BUZZ-Roblox 因与 PubMatic 达成促进广告销售的协议而上涨

Reuters04-10

((自动化翻译由路透提供，请见免责声明 ))

4月10日 - ** Roblox 早盘股价上涨3.5%至40.47美元

** 广告技术公司PubMatic 宣布 (link)，与Roblox达成协议，在该游戏平台上实现程序化视频广告购买。

** 截至 2023 年第四季度，Roblox 的日活跃用户数量已超过 7100 万，该公司希望通过这项交易提高其平台上的视频广告销售量

** Roblox 将继续只向 13 岁或以上的用户提供广告服务

** Roblox 的沉浸式视频广告将于今年晚些时候向广告商广泛推出

** 截至收盘，股价年累计下跌约15

免责声明：本文观点仅代表作者个人观点，不构成本平台的投资建议，本平台不对文章信息准确性、完整性和及时性做出任何保证，亦不对因使用或信赖文章信息引发的任何损失承担责任。

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