“木头姐”谈Roku与DoorDash合作：1700亿美元的大蛋糕，联网电视将是主要受益者

新浪财经2023-02-08

方舟投资管理公司创始人凯茜-伍德周二表示，流媒体平台Roku和外卖服务公司DoorDash之间的协议可能会使广告趋势发生变化，联网电视将从中受益。Roku与DoorDash本周宣布达成协议，将允许用户订购他们在电视广告上看到的餐点和零食。伍德在推特上说，这可能是线性电视广告向数字电视转移的全球趋势的一部分。她写道：“在美国，700亿美元的广告支出将从线性电视转向数字电视，全球是1700亿美元，而...

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美梦多多
2023-02-10
美梦多多
美国不限制投屏？互联网是不可以随随便便上电视机的

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