异动解读 | FuboTV盘中暴跌26.7%,用户净增长放缓引发市场担忧

异动解读2025-02-28

FuboTV(代码：FUBO)今日盘中大跌26.7%,引发市场广泛关注。主要原因包括:

一、财报显示,尽管FuboTV 2024年全年收入达到15.88亿美元创历史新高,同比增长19%,但第四季度营收增长仅8%,低于预期,而且用户净增长放缓。

二、FuboTV 2025年一季度业绩指引暗淡,北美地区预计收入增长3%,用户数量同比下降4%;其他地区预计收入下滑5%,用户数量下降16%。市场担心用户增长乏力将拖累公司营收。

三、FuboTV的直播电视流媒体业务受到同行的激烈竞争,在争夺用户上处于不利地位。用户净增长停滞意味着公司扩张遇阻,公司需要采取措施优化内容策略、提升产品吸引力,才能保持增长动能。

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