《B站流量生态白皮书》：23%的B站up主已团队化，近半不考虑签约MCN

蓝鲸财经2021-01-27

回顾2020年，在内容领域，B站的“出圈”吸引了所有内容创作者的注意，同时越来越多的观众开始向up主转型，自己制作视频。在诸多视频平台中，B站曾经一直以用户高粘性著称。在B站加大商业化力度的背景下，2020年创作推广功能（用于up主非广告视频推广）、花火商单（B站广告接单平台）、商业推广功能（用于花火商单视频推广）陆续内测上线。过去的一年，是B站商业化的关键一年，也是入局B站最好的时机。 ...

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精彩评论

Orson张
2021-01-28
Orson张
那就是一半以上考虑签
Ricci_0175
2021-01-27
Ricci_0175
MCN是什么解释一下可以吗
- 秋某:
  可以类比为斗鱼虎牙上主播的公会，抽你的成帮你推广运营
- 奶味蓝der:
  运营网红等kol的经济公司

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