UnUsUaL Limited is a Singapore-based investment holding company. The Company is engaged in the stage, sound and lighting equipment rental business. Its segments include Production, Promotion and Others. The Production segment is engaged in provision of stage sound system and equipment and rendering of technical services. The Promotion segment includes admission fees and sponsorship income and trading of performance rights. The Others segment includes provision of concert-related equipment is recognized upon completion of the events. Its ability to deliver a complete technical solution has seen it working on events, such as the Singapore Arts Festival, the Chingay Parade, SG50 Youth Celebrate! and the Formula One Singapore Grand Prix. The Company also promotes and organizes concerts and events for artistes, such as Air Supply, Andy Lau, Cesar Millan, Chang Hui Mei, G.E.M, Hillsong, Jacky Cheung, Jay Chou, JJ Lin, Kim Soo Hyun, Lee Min Ho, Lionel Richie, Mariah Carey and others.