异动解读 | 泡泡玛特盘中大涨5% 公司业绩超预期及IP运营能力获认可

异动解读11-21

今日,港股上市公司泡泡玛特(09992)盘中股价大涨5.02%,表现强劲,再次引发市场关注。

分析人士指出,泡泡玛特近期股价持续走高的主要原因有二:一是公司三季度业绩数据远超市场预期,收入同比大增120%-125%。二是资本市场开始认可泡泡玛特已由传统潮玩零售商转变为IP孵化和运营公司,其强大的IP运营能力逐步彰显。

消息面上,多家投行对泡泡玛特给予了买入评级,看好公司在海外市场的发展前景,认为"出海"将为公司开辟第二增长曲线。与此同时,泡泡玛特正在尝试打造集盲盒、乐园、游戏等于一体的潮玩生态系统,业务布局进一步完善。分析师普遍认为,目前泡泡玛特股价处于合理估值区间,但仍具有一定溢价空间。

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