中国电商“杀手锏”直播带货，才是亚马逊要面对的最大威胁

华尔街见闻2023-11-27

Temu们在美国崛起正抢去亚马逊的风头，但还没有真正发力的中国电商“杀手锏”——直播带货，或许才是亚马逊要面对的最大威胁。今年美国“黑五”线上销售额再创历史新高，而作为美国头部电商平台的亚马逊，却似乎未能延续往年的爆单盛况。根据卖家们的反馈以及各大电商平台公布的黑五战况来看，今年黑五对亚马逊流量造成较大影响的，莫过于Temu以及刚入场黑五的TikTok Shop。有分析认为，消费者在其他电商平台...

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精彩评论

galaxy
2023-11-27
galaxy
直播带货，说白了就是骗傻子来买东西[捂脸]
- 笑嘻嘻_9423:
  美国这鬼地方不缺傻子就是了[得意]
- 年年有鱼_:
  那边好像不能卖假货，要不给罚死
黑皮东东
2023-11-27
黑皮东东
自晦，关停后会死得很惨！

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