在每部智能手机被激活时，就有2部属于安卓阵营的产品。据了解，苹果上次出现如此低的激活量占比还要追溯到2017年。CIRP认为，导致激活率下降的主要原因之一是过去几年来iPhone质量的提升以及新功能的减少。此外，“更透明的手机购买计划也促使许多智能手机用户推迟了升级换代周期”，而这种影响在iPhone用户群体中可能会比安卓手机更为显著。编辑点评：尽管苹果iPhone曾经在美国市场处于领先地位，但现在看来，安卓手机的竞争力正在增强，特别是在新激活市场份额上。这或许将促使苹果公司重新评估其产品策略，以应对不断变化的市场需求和竞争现状。","kind":null,"is_publish_news":null,"is_publish_highlight":null,"is_publish_live":null,"is_publish_wemedia":null,"editions":null,"symbols":[],"gpt_button":1},"commentList":[],"isCommentEnd":true,"newsSizeData":{"likeSize":0,"commentSize":0,"repostSize":0,"favoriteSize":0,"likeStatus":false,"favoriteStatus":false},"APP":{"userAgent":"Mozilla/5.0 AppleWebKit/537.36 (KHTML, like Gecko; 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