The Panini Group to Become Exclusive Trading Card Partner of WWE®

Business Wire2021-10-26

Multi-year agreement will begin in the first quarter of 2022 with the release of WWE Prizm IRVING, Texas & STAMFORD, Conn., October 26, 2021--(BUSINESS WIRE)--The Panini Group and WWE (NYSE: WWE) ...

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The landmark agreement will begin in the first quarter of 2022 and will include multiple trading card products during the first year. Panini’s U.S. subsidiary, Panini America will be responsible for developing the WWE trading card products.\nThe first product release – 2022 WWE Prizm – will coincide with the buildup surrounding WrestleMania®, WWE’s biggest annual event, taking place on April 2 and 3 at AT&T Stadium in Dallas. WWE trading card products will be available at mass retailers including Walmart and Target, as well as hobby stores nationwide and online.\n\"We have always been intrigued by WWE as a license partner and their fans’ incredible passion,\" said Panini America CEO Mark Warsop. \"Our entire team is looking forward to adding WWE, a truly iconic license, to our roster of exclusive partners. We have big plans for our WWE portfolio and the new heights we can help WWE trading cards and stickers reach in the collectibles arena.\"\n\"Panini has a 60-year history in sports and entertainment collectibles and is a leader in the trading card space throughout the U.S. as well as in Latin America, Europe and Asia,\" said Scott Zanghellini, WWE Senior Vice President, Revenue Strategy & Development. \"We believe that this partnership perfectly aligns our mutual interests in providing fans with exclusive collectibles and, ultimately, growing this category globally.\"\nAbout PANINI\nThe Panini Group, established 60 years ago in Modena, Italy, has subsidiaries throughout Europe, Latin America and the United States. Panini is the world leader in officially licensed collectibles and is the most significant publisher of collectibles in the U.S., with official licenses for NFL, NFLPA, NBA, NBPA, FIFA, UFC, MLBPA, NASCAR, College, Disney, Epic Games and other key properties from many other licensors. Panini is also the exclusive trading card and sticker partner of the Pro Football Hall of Fame, Naismith Memorial Basketball Hall of Fame and Pop Warner Little Scholars, Inc.\nPanini has distribution channels in more than 150 countries and employs a staff of over 1,200. For more information visit us at www.paniniamerica.net, www.paninigroup.com or http://blog.paniniamerica.net/. You can also follow Panini America on social media platforms Facebook, Twitter, YouTube and Instagram.\nAbout WWE\nWWE, a publicly traded company (NYSE: WWE), is an integrated media organization and recognized leader in global entertainment. The Company consists of a portfolio of businesses that create and deliver original content 52 weeks a year to a global audience. WWE is committed to family-friendly entertainment on its television programming, pay-per-view, digital media and publishing platforms. WWE’s TV-PG programming can be seen in more than 900 million homes worldwide in 28 languages through world-class distribution partners including NBCUniversal, FOX Sports, BT Sport, Sony India and Rogers. The award-winning WWE Network includes all live pay-per-views, scheduled programming and a massive video-on-demand library and is currently available in more than 180 countries. In the United States, NBCUniversal’s streaming service, Peacock, is the exclusive home to WWE Network.\nAdditional information on WWE (NYSE: WWE) can be found at wwe.com and corporate.wwe.com.\nTrademarks: All WWE programming, talent names, images, likenesses, slogans, wrestling moves, trademarks, logos and copyrights are the exclusive property of WWE and its subsidiaries. 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