Roblox拟借助广告技术公司PubMatic提高视频广告销售额虚拟游戏平台Roblox表示，该公司已与在线广告软件和策略公司PubMatic合作，提高其将于今年晚些时候推出的新视频广告的销售额。

格隆汇04-11

Roblox拟借助广告技术公司PubMatic提高视频广告销售额虚拟游戏平台Roblox表示，该公司已与在线广告软件和策略公司PubMatic合作，提高其将于今年晚些时候推出的新视频广告的销售额。Roblox于2023年底开始测试视频广告，这是其平台货币化最新努力的一部分。该项合作将允许品牌通过实时竞价购买Roblox的视频广告库存，这些广告将提供给13岁及以上的用户。该平台已与阿迪达斯、耐克和...

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