蔚来李斌首谈高端定位选择：BBA都不是创始人掌舵的时代，蔚来有优势

36氪2020-11-17

36氪获悉，蔚来CEO李斌在联想创投年会上首次谈到高端品牌定位，他表示，以10-20万入门级国产汽车市场来讲，比亚迪、长城、吉利等品牌已具有绝对竞争优势，无论是规模、成本还是垂直供应链的整合能力，对于一家创业公司来说，竞争太激烈，会非常艰辛。但在以奔驰、宝马、奥迪等为代表的高端汽车领域，蔚来就比较具有竞争优势，因为这些百年汽车品牌，已经不再是创始人掌舵的时代，都已进入职业经理人模式。

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杰森张
2020-11-17
杰森张
有道理

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