异动解读 | 阅文集团举办IP论坛展望全球化发展前景,股价盘中大涨5.68%

异动解读2025-03-06

阅文集团(00772)当日盘中股价大涨5.68%,引发市场关注。消息面上,阅文集团日前在新加坡举办了"阅文IP盛典影响力论坛",展示了其IP全球化发展的良好前景,或是导致股价上涨的主因。

论坛上,阅文集团与圣淘沙名胜世界等机构签署战略合作,将深入融合文学IP与旅游体验,打造"故事+场景"的城市文旅新模式,反映出IP正向多行业渗透。同时,来自内地和海外的业内专家学者,围绕华语IP影视剧全球化、网络文学跨文化交流等议题展开深入讨论。

阅文IP产品在海外已获得不错业绩。数据显示,阅文海外门户翻译上线中国网文约6000部,培养约45万海外网络作家,覆盖全球200多个国家和地区。此外,由阅文网文改编的华语影视剧如《庆余年第二季》《墨雨云间》《九重紫》等在海内外掀起追剧热潮,反映出中国IP出海正逐渐打开海外市场。

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